Senior Electrical Engineer and Sales Leader

Yasser Alchoughri

*** ********* ****, ******, ******

Mobile: +1-819-***-**** - Email: ***********@*****.*** - Nationality: Canadian

A dynamic result oriented electrical engineering professional with over 19 years’ MEP and industry automation experience in senior management roles (MEP General Director, Country Manager, VP of MEP division) at major hospitality companies in Canada (Crescent Resort and Hotels) and construciton companies (Nesma, Al-Mashariq, Al-Yamama) in Saudi Arabia.

I have an extensive experience in OHS/HSE across industry and commercial medium to mega projects, including in North America and the Middle East. Recently, I completed an OHS diploma from Herzing College in Ottawa, which has further enhanced my expertise. This combination of practical experience and academic knowledge adds significant value to my professional profile.

SUMMARY OF SKILLS

Growing Shareholders Value

P&L Management

Strategic Planning and Development

MEP / Low Voltage & Maintenance

Industry Automation, Data Center & ERP

Commercial Contract Management

PLC Scada system and BMS

Targeting Emerging Market Opportunities

Management & Negotiation Skills

Forming Strategic Alliances

Organization Development

Procurement

WORK EXPERIENCE

Engineering and Operations Director Jan 2025 – Dec 2025

Pouliaides Construction Company, Riyadh Saudi Arabia

Directed all engineering, construction, and operational activities for multisector projects across the Eastern and Central Provinces of Saudi Arabia, ensuring alignment with company objectives and goals.

Oversaw the full project lifecycle for major civil, MEP, and industrial construction projects—from planning and design through execution, quality assurance, and timely handover.

Led, mentored, and managed crossfunctional project teams, promoting a culture of safety, excellence, and accountability while optimizing resource allocation and budget performance.

Developed and implemented standardized operating procedures, best practices, and quality control systems to enhance project delivery, mitigate risks, and ensure compliance with KSA regulations and international standards.

Liaised directly with clients, government authorities, consultants, and stakeholders to align project expectations, secure necessary approvals, and maintain strong professional relationships.

Drove continuous improvement in construction methodologies, operational workflows, and safety programs to increase productivity, reduce costs.

Monitored project progress, financial performance, and key performance indicators (KPIs), providing regular reporting to senior management and implementing corrective actions as required.

Crescent Hotel and Resort, Ottawa, Canada Jan 2021 – Jan 2024

Maintenance Director

Directed maintenance operations and compliance for all Crescent-managed hotel brands across Canada, serving as the primary liaison and auditor between on-site teams and U.S.-based Home Office (HO) leadership.

Supervised and audited the implementation of property and equipment preventive maintenance, life safety systems, and utility management to ensure adherence to brand standards, corporate policies, and local/national codes.

Developed and delivered training programs for North America-based maintenance engineers to standardize preventive maintenance planning, execution, and reporting, improving on-time completion and operational productivity.

Established and monitored region-wide preventive maintenance programs using Angus PM or equivalent systems to extend asset life, reduce downtime, and maintain FF&E, physical plants, and grounds.

Collaborated with consultants, designers, and development teams to review and specify maintenance-related requirements for new hotel projects under the Crescent portfolio.

Led energy management initiatives across multiple properties, including utility tracking, consumption analysis, and implementation of efficiency measures through building automation systems.

Oversaw risk management, life safety compliance, and operational standards through regular property audits, reporting findings to HO and guiding corrective actions.

Managed cross-functional communication to enhance service delivery, implement improved operational processes, and ensure consistent customer and internal stakeholder satisfaction.

Guided property-level maintenance leaders in daily operations, staff development, and adherence to standardized procedures for repairs, system replacements, and safety protocols.

Al-Mashariq Contracting and Trading Company, Riyadh Aug 2014- July -2019

General Director for MEP

Managed the MEP division including HVAC, FF, low voltage, and low current system, BMS, CCTV, MATV, FA, ACS, etc.) for commercial and industrial projects in different sectors,

Managed the procurement, sub-contractors’ management, estimation, recruitment, cost control, deal closing, P&L management as well as engineering management.

Responsible for the accomplishment of yearly targets given by the board, financial performance of the Company and managing the day-to-day operations.

MEP Project Management, Design, Planning, Procurement, Resources management, Execution, Testing & Commissioning, Handing over activities for complete MEP building services.

