DAYANA GARCÍA ALMAGUER
PROFESORA ASISTENTE
PERFIL
EDUCACIÓN
Sep, 2021- feb, 2022
Postgrados: Metodología de la Investigación; Estadística Aplicada; Gestión de Recursos Humanos; Gestión de la Calidad; Gestión Económica Financiera; Administración de Empresas y Gestión de Operaciones.
Universidad de Matanzas
Matanzas, Cuba
2012-2017
Licenciada en Economía
Universidad de Matanzas
Matanzas, Cuba.
HABILIDADES
INTERESES
adu3mq@r.postjobfree.com
+53 53048374
Matanzas, Cuba
Edad: 27 años
Cubana
Profesora asistente de la Universidad de
Matanzas, Cuba con 4 años de experiencia en
la enseñanza en la educación superior y tutoría
de tesis de diploma. Graduada de Licenciada
en Economía.
Office
SPSS
Marketing
Trabajo en equipo
Superación
personal y
profesional
Viajar Idiomas Leer
EXPERIENCIA PROFESIONAL
Profesora Asistente Universidad de Matanzas
2017-actualidad
Matanzas, Cuba
Como profesora asistente a tiempo
completo algunas de las funciones que
se desempeñan son:
• Impartir conferencias, seminarios y
clases prácticas de las asignaturas
Administración de Empresas,
Marketing, Macroeconomía y Gestión
Económica Financiera a las carreras
de Licenciatura en Economía e
Ingeniería Mecánica.
• Tutorías de tesis de diploma, así como
participación en tribunales de tesis.
• Participación en talleres y eventos
científicos nacionales e
internacionales y realización de
publicaciones científicas como
monografías y publicaciones en
revistas.
Personal information:
Full name: Dayana García Almaguer
Date of birth: 28-03-1994
Address: 171 Street between 274 and 276 avenue, No. 27408, Pueblo Nuevo, Matanzas Municipality, Matanzas Province, Cuba. Phone: + (53) 53048374
e-mail: adu3mq@r.postjobfree.com
adu3mq@r.postjobfree.com
Academic training:
Bachelor in Economics. (2015-2017), University of Matanzas. Summary of academic performance during University studies prior to the Master's degree: Career: Bachelor in Economics.University of Matanzas The student obtained excellent academic results during the 5 years of study, obtaining a Summa Cum Laude Degree in Economics. The student graduated with an Academic Average of 4.2 points.
Professional experience:
Work center: University of Matanzas. (2017-present) Position: Assistant Professor
Teaching Activity Performed: Professor of the subjects: Business Administration, Marketing, Macroeconomics and Financial Economic Management to the Bachelor's degrees in Economics and Mechanical Engineering. Languages: Spanish
Informatics: Microsoft Word, Excel, Power Point, SPSS software. Since 2017 she has been a professor at the University of Matanzas. In 2020 she obtained the Teaching category of Instructor Professor and in 2021 of Assistant Professor. She has participated in various activities and events, which are related, highlighting the thesis tutoring with excellent results.
Publications:
Rodríguez Veiguela, Y., García Almaguer, D., Pons García, RC., Tanda Díaz, J, Pancorbo Sandoval, J.A. Design of a tourist route for the Matanzas destination that contributes to the development of urban tourism. Saint Gregory Magazine. ISSN: 1390-7247 and ISSN: 2528-7907. Ecuador 2021 – 2 Scopus 1.
- Monographs:
-• Lic. Marie López Cruz, MSc. Yanlis Rodríguez Veiguela, Dr. Jensy Tanda Diaz, DrC. Roberto Pons Garcia, Dayana Garcia Almaguer. Methodologies used in market research.
• López Cruz, M.; Rodríguez Veiguela, Y.; Pons Garcia, R.; Garcia Almaguer, D.; Martin Hernandez, PA.; Medina Rodriguez, A.; Cristía Rodríguez, L. Perceived quality in the hotel industry.
