ROBERT S. WILTMAN
**** ****** ***** *********@*******.***
Mars, PA 16046 412 – 225 – 4025
SUMMARY
Pharmaceutical Sales and Marketing Management. Market share responsibility for 20 products over 20 years. Developed professional relationships while driving sales that accomplished regional and national prominence. Marketed products in a wide variety of therapeutic classifications, including: anti-infectives, statins, cardio-vascular, anti-diabetic, asthma, allergy and respiratory diseases. Established excellent professional and personal relationships with physicians considered difficult-to-access.
PROFESSIONAL EXPERIENCE
SCHERING-PLOUGH, Pittsburgh, PA 1991 - 2010
Pharmaceutical Sales Representative – Level IV
Managed a portfolio of products in over 12 counties in Western Pennsylvania and Eastern Ohio. Sold pharmaceuticals to over 800 physicians, including GP’s, IM’s, URO’s, PUD’s, SURG’s, ENT’s, CARD’s, PED’s, ENDO’s and ER’s. Marketed products to over 15 community hospitals, two teaching hospitals and three VA’s.
• Executed call continuity and appropriate messaging to target physicians in time efficient manner. Made more calls, delivered more product presentations than other 11 reps in division. Resulted in attaining a Level IV PSR classification, the highest available for territory sales at my company.
• Uncovered, through data base management, greatest potential for increased use of Adalat CC (hypertension drug). Through targeting and planning, was able to achieve the Bayer National Sales Award for highest market share (over 1,200 reps competed).
• Collaborated with counterpart to achieve optimum territorial impact for all three assigned products. Constant communication and co-promoting efforts resulting in attaining a number one national ranking.
• Successfully accomplished a sales initiative through strategic data management and product messaging, tripling incentive dollars. Measurements involved market share growth and sales volume on all assigned products versus previous year.
• Assigned five product portfolio in 2009. Despite ambitious quotas, was able to surpass 100% goal attainment on each product.
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DEBARTOLO CORPORATION, Boardman, OH 1986 – 1990
Marketing Communications Specialist – Healthcare
Wrote and planned all marketing communication activities for all healthcare-related businesses.
• Wrote and directed all public relations activities that created corporate images and generated public interest (press releases, open houses, job fairs, free healthcare testing).
• Developed marketing communications procedural manual formatting all communications efforts (letterhead, annual reports, house organs, logo placement).
• Directed all graphic production and broadcast advertisement ensuring high quality messaging with dignified approach to image and services.
• Implemented annual planning directives in a timely cost-effective manner. Administrated selection and placement of advertising and promotional materials.
ADDITIONAL EXPERIENCE:
R.S. Wiltman Associates, President
Ketchum, MacLeod & Grove, Account Manager/Representative
Comstock Advertising, Account Supervisor
Hawbaker & Associates, Account Executive
EDUCATION
B.A. Marketing Communication – Allegheny College, Meadville PA