Event Producer Sc Johnson

Alex John

+91-989*******; **********@*****.***

LinkedIn: https://www.linkedin.com/in/alex-john-510b73b/

WHY ME?

I embrace challenges, drive productivity and, serve my clients with enthusiasm.

Experienced, take charge professional with over 20 years’ experience planning and directing activities for large - scale hospitality events, Project administration, public and private events, exhibition and conferences. Strong skills in anticipating project needs, setting work priorities, and meeting deadlines. An enthusiastic professional with the ability to provide outstanding customer service and build relationship with internal and external customers.

Highlights of qualification

Competent professional with 20 years of experience in event, administration & hospitality industry.

Proven skills in event planning and outdoor catering events, logistics and transportation planning, contract negotiations, budgeting and cost control.

Excellent leadership, problem solving and time management skills.

Strong background in people/ relationship management, strategic and contingency planning.

Well versed with Microsoft Office Suite and MAC and PC Platforms.

Work Experience

iDence BDS Pvt Ltd January 2021 – June 2021

Event Producer (Contractual)

Post-event tracking and ROI analysis to help measure the company’s marketing initiatives and improve future performance.

Simultaneously manage & execute multiple events, Gala Dinners, conference and exhibitions of varying sizes at any one time.

Assisting with timeline management during the planning period to ensure all of the “project management” happens

Promote best practices: provide ideas to improve sales strategies and operations

Work in partnership and support the efforts of senior and executive-level sales leadership in the business development team.

Works with developers and designers to define and align on-brand event execution.

Work with production companies, venues, vendors, staff and talent on event activations.

Coordinate transportation for various events such as conferences, Gala Dinners, trade shows, and personal events. Material Transportation and Guest/VIP movement during events.

Hire, train, and educate staff on proper event procedures, driving safety/etiquette.

Monitor event /project activities to ensure compliance with applicable regulation and laws, the satisfaction of participants, and fast resolution of any issues that may arise.

BDS Brand Solutions June 2019 – July 2020

Event Producer (Contractual)

Provided management and oversight of all aspects of large-scale format Hospitality and protocol events, conferences and exhibitions from conceptualization through execution.

Secured corporate sponsorship and donors. Managed vendor relationships.

Selected and secured event venue. Obtained necessary permits. Worked closely with public officials, and outside agencies as necessary.

Set event dates. Supervised event staff.

Responsible for acquisition of talent. Negotiated contracts with performers, venue, local and international vendors, and other entities.

Secured Media Coverage and oversee creation of promotional materials.

Managed & delivered in high pressure and multitasking situations.

Management of budgets, timings and other production documentation.

Wizcraft International Entertainment Pvt Ltd June 2011 – June 2019

General Manager – Event Operations

Spearheaded the challenge of improving event budget and quality, leading to a surge in government business (Protocol Events) from 5 million to 30 million.

Developed standard operating procedures as per international standards for event operations department, resulting in excellent planning, communication and execution.

Helped the organization to improve their bottom line from under 25% to a stellar 35%.

Planned and produced over 1000 events, of various scale and formats – Gala Dinners, concerts, IPs, MICE, televised, webcast, trade shows, sports, theatricals, catering and weddings, with number of guests ranging from 100 to 20,000.

Planned and executed all aspects of Gala Dinners/Cultural Evenings/Wedding ceremonies, rehearsals, and receptions by maximizing sales techniques to meet financial goals and create memorable events.

Managed all aspects of Event catering operations including marketing, client relations and support, staffing, coordinating, vendor relations, and exceeded overall guest expectations

Acquired working knowledge of the attractions and other services available at the event locations to

arrange evening, single-day and weekend excursions for event attendees and their families with local

tourism partners.

Knowledgeable about the latest packages and technologies for events execution.

Major Events (2012 – 2019)

ASEAN INDIA COMMEMORATIVE SUMMIT-2012 - To mark the 20th anniversary of the ASEAN-India dialogue partnership and the 10th anniversary of ASEAN-India Summit-level partnership, India hosted the ASEAN-India Commemorative Summit in New Delhi on December 20-21, 2012. Managed the plenary session, with Prime Ministerial lunch for the said event.

Delhi ke Pakwan 2014, The food festival organized by Delhi tourism, lip smacking authentic cuisines of Delhi. This undisputed food capital of India presents a wide range of scrumptious fares, making it a perfect place to feed the senses and entertain the appetite. It is one stop solution to savour tastes of Delhi. Managed the entire Food Festival’s overall coordination with Client, vendors and staff.

Indo Africa Summit 2015 By Ministry of External Affairs – Cultural Night & Gala Dinner at Crafts Museum New Delhi, Attended by Prime Minister of India, Government of India’s Ministers and 24 Heads of State from African Countries. Coordinated and supervised the entire catering and cultural setup and execution with the Taj Group of Hotels.

INDO - JAPANESE Prime Minister’s Visit to Varanasi’s - Dashashwamedh Ganga Ghat for Aarti and Nadesar Palace for Gala dinner. Managed and executed the entire Decoration and F&B coordination with Ministry of External Affairs for the said event.

