Sales Manager

ERIC A. KESSLER

*** ********* ***

Coatesville, PA 19320

Tel.: 610-***-**** Email: *********@*******.***

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PROFILE

Over twenty-five years of diverse experience in general management, domestic and international sales management, marketing management and business development with U.S. and foreign-based companies.

BA and MBA qualifications with expertise in:

Creating and executing solid marketing strategies.

P&L management.

Planning and forecasting with practical experience in researching new opportunities.

Creating a team environment that is centered upon customer needs and goal achievements.

Coaching and development of sales personnel.

SIGNIFICANT BUSINESS ACCOMPLISHMENTS

Dramatic sales increase through effective sales/marketing management and product rationalization.

Successfully conducted business throughout Europe, Latin America and Asia/Pacific.

Created print media campaign that was recognized by trade publications for highest reader recall among advertisers.

PROFESSIONAL EXPERIENCE

2009 to LCR Electronics, Norristown, PA

Present Director of Commercial Sales

Responsible for the sales and marketing of a full line of electronic components including Electro-Magnetic Interference (EMI) Filters and Electronic Controls to OEM’s throughout North and South America. Targeted industries include consumer appliances, commercial foodservice equipment, exercise equipment, medical equipment, floor care equipment, lighting and power supplies. Responsible for relationship between the US and China manufacturing facilities.

Implemented new Sales Process Engineering based on Consultative Selling. Expanding sales staff, developed new business plan, created new marketing material and led effort to re-create company web site.

2002 to CLAYTON INDUSTRIES, City of Industry, CA

2009 Eastern Region Sales Manager

Responsible for thirty-one state region with six direct salesmen and five independent representatives selling industrial steam generators primarily for food, chemical, pharmaceutical and other industrial applications plus exhaust gas boilers to the CHP market. Introduced focused prospecting, target marketing and use of public relations. Implemented effective industrial marketing techniques such as public relations, advertising, direct mail material, HTML Email, PowerPoint presentations, company web site maintenance as well as professional trade show management. Increased sales in territory by 15% per year.

1998 to GEI INTERNATIONAL, Exton, PA (Business closed in 2001)

2001 Vice President Sales

Responsible for establishing marketing and sales network for food processing and packaging machinery manufactured in Europe.

ERIC A. KESSLER Page 2

1993 to PEERLESS MACHINERY CORP., Sidney, Ohio

1998

1996-1998 Vice President & General Manager, Fedco Systems Subsidiary

Complete profit and loss responsibility for custom food equipment manufacturer serving the baking, snack, confectionery and specialty food industries.

1993-1996 Vice President, Marketing and Sales Administration

Responsible for all marketing functions including advertising, marketing communications, and inside sales support. . Established distribution in Europe and expanded Asian markets increasing sales threefold in less than two years.

1991 to LANG MANUFACTURING COMPANY, Redmond, Washington

1993 Commercial Marketing Manager

Managed independent representatives and distributors throughout the United States. Emphasis on chain and institutional accounts. Required interface with design consultants and specifying architects.

1988 to APV BAKER PTY. LTD, Melbourne, Victoria, Australia

1991 National Sales and Marketing Manager

Export Manager with responsibility for developing Asia/Pacific markets.

Role expanded to include total sales and marketing for Australia and New Zealand.

1986 to ZANUSSI GRANDI IMPIANTI SPA, Conegliano, Italy

1988 Area Manager

Responsibilities included researching and developing markets for food service equipment in Latin America.

1984 to HOBART CORPORATION, Troy, Ohio

1986 International Account Coordinator

Coordinated international activities with U.S.-based chain accounts.

1981 to RSM COMPANY, Cincinnati, Ohio

1984 Assistant to Vice President Corporate Development

Involved in administration of export department and new market development.

EDUCATION

Xavier University, Cincinnati, Ohio

Master of Business Administration

Area of concentration: Multinational Business

Xavier University, Cincinnati, Ohio

Bachelor of Arts, International Affairs

Area of concentration: Business

SPECIALIZED TRAINING

Human Resources for Managers and Supervisors

By the Mid-Atlantic Employers Association

Rockefeller Habits Graduates Program

By Gazelles

Attended 2010 Leadercast

By Giant Impact

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