Marketing Advertising position

Alberto Gonzalez

**** *.*. * **. Apt. *. Miami, Fl 33135

*************@***.*** - 305-***-****

OBJECTIVES

Looking to be challenged, work for an organization in growing stage through the execution of an aggressive project plan.

SUMMARY OF QUALIFICATIONS

More than 10 years experience in Advertising & Marketing Industry.

Analysis and track of Profit & Loss Statement

Risk taker who challenges conventional solutions with strong communication and persuasive skills.

Experienced in branding and developing strategies through market research

Internet, technology and search engine optimizer

Proficient in Graphic Design and copy writing

Skilled in effective sales and marketing communications.

International negotiation in business development, alliances and partnership

PROFESSIONAL EXPERIENCE

MARKETING CONSULTANT – independent – 2007 / Present

As an independent consultant, I have achieved different and difficult challenges.

Construction & Real Estate Industry

Defined corporate image for start up company by successfully executing a marketing research and marketing initiatives designed to penetrates a new building system with green impact

Execute Business Plan and design marketing collateral to present Angel Investor and Venture Capitalists

Increased qualified leads and contact data base in 60 days

Developed an interactive presentation, targeting CEO, Architects and Engineers

Helped determine corporate strategic business direction, branding the corporation.

Involved in the transaction and exposure of development opportunity valued $ 35 Millions

By targeting the right leads, company's annual sales revenues increased from $1M to $3M.

Telecommunications & Others

Successfully increased client data base by designing and implementing strategic customer retention projects

Established effective Customer Service, managed internal departments and vendors with corporate goals

Planned and carried out regional market research analysis

Achieved extraordinary market share from 2% to 6%. Through E-marketing strategies and trade shows

Played an integral role in product development activities

JOB POSITIONS AND ACCOMPLISHMENTS

Marketing & Sales Director

Creative Director & VP

Slashed Operating Costs in 24% by creating use of technology and marketing automation

Overseeing all operational and contractual commitment with trades and partnerships

Directed line operations and coordination, including risk allocation

Strong track record of Commercial Loan for Development and Acquisition over $120M

Achieved Development and Remodeling of Commercial Projects & High End Custom House from $1M to $3.5M

Managed and Contracted Fortune 1000 Companies, such as; Sony, Johnson & Johnson, 3M, Texaco, and others.

Negotiated Contract with Indelma a $500M company, after increasing exposure & market share for main product on International markets

Responsible for developing creative elements of marketing communications programs across multiple platforms (web, print, PR, advertising, collateral) creating awareness and drive demand for the company’s products.

Successfully achieved product launch, marketing and promotional initiatives for Johnson & Johnson

Award Winner, Corporate Image; Nikkei Restaurant

EDUCATION

Degree in Graphic Design / C. Design Institute /1990-1993 /www.disegno.com

Bachelor in Marketing Management – Spain Communication Center / 1997-1998

Full CV and Portfolio Available Upon Request

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