Product Development
Package Design
Retail Marketing
Management & Merchandise
Graphic Design - Print / Social Media / Trade Show Web Design
Web Content Management
CMS – OpenText, Shopify
SEO Optimization
Adobe CC
MS Office
PowerPoint Templates
Sketch / Adobe XD
EXPERIENCE
Bison Production Company - Alpharetta, GA
3.2020 - Present
Product Development Manager
Safe Handling Products – Lead India team with
product specs and managing the follow-up and
schedule of global suppliers to ensure the products are on time for market places.
• Product planning and execution to work seamlessly with e-commerce and logistics team.
• Design package to go into production following
all of corresponding 5 Brands with its products.
• Tracking to ensure Bison products are on schedule with suppliers from China, Taiwan and India.
• Oversee products are in standards with e-commerce and retailer platforms for B2B and B2C.
• Take charge over photography, video, design and
content on homemade lifestyle products for
Popular Life Home Shopify website.
• Do Quality Control and check all pre-production
samples to ensure all products are up to top
standards with Bison Life.
Larson-Juhl - Norcross, GA
4.2018 - 3.2020
Contract Designer
Custom Picture Framing – Create branding standards with graphics and mock-ups for website and print.
• Created new corporate identity to integrate
branding guideline standards for the global teams.
• Refreshed the old look to have a modern style for the marketplace materials and PPT template.
• Supported the IT team with web design to launch
new website for both brand and shop online.
• Collaborated with the sales and marketing team
with trade shows, events, infographics, and social network postings to further strengthen the
company’s new branding.
SKILLS
Suwanee, GA 30024
mobile: 678-***-**** email: *******@*****.***
portfolio: seongkwak.weebly.com
linkedin: https://www.linkedin.com/in/seongkwak
DESIGN & CREATE FOR ALL SITUATIONS
A dedicated professional with creativity and the ability to multi-task are among the most valuable assets as a designer. With over 20 years of experience, a master of time management and flexibility toward meeting
every deadline by the ability to handle multiple projects by juggling with creation and product development. Most importantly keeping in mind that anything is
possible when I put my best effort and keep pushing myself to do better.
S E ONG KWA K
Hansgrohe, Inc. - Alpharetta, GA
8.2014 - 12.2017
Web Content Specialist and Analytics
Faucet Industry – Upkeep company’s website in
OpenText - Content Management System and maintain
best practices to optimize for Google Search. Designed web, social networks and email blasts.
• Liaison to Germany and US Products.
• Partnered with the Product Management and Sales
Reps for B2C and B2B working as a unified team
aligning the messaging to the customers.
• Ability to task CMS, SEO, and App design ensuring a better user interface and experience on the web.
• Proposed new look to the strict brand guidelines of corporate branding and challenged imagery
and typography with the standard print, booth
displays, package design and social media graphics. This imposed a more freestyle look and feel for
North America.
Fiore Boutique - Atlanta, GA and Charlotte, NC
6.2013 - 7.2014
Owner for Madein Inc., LLC
Boutique Shop – Managed and oversaw employees on
both floor and merchandising for Fiore Boutique stores in Phipps Plaza Atlanta, GA and SouthPark Mall at
Charlotte, NC.
• Supported the team with merchandising and display in both Atlanta and Charlotte boutique stores.
• Ran the retail store on a daily basis to manage the counter and backend of running it smoothly.
• Managed the stores with 11 teams which increased the sales during holiday seasons with storefront
posters and signages.
EXPERIENCE
World Financial Group, Inc. - Johns Creek, GA
7.1999 - 11.2013
Senior Designer
Financial Services Marketing – Designed for the
corporate business with all print collaterals and
infographics.
• Created a new logo which enhanced the credibility of the company by standardizing the branding for
the agents.
• Designed display for convention staging and created logos for print and specialty items. The agents were able to have the confidence to sell financial services with ideas that were conceptualized throughout
all contents.
• Oversaw the layout for web design and format for the developer.
• Managed the finished production to release for press. Fletcher Martin Associates - Atlanta, GA
12.1997 – 6.1999
Studio Designer
Advertising Agency – A good establishment is made
with a well-known fast food restaurant group,
Arby's / Mrs. Winners / Lee's through my
conceptualization in Point of Purchase (POP)
elements and billboards.
• Coordinate food photo shoots.
• Designing to visualize a big outdoor signage was a great help early on as a graphic artist.
• Clients included Apparel / AmericasMart, and
Georgia State University.
mobile: 678-***-**** e-mail: *******@*****.***
S E ONG KWA K
EDUCATION
Savannah College of Art and Design - SCAD Atlanta, GA Bachelor of Fine Arts (BFA)