Sales Marketing
Resume:
JEFFREY S. MALC
Hillsdale, NJ *7642
Cell: 551-***-****
Email: ***********@*****.***
OBJECTIVE
To obtain a senior level position within a growing sales and marketing organization which will promote individual opportunity and professional growth based on my in-depth knowledge of business to business data solutions and consultative approach to business development and relationship based sales.
PROFESSIONAL EXPERIENCE
DUN & BRADSTREET
August 2009 to December 2010
DIRECTOR, CHANNEL PARTNERSHIP DEVELOPMENT - DOWNSIZED
• Responsible for business development model for Third Party Channel – grown to own P&L with 7 new business associates responsible for $10 million+ in new revenue goals
• Designed new business development process utilizing multi channel strategies
• Responsible for go to market partnership strategies including Data Quality, Risk, Compliance, Supply, CRM, MDM, Commercial Real Estate and Systems Integration consulting
• Development of client engagement strategies including data utilization, implementation, integration as well as end user experience
• Direct contributor to 16 consecutive quarters exceeding corporate revenue goals
• Work with leadership team to transition new business to account management
• Solely responsible for a full 33% of new business group revenue over past 12 months and 50% YTD (Through June/2010)
February 2008 to August 2009
DIRECTOR, NEW BUSINESS DEVELOPMENT
• New business development strategy design (both internal and external)
• Lead generation for team of 30 Relationship Managers
• Research new channels and prospects for strategic partnerships
• Worked in conjunction with Relationship Management team to close new business
AMERICAN INTERNATIONAL GROUP (AIG)
October 2006 to February 2008
PROGRAM MANAGER, BUSINESS DEVELOPMENT, DIRECT MARKETING
• Led business development strategies and deployment
• Worked directly with P&L Management on direct to consumer marketing initiatives
• Responsible for direct to sponsor growth goals
• Responsible for new producer growth goals
• Developed intra-departmental product and resource sharing
• Responsible for new channel development
• Closed several major accounts within first 10 months in position
• Recruited to join group directly by SVP leading DtoC group
FOCUS USA
June 2005 to October 2006
Hackensack, NJ
NATIONAL SALES MANAGER
• Develop, and execute new business development strategies
• Sales of compiled data files, modeling and fulfillment services to the direct marketing community
• Development of list recommendations for direct marketing list brokerage community
CA (COMPUTER ASSOCIATES)
March 2005 to June 2005 (Required Relocation after-the-fact)
Islandia, NY
DIRECTOR – Pre-Packaged software
• Research/Development of new marketing alliances
• Development of affiliate program
• Online marketing/Email marketing program development
SPECIALISTS LIST MARKETING
August 2002 to March 2005
Weehawken, NJ
SENIOR MARKETING SERVICES DIRECTOR – List Management Division
• Maintain client relationships and generate monthly target of sales for Publishing, Health and Continuity Clients
• Met and exceeded annual customer goals by development and executing sales strategies
• Development of annual marketing plans
• Analyzed, prepared and submitted revenue information for daily profitability tracking
• Forecast monthly profit and loss statements and budgeting, all in support of the company’s/client’s financial objectives
• Managed a team of 4+ people and provided senior level accountability to executive team
• Manage and Maintain Up Sell and Cross Sell Programs
SENIOR MARKETING SERVICES DIRECTOR - E-Mail Division (Division dissolved)
• Report directly to ClientLogic Division CEO
• Accountable for maintaining and launching all marketing operations (Business development for new clients, sales of e-mail lists to direct marketing community)
• Responsible for list procurement
• Responsible for day-to-day program results and reporting
ENTERPRISE MARKETING SOLUTONS, INC.
October 2000 to August 2002
Piscataway, NJ
DIRECTOR OF BUSINESS DEVELOPMENT (Division dissolved)
• In-House List Broker 30 million record e-mail /postal database
• Responsible for database growth initiatives, including data sales, and licensing
• Reported directly to CEO
• Responsible for new business development including partnerships
PARADIGM DIRECT/PRICELINE.COM
May 1999 to September 2000
Fort Lee NJ/Stamford, CT
SENIOR DIRECTOR MARKETING – WebHouse Club (Company closed 9/2000)
• Paradigm Direct (5/99 to 5/00) team working on “Partner Marketing” project for WebHouse Club – WebHouse hired directly to help lead partner marketing initiatives.
• Member of team responsible for launching “Priceline WebHouse for Gas” 6/99
• Liaison between client (partner), sales and IT department, providing single point of contact for 30+ clients
• Collaborated with marketing teams to ensure that online promotions met monthly revenue goals
• Responsible for program set up and ongoing sales tracking, reporting and analysis and strategies to improve take rates and retention levels.
AMERICAN BANKERS INSURANCE GROUP (ABIG)
August 1992 to May 1999
Miami, Florida
REGIONAL SALES DIRECTOR
• Responsible for affinity based insurance, membership and warranty program sales to banking and utility marketplace
• Responsible for program set up, including direct mail, and telemarketing. Maintained relationships with accounts by presenting regular performance management and service management reviews
• Research and developed new customer accounts and revenue based on proactive new business development, account development and relationship building
• Internal liaison between legal, marketing, compliance and account.
TRANSAMERICA FINANCIAL SERVICES
May 1987 to July 1992
Hasbrouck Heights and Ridgewood, NJ
SENIOR EXECUTIVE BRANCH MANAGER
EDUCATION
William Paterson University Bachelor of Arts - 1985
Fairleigh Dickenson University – MBA level course work
Wilson Learning
Acclivus Sales Training
PROFESSIONAL AFFILIATIONS
Direct Marketing Association
AWARDS and RECOGNITION
Consistently achieved annual “Chairman’s Club” sales status - ABIG
REFERENCES UPON REQUEST
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