Sales, Marketing & owner of a Sign Company I built it from the ground

Pamela Melia

*** ****** **. ******, ** *****

440-***-**** PH ******.******@*****.***

Professional Qualifications

Sales Management and Marketing with over 28 years of experience. Training and supervising sales, design and production staff while planning and implementing sales strategies over a multi-state territory. Leading and launching successful marketing campaigns for successful sales for a small business for over 30 years. Seeking to bring my proven record of accomplishments to a growing organization.

Job Related Skills

Built a Business from the ground up

Created a system for developing sales and marketing

Implemented strategic marketing campaigns

Excellent management skills

Excellent communication skills

●People Person

●Excellent budgeting skills

●Knowledge of Logo Branding, Marketing Plan

●Business to Business Marketing

●Capable of analyzing clients’ needs to meet their goals

●Cold Calling

●Visual Impact Communication

Improved Customer Relations

Knowledge for product marketing

Website monitoring skills

Developed mailing campaigns

Professional Experience

Signs & Ship LLC 1991-2017

Signs and More Co. (name Change) 2017 to present

810 Taylor St Elyria, Ohio 44035 Elyria, Ohio

Owner

Owned and operated my own business; cultivated a client base of large industrial customers by building and maintaining relationships during an economic down-turn.

●Contracted 10 malls in state of Florida, from Tallahassee to Cape Coral, creating 25% increase in sales for each location.

●Designed and produced signs for the Riddell Football Factory.

●Have loyal clients and maintained them for over 25 years

●Website maintenance which resulted in boosted sales, and more clientele.

●Managed sales, production, and install of full service sign shop.

●Focused on the concept that first impressions are everything and gained many clients.

●Built a full-scale sales operation from the ground up; duties include establishing database for Customer Sales.

●Developed system for recruiting for regional sales managers and developing sales and marketing strategies to gain more clients

●Implemented strategic goals for marketing campaigns for clients.

●Served as project manager, leading a creative team and production staff.

●Successfully expand the marketing of products with the effectiveness of communication

●Researched and developed the material for re-branding for regional clients.

●Identified and analyzed client needs and goals and develop marketing

strategies and solutions to achieve client’s objectives.

●Created internet marketing campaigns,

●Developed monthly mail campaigns in accordance with advertising schedules and sales budgets.

●Increase Sales and cash flow up to 40%.

Independent Oil Tire

Elyria, Ohio

District Manager

Oversaw 10 gas station locations, giving direction to managers as well as over 100 employees.

●Created a training program that decreased the turnover rate.

●Trained over 100 employees on procedures and managed payroll.

●Created a robbery prevention plan that decreased internal theft

●dramatically etc.

Achievements

10 Mall Contracts in FL

Riddell (Professional Football Helmet Company)

Invacare

Ridge Tool

St Jude’s Church Elyria, Ohio

Our Lady of Light Ft Myers, FL

Preferred Vendor for State of Ohio Booster Club of NE Ohio

Re-branded Macy’s offices

Re-branded Parker Hannifin, Elyria, Ohio

Professional Memberships

●BNI Business network international

●Chamber of Commerce Punta Gorda, Fl also Lroain County

●Rotary Club of Elyria, Ohio Sunshine Chapter

●Business and Industry Associations

●Minority Business Council

●National Association Women’s Council NAWC

●Board of Realtors Associations

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