Director of Product Management and Marketing

SHAHZAD MALICK

203-***-**** (Mobile) ● *****@*******.***

MARKETING, PRODUCT MANAGEMENT, AND BUSINESS DEVELOPMENT

Business Leader with a proven track record helps companies in growing businesses in North America, Europe, and Asia Pacific. Key focus on increasing sales, and profitability, building better product portfolios, offering new products and services, and new customer acquisition. Fluent in English, Urdu, Punjabi, and Hindi.

Innovative thinking Managing professionals with diverse backgrounds

Market research and execution Product Commercialization

Strategic alliances & partnerships Executing mergers & acquisitions

C- level sales engagements Sales training

Voice of Customer Hardware and software product development

Product commercialization Strategic marketing

EXPERIENCE

PITNEY BOWES, INC. 1998 - December 2008

Director of Marketing and Business Development - Asia Pacific and Middle East Region (2006 – December 2008)

Customer Communications Management Solutions for Enterprise Customers

Headed the Marketing and Product Management team to achieve regional business growth objectives by establishing business in emerging markets, and increase sales and EBIT in mature markets

• Accountable for sales revenue of $60 million.

• Increased sales by 20% in 2006, 2007 and 2008.

• Achieved a 49% regional market share by developing and executing marketing strategies minimizing competitive threats.

• Captured 80% market share by starting a new division in India and growing the business from zero to over $4 million in two years.

• Performed due diligence for key acquisitions in Japan, and successful integration of a major acquisition in India.

• Performed market research; developed and executed the introduction of new products and services, increasing sales by 10% in the Australian and Japanese markets.

• Increased the penetration rate in competitive accounts by 60%, by enhancing and launching new features and products and introducing solution-based selling strategies.

• Created successful strategic alliances for channel partnerships with Fuji Xerox, Infoprint, Kodak, XGS

• Re-designed regional web-portal for business cases, white pages, and marketing collateral increasing leads generation by 100%.

• Initiated a competitive intelligence database, increasing the conquest rate more than 15%.

• Achieved sales revenue and margin targets through pricing strategies and solutions, increasing cross and up sales.

In 2006-2008 Asia Pacific sales grew over 20% per year along with successful presence in critical emerging markets in China and India. New products and services initiated out of Asia Pacific marketing organization have increased growth in sales opportunities in Europe and North America.

Director, Product Management Line of Business - Document Messaging Technology Division (2003-2005)

Hardware and Software Solutions for high volume transactional and direct mail

Accountable for all the hardware and software platforms producing sales revenue of over $300 million for worldwide markets including market communication, event planning, new product launches, revenue and gross margin goal attainment, investments priorities, and customer satisfaction.

• Achieved revenue growth of over 10% per year, worldwide by leading the investment priority process: maximize ROI, introduce products for new markets, and expand features of legacy software and hardware products.

• Introduced the industry’s most successful high volume transactional and direct mail messaging platform, resulting in sales revenue increase of 15% annually.

PITNEY BOWES, INC. continued

• Gained market leadership in major countries, by executing worldwide product launches: pricings, collaterals, business cases, white papers, data sheets, and selling strategies.

• Reduced inventory by 30% by managing product life cycles.

• Synthesized product evolution plan by market segmentation, analyzing product overlap, and developing a migration plan to maximize product margins and eliminate offering redundancies.

• Developed the process to ensure worldwide customers’ needs are captured in yearly investment process.

In 2003-2005 overall sales exceeded budgeted growth target and margins were increased, positioning the company as a market leader in North America and Europe, and expanding enterprise software and professional services sales.

Senior Product Line Manager - Document Messaging Technology (2000 - 2002)

Product manager of new line of products platform to gain market leadership in key vertical segments of Banking, Finance, Insurance, and Service Providers

• Developed go-to market strategies for newly developed product line for worldwide markets.

• Successful launch and marketing one year ahead of schedule resulted in sales of $8 million and exceeded sales targets for 2002 and 2003.

• Developed marketing collateral, solution packages per segment, product pricing, competitive analysis database and sales launch kits for international and US markets.

• Instrumental in winning key competitive accounts in UK, Italy, Germany, Norway, Canada, and US that represented 40% of total 2002 sales.

• Developed and executed 3 and 5 year product roadmap to meet the target growth of 20% per year.

• Provided timely program updates to executive management including: business case and capital investment analysis, monthly and quarterly sales reports, budget updates, and future sales prospects and tracking.

The newly introduced product passed the units sales and price per unit against the competition within two years of introduction

Engineering Manager and Program Manager - Document Messaging Technology 1998 - 2000

Managed the staff of 15 professional engineers, financial analysis and business case for the investment of $52 million to introduce new product line

• Developed the business case including short term and long terms impact on revenues, ROI, SWAT analysis, competitive advantage, and capital investment requirements to initiate $52 million investment to introduce new product line.

• Developed functional specifications and enhanced product features.

• Introduced Agile development methodology to improve product development life cycle.

• Hold 14 Patents in Hardware and Software based technologies

GENERAL BINDING CORP., Old Saybrook, CT 1995 - 1997

Automated Document Processing - start-up division

Senior Engineer and Program Manager

• Developed in-line document process solution for Xerox Document Printers.

PITNEY BOWES, INC. - Document Messaging Technology 1988 - 1995

Research & Development Engineer and Project Leader

• Led the major program to improve the manufacturability, serviceability, and scalability. The program improved the EBIT by 20% and laid down the foundation for future product lines.

• Responsible of developing three major product lines resulting in 75% revenue

• Hold over fourteen patents in software and hardware products.

EDUCATION

MBA, Finance, University of Bridgeport, Bridgeport, CT (1990)

Bachelors of Mechanical Engineering, University of Bridgeport (1988)

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