Marketing Coordinator

DELE A. ONI

*** ******** **** • Richmond, Virginia 23225

703-***-****(m) • *********@*****.***

Objective

Seeking a position in an organization that will allow me the opportunity to apply strategic and critical thinking business solutions while making an impact and meeting organizational goals.

Key Skill Areas

Advertising & Branding Project & Program Management

Marketing Strategy & Planning Sales Support & Planning

Customer Relationship Management Market Research & Analysis

Online Marketing/Web Analytics Key Account Management

Software/Programs: MS Office Suite – Word, Access, Excel, PowerPoint, Outlook; Adobe – Photoshop, InDesign, Illustrator; Content management systems, HTML, Salesforce, SharePoint, Internet Explorer.

Professional Experience

Business - Marketing Specialist (October 2010 – Present)

Golden Eagle Trading LLC – Annandale, VA

• Developed and managed the productivity of marketing plans and strategies; evaluated the effectiveness and ROI of marketing promotions; increased quarterly sales revenue by 15%.

• Evaluated competitors and reviewed prices, sales, marketing, distribution, products, vendor negotiation, and financial feasibility to ensure optimal product offerings and elevate market presence.

• Tracked and analyzed marketing promotions; weekly monitoring and report of sales and forecast.

• Managed $100,000 in marketing budget while delivering marketing plans and strategies within agreed budget; developed proposals and specific sales plans that are targeted and measurable.

• Liaised with media and advertising ensuring proper brand focus, quality and accuracy on all projects; created content for website updates, sales presentations, email campaigns and sales collaterals.

Mid Management - Marketing Coordinator (July 2008 – May 2010)

SUPERVALU - Richmond, VA

• Supervised and coordinated marketing, advertising and promotional activities within organization key accounts; monitored, reviewed and reported on all marketing activities and results.

• Performed client and project management activities, including gathering of requirements, setting client expectations, and establishing project schedules while providing support and marketing strategies to meet client objectives.

• Maintained up-to-date knowledge of industry trends, promotion best practices and new media marketing efforts while managing the productivity of the marketing plans and projects against designated objectives; implemented cost effective strategies to help increase awareness and sales.

• Liaised with vendors, merchandisers, and retail service teams within program; managed $20 million business unit and over 40 accounts while resolving client issues and inquires in a timely manner.

• Performed other administrative duties as required including billing, chargeback, order processing and database updates.

Education

Master’s of Science: Mass Communication (Marketing/Advertising)

Virginia Commonwealth University, Richmond, VA (2008)

Bachelor of Fine Arts: Visual Communication; Minor - Marketing

Virginia State University, Petersburg, VA (2006)

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