Marketing Assistant

Leslie Pierce Cell: 770-***-****

*********@*****.***

Objective: I am hungry for an opportunity that will allow me to capitalize on my unique skill set and maximize my true potential.

EDUCATION

• Georgia State University Atlanta, GA

Bachelor of Journalism - Concentration in Print Media May 2011

• Connecticut School of Broadcasting Sandy Springs, GA Television and Radio Broadcasting May 2008- July 2008

EXPERIENCE

The Pierce Agency Atlanta, GA

Public Relations Intern October 2011- Present

• Became familiar with the major news networks in the Gospel industry and developed press releases to alert media of special events.

• Assisted with the planning and coordination of special events.

• Developed pitch and correspondence letters to present to media outlets.

Blue Sky Agency Atlanta, GA

Advertising Agency Intern July 2011 – September 2011

• Developed internal communication materials that supported day-to-day operation of various accounts.

• Assisted in managing account support systems (i.e. status reports, process forms, change orders) with heavy interdepartmental communication.

• Gathered and organized data for competitive market analysis.

Carat International Atlanta, GA

Media Buying Intern January 2010- April 2010

10-week Internship

• Assisted the media buying team with spot orders, added value reports, and make-goods.

• Became knowledgeable of the radio and TV stations’ programming, facilities, rates and personnel in the markets assigned.

• Assisted with research and organization various planning projects.

Cloud 9 Entertainment Atlanta, GA

Personal Assistant September 2008–July 2009

Six month Internship with Music Marketing Firm

• Assisted in the coordination of high profile events.

• Managed routine office support (i.e. faxes, copies, mail, phone calls, etc.)

• Analyzed and evaluated valuable marketing data that directly supported strategic marketing campaigns.

ACTIVITIES

• The Samaritan House of Atlanta ( Volunteer )

• ABAC (Atlanta Broadcast Advertising Club)

• AABJ (Atlanta Association of Black Journalist)

• AWRT (American Women in Radio and Television)

ADDITIONAL INFORMATION

• Proficient in; Microsoft Office Suites, Mac OSX, Adobe CS5 (Indesign, Photoshop, Illustrator), Apple Applications (Keynote, Numbers, Pages)

• Competence of: Adobe Audition, Adobe 360, Avid, Final Cut Pro, DDS (Donovan Data Systems)

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