Electrical & Low current systems, HVAC, Plumbing & Firefighting systems, BMS systems and other building Civil services expertise

Client-Contractor-Consultant Coordination

Immerse proficiency in MEP Contracting, Construction, Design, Tendering & Costing, Resources planning, Quality control liaison with authorities’ approvals.

Nesma and Partners Trading May 2012- Jun 2014

Deputy Manager (Reporting to the CEO & leading a team of 240)

Managed panels builder factory for LV switch gear, SE, MCC, ABB and control panels (PLC and DDC) panels for SCADA and BMS systems and data center.

Managed procurement, sub-contractors’ management, estimation, recruitment, cost control, deal closing, P&L management, budget, financial results as well as engineering management.

Implemented compliances of safety working standards and practices.

Attended technical meetings with the board of directors (main shareholders)

Projects Scope of Work included: Chillers, AHUs, FCUs, Fans (SF,EF, BF,RF etc.), Boilers, package unites.

Al Mashrik Technologies & Control Jan 2009 - May 2012

Acting General Manager /MEP –and Engineering Department Head (Reported to the CEO & led a team of 70)

Managed engineering and procurement duties related to MEP projects.

Managed communications with clients to resolve conflicts and ensure timely submittals.

Managed resource optimization to minimize rework norms and reduce shop queries.

Assisted in management and development of MTC technical department. Built strong on-going relationship with the clients.

Managed operations team internally to achieve the highest level of internal performance and offered support to other team members in the agency.

Developed programs to ensure increased communication and coordination between client and servicing dept.

Attended technical meetings with the board of directors & prepared weekly reports for the CEO.

Projects Scop of work: Chillers, AHUs, FCUs, Fans (SF, EF, BF, RF etc.), Boilers, package unites and all of them are in different sizes and capacity as well as to the following.

Managed panels build for LV switch gear, SE, MCC, ABB and control panels (PLC and DDC) panels for SCADA and BMS systems.

Managed procurement, sub-contractors’ management, estimation, recruitment, cost control, deal closing, P&L management, budget, financial results as well as engineering management.

Implemented compliances of safety working standards and practices.

Projects Scope of Work included: Chillers, AHUs, FCUs, Fans, Boilers, and package unites.

Established franchise agreement with Siemens, ABB and SE.

Developed a plan to achieve ISO 9001 for the factory.

Nesma & Partners Trading May 2003- Dec 2008

Deputy Division Manager for Technical System Division (Reported to TSD Division Manager & led a team of 240)

Managed operations for HVAC, control system, low voltage & BMS (TAC Schneider electric).

Studied market conditions, prices, market demand, competitors, market share for every product.

Developed understanding of local market needs for materials and tools.

Managed relationships with customers, followed up on their needs and closed big deals with customers.

Led Business Unit sales and business development initiatives in Saudi Arabia and Bahrain.

Assisted in preparing project studies, reports, forecasts and special engineering reports.

Successfully established TSD (Technical System Division) for MEP, BMS system, CCTV, access control system & other low current system using T.A.C/ Invensys from Schneider Electric.

Al Mayssan Technical Services - Senior Technical Manager Jan 2000- May 2003

SICEP - MEP Project Manager Jul 1998 - Jan 2000

COMPLETED TRAINING AND DEVELOPMENT COURSES

Completed INSQL. server course: Invensys,

Completed comprehensive training program on Invensys products (DDC & BMS).

Completed comprehensive training program on T.A.C products (DDC & BMS).

Completed technical course on CCTV products conducted by Schneider Electric

Completed technical course on access control system at Continuum Infinity/ Schneider Electric.

Completed technical course on the BACnet control system from T.A.C/ Schneider electric.

Completed course on VFDs ATV61, ATV21 pro & M340 from Schneider Electric

Completed courses on Project Management & Effective Basic Leadership conducted by Belcher.

Participated in an internal auditor course conducted by QMI Canada.

Financial training for non-finance Managers.

Completed course in WHIMS and HSE IN Canada.

Completed course in for the Customer service essentials.

Completed training in Information and Communications Standards and Employment Standards Training.

Occupational Health and Safety Awareness Training for Supervisors (Ontario)

EDUCATION

Bachelor degree in Electrical Engineering.

Construction management – Ottawa, Canada

Environmental Engineering Management – Ottawa, Canada

Human Resource Management – Ottawa, Canada

Occupational Health and Safety (OHS)/- Ottawa Canada

Supply chain management and logistics- Ottawa Canada

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