Regional Sales Manager

THOMAS J. BERTKE

**** ****** ***** **. *******, IL 60174 630-***-**** ********@***.***

REGIONAL SALES MANAGER

Growth Strategies / Business Development / Sales Management / Market Analysis & Expansion

Turnarounds / CRM / Sales Training / Consultative Sales / New Products / Key Accounts

Combining strong sales and management skills with a passion to over-achieve, I have a continuous record of successes driving revenues and improving profitability in diverse, highly competitive environments. I developed and implemented dynamic new growth strategies to penetrate and grow accounts and expand market share. Elevating sales to higher levels is what I do best. Further competencies include:

 Identifying and exploiting new business opportunities

 Leading sales teams to exceed objectives in both direct and indirect sales channels

 Creating unique business development strategies to fit changing markets

 Establishing and maintaining strong, ongoing customer relationships

 Utilizing and teaching consultative selling and value-based selling techniques

I received my BS in Business Administration (Marketing) from Bowling Green State University and have attended many professional training and educational programs. Those who know me describe me as a strong, decisive, results-oriented producer and leader, with a very strong work ethic and energetic sense of humor.

SELECTED ACCOMPLISHMENTS

Crafted product marketing plan prior to launch, producing $6M in sales in first nine months. Jetrion intro-duced a new technology product in August, 2008. Developed targeted marketing campaign to selected accounts four months prior to release. Sold 15 units within months after release to the market.

Turned around under-performing territory, increasing sales $1M+ in year one. Assigned territory that had only one product and had been struggling with very limited sales over previous two years. Implemented personal marketing plan, including direct mail and email blasts that produced new interest in the product and Jetrion. Grew revenue from $450K to $1.6M in only eight months while securing seven new accounts.

Initiated National Accounts strategy, driving revenues $5M by second year. At Domino Amjet assumed dual responsibility for National Accounts/National Sales Manager, after revenues declined to only $2M from National Accounts. Introduced dedicated equipment and aftermarket plan. Pursued new tier pricing with incentives to re-gain market share and retain aftermarket business. Improved revenue to $4M in one year, $7M in year two.

Led total sales effort overhaul, almost tripling revenues by year four. Promoted to National Sales Manager, inheriting an underachieving sales force with sales of $12M. Revitalized sales staff, and established new training procedures and CRM program. Initiated project management team to support sales, instituted aggressive after-market programs, and activated OEM sales effort. Led new Domino Amjet team to reach $30M in revenue.

CAREER OVERVIEW

Western US Sales Manager, EFI-Jetrion ($600M world leader in color print management) – 2007 to 2010. Cultivated and managed sales opportunities across North America, resulting in sales growth of 200%+ in two years, $1.5M to $4.8M. Utilized consultative selling strategies, ROI analysis, and creative closing techniques. Developed marketing campaigns for penetration of new technology into the marketplace. Achieved Elite Club status in 2008.

Domino Amjet Inc. Recruited to worldwide provider of ink jet solutions to various industries.

General Manager / National Sales Manager – 2003 to 2007. Led national sales team of eight representatives, growing revenues from $12M to $30M in three years. Developed all sales and marketing strategic plans for commercial printing division. Created sales training program, shifting sales efforts from product oriented to solution oriented approach. Recognized as #1 sales team in company worldwide.

Senior Account Manager – 1997 to 2003. Successfully managed and grew seven state territory sales of integrated hardware and software turnkey solutions. Recognized as Salesman of the Year, 1999-2002.

Regional Sales Manager, Quad Systems Corporation ($75M producer of electronics/robotics) – 1993 to 1997. Successfully developed nine-state territory and two distribution channels, managing team of seven manufacturers reps, producing $2.5M in annual sales to the printed circuit board/electronics industry.

Earlier: Major Account Manager, Avery Dennison ($500M manufacturer of marking and labeling systems).

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