Fashion Designer Student Leader

Los Angeles, CA C: 310-***-**** Sanaz sanazsarshad@Sarshad gmail.com www.sanazsarshad.com

Summary

Fashion Designer with 15+ years extensive experience from concept development to production. Talents include apparel, lounge, activewear, swimwear and intimates for juniors, young contemporary, contemporary, missy and size inclusive markets. Product development experience both domestically and internationally. Countries include China, Vietnam, Taiwan, India, Turkey, Bangladesh and Mexico.

Skills

Adobe Suite (Illustrator, Photoshop, InDesign), Microsoft Suite, NuOrder, PLM and NGC Experience

Two Tone Los Angeles, CA Jun. 2022 to Current

Head Designer

● Designer for Anthropologie, Free People, Urban Outfitters and Altar'd State

● Work and partner with the creative director to give fabric, trim and lab dip comments

● Design into seasonal SKU plan & follow key direction inspiration from creative director and buyers

● Research trends/concepts/fabrics and create design boards for women’s collections

● Responsible for the design and execution of women’s lifestyle collection (knits, fleece, lounge and specialty sizes)

● Work with pattern maker & sample sewers to oversee first samples Design Director (Consultant), Los Angeles, CA Mar. 2018 to Current

● Clients include SKIMS,YSL, Bandier, Spiritual Gangster, Anine Bing, Tori Praver, and Oh Polly to name a few

● Design Consultant in various product categories: shapewear, streetwear, swimwear, activewear, intimates and women’s and men’s apparel

● Work with YSL HQ to style and and fit looks for celebrity and VIP clients for Oscar’s 2022

● Develop line of innovative streetwear fashion for NTFs start-up, Cryptees, authenticated and traceable on blockchain with integrated NFT tags

● Projects include seasonal trend forecasting, color story development, mood boards, source and develop fabrics and trims

● Create detailed technical sketches and tech packs for garments and packaging

● Conduct fittings and relay fit comments to overseas factories Robin Piccone, Los Angeles, CA

Design Manager Aug. 2020 to May. 2021

● Research fashion and market trends, create color stories, mood boards and establish design direction

● Liaison with Production Manager to build T&A calendar

● Create, manage and update linesheets on NuOrder

● Supervise sample room workflow to ensure on-time results against the calendar. Keep production up to date on all adopted styles to include fabric and trim information.

● Source fabrics, trims and prints

● Manage fit schedule and all communication between design, technical and production team members

● Responsible for creative directive and management of all photoshoots Active Apparel Group, Los Angeles, CA

Senior Product Developer/Account Manager Aug. 2018 to Mar. 2020

● Work with international high-profile clients in women’s apparel, activewear, swimwear and intimates to develop collections from design concept through production. Clients include Summersalt, Bandier, Spiritual Gangster, Tori Praver, Anine Bing & Tilly’s

● Increased revenue for Summersalt to $10M my first quarter

● Manage T&A calendar

● Enter PO information for various clients using internal systems

● Calculate costings to ensure margins are met

Perry Ellis International, Los Angeles, CA

Senior Designer Mar. 2016 to Mar. 2018

● Head Designer for the launch of a new brand for the company in Cruise 2018, Jantzen Sport

● Designer of Jag Swimwear and Private Label lines, Jag Sport and Southpoint for Sears, Ross, Marmaxx, Bon Ton, and Beall's, increasing revenue by 28%

● Create mood boards, color stories, print direction and design direction for all divisions

● Well versed in cost savings associated with fit and construction of garments resulting in higher margins Coast Style Group/Fortune Swimwear, Culver City, CA Senior Designer Jun. 2015 to Nov. 2015

● Head of design and development for Branded and Private Label accounts including but to limited to, Walmart, Target, Anthropologie, Sears, Karen Kane, Boston Proper, JCPenney, Kohl's, and Kmart

● Collaborate directly with sales rep in preparation for all meetings and buyer's needs

● Manage workflow between assistant designer, pattern makers, graphic artists, samples sewers, cutters and the production team

Band of Gypsies, Los Angeles, CA

Senior Designer Jul. 2014 to Jun. 2015

● Worked directly with the Design Director and co-founder to develop and produce seasonal collections of women's apparel specifically tops, dresses, jumpsuits, rompers, pants, skirts, and lounge

● Head of design for Urban Outfitters account and Macy's Bar III

● Work with Senior Designer on volume programs for Kohl's, JCPenney, Target, and K-mart as well as higher end retailers such as Topshop, ASOS, Revolve, American Rag and Nordstrom

● Prepare tech packs and oversee all sampling including in-house pattern making, follow up with local contractors and overseas development

Beach Bunny, Los Angeles, CA

Associate Designer Jul. 2013 to Apr. 2014

● Develop, design and present the brand vision for the following labels: Beach Bunny swimwear, Beach Bunny lounge, Love Haus lingerie, and Love Haus lounge

● Assist in designing the Sports Illustrated Swimsuit Edition 2014 cover and swimwear features

● Excellent knowledge of the swimwear, lingerie, cover-ups and lounge categories of product from garment concept to pattern making and manufacturing of final product Manhattan Beachwear, INC., Cypress, CA

Designer Jan. 2009 to Feb. 2013

● Develop, design and present the brand vision for the following labels: Cremieux, Apt 9, Bebe, American Living, a.n.a., Marmaxx, 2Bamboo, Kenneth Cole, Kenneth Cole Reaction, Hermanny by VIX, Maxine of Hollywood and 24th& Ocean

Education

Woodbury University

Bachelor's Degree, Fashion Design

● Dean’s List, Graduated Cum Laude

● Contemporary and Couture Collection presented at the Woodbury University Annual Gala in 2008

● Student Leader, August 2007 to May 2008

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