Sales Manager
Resume:
David F. Metzger
Amherst, OH *4001
Home: ***/***-**** ********: 440/213-7115 . e-mail: ************@*****.***
Career Profile
A Sales and Marketing Executive and Consultant with business development and retail management experience
within diversified industries
Areas of impact have been:
* Project Development & Management
* Literature & Packaging Design & Development
* Hiring, Managing, Training, & Coaching Employees
* Private Branding
* Advertising & Marketing Planning and Execution
* Sales and Technical Training
* Store Sales - Growth and Profitability
* P & L Responsibilities
Professional Experience
Independent Consultant, DFM Consulting Services, LLC Jan 1994 – Present
Sales and Marketing Consultant; Graphic Arts Consultant; Desktop Publishing; Electronic File Archiving; Desktop Publishing Consulting; Sales Consulting; Business Consulting
Since Feb 2011 dba – 1st Option Home Inspection Home inspection services for new home buyers, realtors, builders, and home owners. Providing: Home Inspections; Radon Testing; Pest Inspections; Mold Inspections
Field Marketing Representative, OgilvyAction November 2010 – March 2011
Project entailed working with American Express customers to ensure their customers experience the best possible service when using American Express Credit Cards. (five month project ended March 2011)
Account Executive, IKON Office Solutions, Inc. May 2009 – May 2010
Hunter Sales of Ricoh Document Management Hardware and Software in Lorain and parts of Cuyahoga County
Retail Rental Branch Manager, Enterprise Rent-A-Car May 2004 – November, 2008
Promoted to Branch Manager in nine months with company
* Retail Branch Manager at two locations: Vermilion and Norwalk
* Posted both Vermilion and Norwalk records: on rent high and income per car record
* No 1 on Group 39 manager Matrix - January, ‘08; Elite Award Winner - March, ‘08
* Training of Management Trainees and part time employees
Sales Manager, Select Marketing Group, Inc. May 2002 – April 2004
A specialty food manufacturer and distributor offering product in the eastern half of the U.S.
Managed advertising, marketing and sales
* Shifted company from reliance on small health and natural food stores to distribution to major grocery store chains and specialty food distributors.
* Established a broker network in our territory; Responsible for managing broker network
* Managed trade shows, merchandising, and point of purchase materials
* International recognition for 2003 DuPont Award winning packaging and graphic design
* Achieved placement or approval for placement in 3800 grocery stores, small grocery chains, independent grocery stores, and health/natural food stores.
* Developed and implemented a program for private brand products. Marketing these items to (branded for) major grocery chains such as Wegmans, Giant, Kroger, Hannaford Brothers, Shaws, and Trader Joe’s
* Directed initiative for sales of foodservice size pre-cooked rice products food service and military
* Instrumental in introduction of pre-cooked rice products in Wal*Mart
Quebecor World, Oberlin Division, Oberlin, Ohio Sept. 2000 – Aug. 2001
A high quality, high volume web offset print production facility responsible for $55 million of a $7 billion corporation
Account Executive
* Creation of new sales office to reduce dependence on other divisions and groups in the corporation
* Development and execution of marketing plan for sales office of Oberlin Division
* Account Management
* Management of projects requiring coordination and management multiple vendors and operations
* Development, design and layout of customer advertising literature
The Lorain Printing Company, Lorain, Ohio Prior to Sept. 2000
A general commercial printing company specializing in high quality, short to medium length run commercial printing. A 5.5 million dollar company with eight sales representatives
Sales Representative Over all Responsibilities included prospecting new accounts, territory management, ascertaining client needs, estimating, securing orders, management of orders through production, establishment and maintenance of customer relations, and assisting customers in the design and layout of literature.
* Worked with clients to resolve and simplify compliance issues and records
* Development and implementation of complex graphic and communications projects involving procurement, monitoring, coordinating, and timely execution of project requirements
* Developed and implemented marketing programs for Lorain Printing consisting of a self-written, co-produced an audio tape entitled “Managing Complex Communications Projects”
* Consistently a sales leader; average sales volume in last 5 years in excess of $1,000,000
* Key Account management: Generated 35% growth in sales to Ridge Tool Company in the face of continual customer budget cuts during the 1980's recession
* Development, design and layout of customer advertising literature
* Training: Supervise and train of sales representatives; development of prospecting techniques, customer need discovery, sales presentations, estimating skills, establish sales and personal goals
* Consulting: Printing production consultant for major clients for projects which exceed the capabilities of my employer; Performed cost accounting and efficiencies analysis of client’s in-house print shop for internalcost accounting and charge back system
* Conducted seminars and consulted with Plainwell Mill of Simpson Paper Company on problems encountered by printers as part of a successful program to improve quality control in the mill
* Presented seminars and consulted to the sales staff of American Mail-Well Envelope Co. to expand their knowledge of color printing as part of new product introduction for specialized envelope sales
* Teaching: Lorain County Community College Desktop Publishing Classes adjunct faculty and guest presenter
Education
Bachelor of Science, Education, The Defiance College, Defiance, Ohio
Major: Speech and Drama, Secondary Education
Activities Included: Alpha Psi Omega National Honorary (Drama) Fraternity, Student Council, Varsity Tennis Team, Sigma Phi Epsilon Fraternity (founder of local chapter)
Affiliations
Past President South Amherst Rotary Club; Past President of Sales & Marketing Executives of Lorain County; Cleveland Desktop Publishers Users Group; Member of the Lorain County Digital Economy Task Force; US Army Veteran
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