Edward Robert Starrs Office 916-***-****
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El Dorado Hills, CA 95762 Home 916-***-****
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Payments Industry Senior Executive
Highly experienced, success driven innovator with deep understanding of multiple industries and markets, with unique expertise in sales and marketing. Focused visionary, capable of complex problem solving to achieve organizational goals. Dynamic, results oriented team builder, motivator and leader.
Qualification Highlights
• Inventor of multiple electronic commerce and security related technologies
• Founder and CEO of successful payments industry start-ups
• Exceptional sales, marketing and distribution expertise
• Substantial P&L and budget responsibility as public company officer
• Proven track record of success within multiple corporations
Professional Experience
MyECheck, Inc., El Dorado Hills, CA 10/2004 – Present
Founder, Chairman & CEO
Founded company to overcome shortcomings of existing card and ACH payment systems. Designed revolutionary new payment method for fully electronic check processing to meet market demand for lower cost, faster and more secure online payment option. Worked with the US Federal Reserve Bank for software certification – the first fully electronic check system to be certified by the Federal Reserve for use in the banking system. Recruited and trained management and employees, oversaw software development and testing, secured bank relationships, strategic partners and customers. Took company public through acquisition and merger.
Areas of expertise employed includes: Strategy planning and implementation; legal, regulatory and compliance; software and systems development; process development; fund raising; human resources management; negotiating; sales; marketing; contracting; vendor sourcing; cash management and accounting; partner, customer and investor relations; brand positioning; complex decision making; and corporate culture setting.
Digency, Inc., El Dorado Hills, CA 2/2001 – 10/2004
Founder, Chairman & CEO
Founded company to fill market need for a more secure and universally accessible payment system. Designed stored value type payment system employing multiple payment methods and fraud control technologies to guarantee payment to merchant and guarantee delivery of product to consumer. Worked with the National Security Agency to develop unique geo-location technology, filed several patent applications surrounding fraud control methods for network transactions, stored value payment systems and method for mobile payments. Grew company from inception to profitability in under 2 years.
Starnet Systems International, Inc., Vancouver BC, Antigua WI 6/1997 – 2/2001
President
Public company engaged in Internet gaming software development, licensing and payment processing that was processing more than $2 billion annually in Internet transactions by the year 2000 through its StarMX transaction processing engine, the first Internet processing system to be certified by a Canadian chartered bank. Created comprehensive solutions for Internet payment processing including successfully developing and implementing systems to control fraud, secure transactions and increase global distribution for e-commerce merchants.
Bay Distributing, Inc., Monterey, CA 4/1994 – 6/1997
Owner/President
Foodservice distributor representing over 800 product categories to the grocery and C-store industry. Grew revenue more than 300% within the first 18 months of acquiring company. Sold company for substantial profit.
McCaw Communications, Inc./Cellular One (AT&T), Seattle , WA 10/1988 – 4/1994
Vice President of Sales
Leading cellular airtime carrier acquired by AT&T for $12 billion in the largest telecommunications merger to that date. Lead sales efforts of large corporate and major government accounts. Broke all company sales records as District Sales Manager and moved up rapidly within the organization.
AMF, Inc., Richmond, VA 7/1984 – 10/1988
District Sales Manager
Conglomerate of 23 sporting goods companies. Consistent performance of exceeding quota and goals. Took over loosing territory and made it profitable within 6 months.
Education
University of Iowa, Henry B Tippie College of Business, BBA 1984