Michael Sean McCall
*** ******* ****, ********, ** 30152
404-***-**** • adrf3t@r.postjobfree.com
linkedin.com/in/sean-mccall-38b02515
EXECUTIVE SUMMARY
Capable and versatile revenue producer with deep expertise in business-to-business and business-to-consumer sales, developing strong client relationships and delivering quality, customized services. Interpersonal and articulate, able to pursue initiatives that capitalize on strengths and opportunities, and proven to successfully identify and shepherd the process from first meeting to the closing of transactions. Entrepreneurial and results oriented with proven ability to collaborate with teams and partners to develop and execute creative marketing/brand strategies for effective customer engagement. AREAS OF EXPERTISE
Account Management Client Relations Sponsorship Sales
Business Development Relationship Cultivation Media/ Brand Management
Strategic/ Consultative
Sales
Project Management Public Speaking
PROFESSIONAL HISTORY
Crimson Marketing & Public Relations (CMPR) – Atlanta, GA 01/2015 –Present Vice President • Strategic Partnerships
Expand CMPR brand and business relationships in the Southeast market, providing publicity/ media relations, promotions, account management and event execution services.
Drive new business across verticals, including charity, event management, sports and entertainment.
Negotiate contracts and service agreements, managing client on-boarding, integration and account management efforts.
Notable Achievements:
Generated over $1M in charitable donations through sponsorship sales and event participation.
Developed PR and event service offering for local charity organizations to grow funding and exposure.
Successfully prospected sports and entertainment talent for event participation and business ventures.
Cultivated strong relationships with local media and corporate partners in support of client initiatives. Enduring Hearts – Atlanta, GA 09/2013 – 12/2014
President
Launched charitable nonprofit to fund research to increase longevity of pediatric heart transplants, as well as improve quality of life for patients.
Provided organizational leadership, business plans, partnership opportunities and funding strategy. Notable Achievements:
Selected to establish Enduring Hearts through financial advisory relationship with founders.
Established board of directors and operating model, brand and reliable funding sources.
Partnered with local businesses, networking organizations and medical/research providers to increase awareness and establish community presence.
Raised $500,000 within first year, including road race, celebrity golf tournament, exclusive artwork/show from renowned artist and campaigns, coordinating with local media, sports and television talent to provide unprecedented exposure for new charity.
Financial and Insurance Advisor – Atlanta, GA 06/2007- 06/2011 Financial Representative
Provided customized financial solutions to executives, individuals and businesses, including income protection, estate planning, retirement planning, business succession planning and wealth accumulation. Notable Achievements:
Graduated top of 6-month intensive, hands-on Core Skills Training Program.
Achieved license certification for FINRA Series 7 and 63.
Successfully generated and closed proposals of $5.25M in insurance coverage for individuals and small business owners in three-month period.
Prepared financial performance reports detailing successful plan outcomes.
Kept abreast of personal and financial life changes for clients and maintained productive open relationships to facilitate continued wealth growth.
ADDITIONAL RELEVANT EXPERIENCE
ISP Channel (Internet-over-cable data service provider) – Atlanta, GA Director • Southern Division
Established presence in southern region, responsible for sales, operations and marketing management, focused on providing complete services to small and mid-sized cable operators and services.
Grew customer base to over 10,000, increasing monthly revenue by $250,000, in six months.
Consistently exceeded P&L budget, managing and mentoring staff in new startup venture. FOX Cable Networks - Los Angeles, CA
Senior Director
Successfully managed affiliate sales and marketing for Fox Sports West, Fox Sports West 2 (FSW2), Fox Sports San Diego, Fox Sports Arizona, Fox Sports New Mexico, Fox Sports Northwest and FX.
Generated over $65M in revenue annually; managed staff of seven people.
Exceeded distribution goals for seven global Fox Sports networks.
Expanded launch of new FSW2 to three million homes in one year.
Created joint marketing programs and established strategic marketing alliances. ESPN, Inc. – Los Angeles, CA
Senior Account Executive • Affiliate Sales and Marketing
Successfully managed distribution, marketing and advertising sales for all ESPN networks in five states.
Increased local ad sales revenue in region by 50%.
Converted 100% of expiring and unsigned distribution deals.
Successfully negotiated NFL rate increases resulting in 30% revenue growth.
Created and activated affiliate and advertiser sponsorships. EDUCATION
University of Georgia, Athens, GA
B.A., Communications, 1990