BRICS – BIMSTECH Outreach Summit @ Goa 2016 - by Ministry of External Affairs - Leaders of the 8th Brazil, Russia, India, China and South Africa (BRICS) summit held a bilateral meeting with the Bay of Bengal Initiative for Multi-Sectoral Technical and Economic Cooperation (BIMSTEC) countries.

Managed the complete event and catering operations for the summit’s gala dinner attended by Prime Minister of India and Head of states from Brazil, Russia, China and South Africa.

Sixth Ministerial Conference of the Heart of Asia – Istanbul Process by Ministry of External Affairs – Two-day conference at the heart of Punjab “Amritsar City”. Attended by Prime Minister of India and President of Afghanistan. Planned and executed Gala Dinner coordination at “Sadda Pind” and Produced the cultural night with Indian folk and classical artist.

Pravasi Haryana Divas by Government of Haryana – Cultural Night at Kingdom of Dreams, New Delhi NCR, Planned, managed Catering, logistical and Operations with government, security and F&B agencies.

THE GREAT INDIAN FOOD STREET, 2017

Conceptualised & executed a unique platform which celebrates the diverse culinary heritage of India Unveiled by Hon’ble Minister of State for Food Processing Industries, Sadhvi Niranjan Jyot, Hon’ble Minister of Food Processing & Industries Smt. Harsimart Kaur Badal.

GLOBAL ENTREPRENEURSHIP SUMMIT (GES) -GOLKONDA DINNER, 2017

Culturally showcased Telangana by a grand theatrical performance Attended by 1200 delegates from over 150 countries Deputy Chief Minister of Telangana, Mohammad Mahmood Ali felicitated Miss World 2017, Manushi Chhillarat the event The show was followed by a gala dinner.

GLOBAL ENTREPRENEURSHIP SUMMIT (GES) –US STATE DINNER, 2017

Organized a gala dinner for the US consulate in Hyderabad Event was held in association with Hargrove Inc. from the US Enthralling live band & DJ performances entertained the guests.

MOVE- Global Mobility Summit, 2018 – by National Institution for Transforming India (A policy think tank of the Government of India) - Showcase innovation and build a platform to shape the future of mobility, NITI Aayog hosted the first Move Summit 2018. In New Delhi on 7th and 8th September 2018, stakeholders from across the sectors of mobility and transportation will gather to co-create a public interest framework to revolutionize transport. As an Event Producer managed the entire production and catering requirements for the gala dinner at Humayun's Tomb (Heritage site) New Delhi.

Uttar Pradesh Investors Summit by Government of Uttar Pradesh State 2018 - The Summit was organised at Lucknow’ City. The Summit focused on ushering in a new era of economic vibrancy in the state of Uttar Pradesh. Hon’ble Prime Minister of India, Narendra Modi inaugurated the Summit and Hon’ble President of India, Ram Nath Kovind was the chief guest for the Valedictory session.

Planned, managed logistical, Catering (for 10K guest) and liaising with government and security agencies to build temporary structures for conference, exhibition and catering space (31540 Sq Mtr)

Showtime Events India Pvt. Ltd. Aug 2009 – June 2011

Deputy General Manager – Event Operations

Led a team of 20 event operation professionals as a north regional head of events department.

Planned and produced numerous events, of various scale and formats - concerts, IPs, MICE, televised, webcast, trade shows, sports, theatricals and weddings, etc.

Few of the cutting-edge events produced by me:

-Biggest Watchout projection screen produced in India for State Bank of India Technology Event.

-Projection on dome hangar with 22 projectors, a first for India at TATA Eon launch.

-Vertical drive for Volkswagen Vento Launch.

Planned, designed, and handled logistics, creative, finance activities relating to event planning - budgets, programming, production schedules, travel arrangements, registrations, etc.

Sourced, hired, and managed vendors/crews/talent/venues and contract negotiations.

Produced, designed, managed production and distribution of marketing collateral.

Encompass Events Pvt. Ltd. – WPP Group May 2006 - Jun 2009

Senior Manager – Client Servicing

Handled business accounts for Hewlett Packard, PepsiCo India, National Geographic, SC Johnson and GSK and doubled the business every year for the organization.

Developed and communicated concepts & proposals for events aimed at positioning the relevant brand in a unique and impactful way.

Planned and executed various international and national events.

Maintained relationships internally for smooth functioning of processes, resulting in successful deliveries to the client at all times.

Trained and advised my team to help them become resourceful project managers.

Shobiz Events Solutions Pvt Ltd Apr 2000 - May 2006

Event Manager

Led site visits and pre-event meetings with clients to discuss the flow of events and identify areas of concern.

Co-ordinated and synchronized activities between different departments to ensure that required set ups and tasks were executed in a timely manner.

Conducted post-event surveys to process event feedback and critique the event for client satisfaction.

Processed post-event summaries, and invoices and supervised day to day warehouse activities for the events.

Worked with venues on securing the hotel rooms with desired room configurations, registration and meeting materials, audio/visual equipment set-up and ordering of food and beverage for various food preferences and specific diet for managing attendee allergies.

Managed event budgets and was accountable for final invoice reconciliation, check requests, and expense allocation.

Planned and managed events for FMCG, IT, automobile and media clients - CNBC, Toyota, HLL, SAP, Accenture, etc.

Education

Bachelors in Liberal Arts University of Delhi, India.

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