• Garcia Almaguer, D.; Medina Rodriguez, A.; Lopez Cruz, M.; Pons Garcia, R.; Rodríguez Veiguela, Y.; Barrera Marquetty, E.F.; White Garcia; AND.; Sánchez Hondal, C. N. Image of gastronomic services.
• Garcia Almaguer, D.; Rodríguez Veiguela, Y.; Tanda Díaz, J. Tourist Routes as part of the urban product for the Cuban market residing in other provinces. case study: city of Matanzas.
Participation in Events:
• First national meeting of the Scientific Society of Marketing MktCuba 2018, speaker, Topic: "Tourist Routes of the City of Matanzas for the US market."
• INOVA Matanzas, speaker, Topic: “Tourist Routes of the City of Matanzas for the British market”
• XXIII NATIONAL FORUM FOR UNIVERSITY STUDENTS OF SOCIAL, ECONOMIC, NATURAL, HUMANISTIC AND EXACT SCIENCES, Best thesis, Topic: “Tourist Routes of the City of Matanzas for the US market”
• XLVI Student Scientific Conference of the University of Matanzas, Relevant Award for Local Development Court
• XLVI Student Scientific Conference of the University of Matanzas, Speaker, Topic: “Tourist Routes of the City of Matanzas
• Local development event
• The Woman Economist Event, Speaker, Topic: “Tourist Routes of the City of Matanzas for the US market”
• XIX Provincial Marketing Event, Speaker, Topic: "Marketing strategy proposal for the commercialization of bodywork and automotive painting services in EMAE, Matanzas",
• Student Scientific Conference, Department of Economics, University of Matanzas, 2016-2017 academic year, Speaker. Title: Market research in the sheet metal service at EMAE.
• University Forum of Science and Technology 2017, Speaker, Topic: Market research in the automotive bodywork service.
• XIX Provincial Marketing Event, Speaker, Topic: "Marketing strategy proposal for the commercialization of bodywork and automotive painting services at EMAE, Matanzas"
• Provincial La Mujer Economista, Speaker, Topic: “Tourist Routes of the City of Matanzas for the US market
• Event
• Student Scientific Conference, Department of Economics, University of Matanzas, 2017-2018 academic year, Speaker. Title: “Tourist Routes of the City of Matanzas
• Student Scientific Conference, Department of Economics, University of Matanzas, 2017-2018 academic year, Relevant. Title: “Tourist Routes of the City of Matanzas
• XLVI Student Scientific Conference of the University of Matanzas, Speaker, Topic: "Tourist Routes of the City of Matanzas", 5/17/18.
• XLVI Student Scientific Conference of the University of Matanzas, Speaker, Topic: "Positioning of the City of Matanzas"
• XLVI Student Scientific Conference of the University of Matanzas, Relevant Award for Local Development Court
• Project "University management for the local development of the municipalities of Matanzas", Speaker, Market research in the automotive bodywork service in the Equipment Service Company (EMAE) Matanzas
• University Forum of Science and Technology 2018. Mention, Title: Procedure to evaluate the perceived quality in the hotel industry. Case study: Hotel Allegro Palma Real.
• Colloquium of the Innovation system in the province of Matanzas INNOVA 2018. Participation. Topic: Tourist routes of the city of Matanzas for the British market
• First national meeting of the Scientific Society of Marketing Mkt Cuba 2018, speaker, Title: Tourist routes of the city of Matanzas for the British market.
• Workshop Training-Revolution of human capital Jesús N. Rodríguez González in memoriam. Speaker. Topic: "Matanzas in Tourist Routes“.
• Lopez, M.; Rodriguez, Y.; Pons, R.; Tanda, J.; Garcia, A.; Medina, Blanco, L. Procedure to evaluate the quality perceived in the hotel case study: Hotel allegro Palma Real.
