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Communications Professional Seeks New Challenges

Location:
Harrisburg, PA, 17101
Posted:
April 21, 2009

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Resume:

Karen L. Seeber

**** ***** ****** * Camp Hill PA 17011 * 717-***-**** * ***********@*****.***

Summary:

I possess a successful record of communications and legislative advocacy work with a wide variety of audiences. These include diverse urban and rural community residents, state and federal legislators, advocacy partner organizations, non-profit associations, and press conference participants. I have utilized MS Office, Adobe Acrobat, Photoshop, Illustrator, Corel Video Studio and Internet Explorer software for research, desktop publishing, writing, editing, photography, and audio-video hardware and software.

Experience:

AARP PENNSYLVANIA Harrisburg, PA

Program Coordinator September 2003 – March 2009

· Supervise volunteer and intern activities throughout Pennsylvania related to special events, press conferences and lobbying activities.

· Develop presentations, videos, brochures, fact sheets, flyers, postcards, feature stories, web pages and news releases regarding advocacy issues and volunteer activities.

· Write and edit feature stories for website, virtual online community, and electronic newsletter.

· Create, promote and update an online virtual community web page for AARP volunteers, members and partners. Updates included weekly journal entries, photos, videos, and news features.

· Lobby state and federal legislators on targeted issues through office visits, rallies, emails and phone calls from constituents. Most activities regarded financial security and affordable, accessible healthcare through the “Divided We Fail” national campaign.

· Develop and promote online action websites where visitors could automatically fax or email their legislator to express interest and concern on an issue.

· Set up toll-free telephone hotlines for people to be directly connected to speak with legislators.

· Set up and managed all logistics to host several telephone town hall events, utilizing outbound phone calls to invite members to pose questions to issue experts.

· Track quantitative data on results of online action website and telephone hotline activities – how many people took action and which legislators were contacted.

· Manage the development, preparation and execution of major events, several of which included nearly 2,000 participants and 35 buses from throughout the state. This includes logistic items such as audio-visual setup and production, budgets, contracts, branding materials, talking points, orientation videos, guest speakers, and participant registration.

BURSON-MARSTELLER Harrisburg, PA

Public Affairs Associate May 2002 – August 2003

· Coordinate a statewide consumer education program, including campaign launches, special events, media relations, website promotions and materials. Outreach efforts targeted diverse populations, including African-American, Latino, and limited-incomes.

· Supervise subcontractor staff activities.

· Identify new client leads and assist with applications to respond to Requests for Proposals.

· Manage client requests, contracts, news monitoring, media clip filing, budget tracking, and directing vendor projects with subcontracting agencies.

COMMUNITY ACTION ASSN. OF PA Harrisburg, PA

Communications Director October 2000 – April 2002

· Serve as chief media contact.

· Supervise staff and volunteer activities related to communications projects.

· Plan and direct all public relations and community collaboration efforts targeting legislators, residents, funding sources, educational institutions and community leaders.

· Write, publish and disseminate a variety of newsletters, press releases, reports, brochures and manuals for both internal and external audiences.

· Plan, coordinate and execute press conferences, news briefings, publicity events, volunteer conferences, training programs, awards banquets, regional conferences and committee meetings.

CLEAR CHANNEL COMMUNICATIONS Harrisburg, PA

Radio and Promotions Talent October 1998 – October 2000

· Responsible for on-air performance of music, news, and public service announcements.

· Record, produce and edit high quality analog and digital broadcast advertisements.

· Present a positive corporate image through live performances and public service events.

MULTIMEDIA MARKETING Williamsport, PA

Program Director for WVRT 97.7 FM October 1997 – October 1998

· Manage in-house and remote radio broadcasting, satellite feeds, and digital recording equipment.

· Develop promotional contests and events for increased audience participation, higher ratings and additional advertising leads.

· Responsible for the operations, monitoring, evaluation, and scheduling of two radio stations.

Host the FM morning show.

GREBE ENTERPRISES Berwick, PA

Broadcasting/Sales/Promotions Asst. September 1996 – October 1997

· Manage in-house and remote radio broadcasting, satellite feeds, and digital recording equipment.

· Facilitate sales and promotional events through ad copywriting and campaign development.

· Incorporate local advertising into national and regional sporting events.

EMRO COMMUNICATIONS Bloomsburg, PA

Public Relations/Broadcasting Intern November 1995 – September 1996

· Manage in-house and remote radio broadcasting, satellite feeds, and digital recording equipment.

· Prepare promotional materials and rate sheets for advertising sales kits.

· Monitor news coverage and maintain media clips and audience statistics database.

TRI-STATE CHAMBER OF COMMERCE Port Jervis, NY

Tourism Intern June 1993 – September 1993

· Operate and maintain the tourist information center.

· Assist awareness campaigns for increased tourism in the NY, NJ, and PA Tri-State region.

MERCY COMMUNITY HOSPITAL Port Jervis, NY

Community Relations Intern December 1993 – February 1993

· Assist hospital fundraising efforts and community collaboration campaigns in the tri-state area.

Education: B.A., Mass Communications, Bloomsburg University of PA

References:

Ray Landis, Advocacy Manager

AARP Pennsylvania

*******@****.***

717-***-****

Desiree Hung, Advocacy Associate Director

AARP Pennsylvania

*****@****.***

717-***-****

Steve Gardner, Communications Director

AARP Pennsylvania

********@****.***

717-***-****

John Vargo, Community Outreach Associate Director

AARP Pennsylvania

******@****.***

717-***-****



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