• Garcia, A.; Rodriguez, Y.; Lopez, M.; Pons, R.; Medina, A; 2019.Tourist Route "An ecophoto with sepia nuances of the city of Matanzas". IX International Hotel and Tourism Workshop (HOTELTUR) Villa Clara, Cuba
• Garcia, A.; Rodriguez, Y.; Lopez, M.; Pons, R.; White, L; 2019. "Tourist Routes of the city of Matanzas for the British market". III International Congress of Marketing, Local Development and Tourism 2019. Pinal del Río, Cuba.
• Lopez, M.; Rodriguez, Y.; Pons, R.; Tanda, J.; Garcia, A.; Medina, A. Hotel management integrated to the tourist destination. Case Alegro Palma Real Hotel. III International Congress of Marketing, Local Development and Tourism 2019. Pinal del Río, Cuba.
• Garcia, D.; Lopez, M.; Pons, R.; Medina, A.; Rodriguez, Y.; Pancorbo, J.C. 2019. “An Ecophoto with sepia nuances: Tourist Route for the city of Matanzas for the US market”. Matanzas, Cuba. Citatenas, Matanzas. 2019
• Lopez, M.; Rodriguez, Y.; Pons, R.; Tanda, J.; Garcia, A.; Medina, A. 2019. Procedure for the evaluation of perceived quality. III Cuba-Mexico Bilateral Meeting. University of Matanzas, Varadero, Cuba. April 24 to 26, 2019.
• García, Almaguer, D., Rodríguez Veiguela, Y. and Tanda, J. (2021) Role of local actors in the design of tourist routes. Memories of the X International Scientific Convention of the University of Matanzas. killings. ISBN:978-***-**-****-6.
• • García, D., Rodríguez, Y. and Pons, R. C. Tourist routes in cities declared urban destinations in the post-COVID-19 stage. III International Symposium on Tourism Management (GESTUR, 2021) University of Holguín. Cuba.
• García, D., Rodríguez, Y. and Pons, R. C. Design of tourist routes in cities declared urban destinations as part of adequate city management. Case: city of Matanzas. 5th International Convention on Tourism Studies. CIETCUBA 2020. Varadero, Cuba.
• García, D., Rodríguez, Y. and Pons, R. C. Local managers in the design of tourist routes. Case study: city of Matanzas. I International Scientific Convention ISLACIENCIA 2021. University of the Isle of Youth. Cuba.
• García, D., Rodríguez, Y. and Pons, R. C. Proposal for tourist routes with or without COVID-19 for a city destination. III International Scientific Conference of the University of Cienfuegos. II International Workshop on Business Management and Local Development. University of Cienfuegos, Cuba.
Diploma Thesis Tutoring with excellent results:
• Market research for the launch of a new line of hair products at the EES Empresa Provincial ADECOR, Colón. 2018
• Market research to determine the causes of the decrease in sales of the blouses offered in the La Cubana CIMEX Jovellanos Pan-American Store. 2018.
• Tourist routes as part of the urban product for the domestic market. Case study: City of Matanzas. 2019
• Tourist routes as part of the urban product for the international market. Case study: city of Matanzas. 2019
• Tourist routes as part of the urban product for the Cuban market residing in other provinces. Case study: city of Matanzas. 2019
• PROCEDURE FOR THE PROPOSAL OF COMMUNICATION STRATEGIES FOR TOURIST ROUTES IN CITIES DECLARED URBAN DESTINATIONS. 2020 PROCEDURE FOR THE DESIGN OF TOURIST ROUTES IN CITIES DECLARED URBAN TOURIST DESTINATIONS FOR THE SENIOR MARKET.2020
• “Design of tourist routes in cities declared urban tourist destinations in the post-COVID-19 stage”. 2021
• “Design of tourist routes for cities declared urban tourist destinations from the Cubatur travel agency. Case study city of Matanzas”. 2021
• “Communication strategies for the promotion of electronic banking of BANCO POPULAR DE AHORRO”. 2021
• “Design of tourist routes for cities declared urban tourist destinations from the Cubatur travel agency. Case study city of Matanzas”. 2021
• Integrated tourist routes in cities declared tourist destinations. Case study: city of Matanzas. 2021