Vice President of Business Development and Marketing
Resume:
FRANCINE MARY HARKES
*********@***.***
SUMMARY OF QUALIFICATIONS: A creative, but highly organized, result oriented leader with over 25 years of diversified success in the legal and co-injected plastics industry. My proven leadership, problem solving, writing and managerial skills will enable me to make both immediate and long-term contributions to your company’s growth.
I have spent the last 25 years working side by side with all major retailers in the world like Walmart, Target, Kohls, JCPenney, Macy’s, Lord & Taylor, Bob’s Stores, Costco, BJ’s, Sam’s Club just to name a few. As well as all department and mass merchandisers throughout the global market. My professional experience has continued to grow as I develop and maintain each Retailer’s floor ready programs, supply chain purchasing, cost effective operations and relationship building within the Retail Industry.
PROFESSIONAL EXPERIENCE
Sourcing Solutions Incorporated – V.P. of Retail Development & Marketing
March 2020 to Covid-19 Pandemic
Upon negotiating my contract with SSI I would have been in charge of all new business. Obtaining New Leads for sales. Held a seat on the RFID committee at GS-1 for representation to GS-1 for SSI. And all marketing materials needed to gain maximum exposure for our sales staff to grow in the market place. Unfortunately, due to covid this venture did not succeed.
Capco Wai Shing – Director/Retail Development and Marketing
February 2014 to February 2020
Negotiate and prepare vendor contracts for business with all retailers and their respective Garment on Hanger vendor programs, supply chain purchasing and operations.
Execute and submit all Request for Information, Request for Proposals and Request for Quotations.
Execute all marketing, social media and web-based materials.
Retailer liaison with all aspects of improving their garment floor presentation.
Retailer liaison with new and cost-effective initiatives to improve their garment floor presentation. Assist sales in maintaining all sales budgets and CRM up keep to accomplish maximum and hand on implementation to maintain and improve their monthly budgets.
Mainetti – Director of Marketing and Client Development
January 2009 thru January 2014
Direct report to the President of the largest plastic garment hanger company in the world.
Responsible for the largest retailer in the world Walmart in all aspects of the garment hanger and trims business in the United States and Globally. Assisted in all marketing intelligence and sustainability efforts for Walmart and managed their United States replenishment program. Worked with different buyers to improve store appearance and maintain maximum use of product per square foot.
Responsible for all marketing material including product promotion, literature, presentations and correspondence for all major retailers with respect to hard lines at the retail level.
Trained and assisted all sales persons in the proper approach of customers at the retailer and garment manufacturer levels.
PLASTI-FORM, INC., a Division of Spotless Enterprises – Retail Development Manager
November 2001 thru January 2009
Managed, developed, implemented, all marketing functions for a $400 million dollar company, reporting directly to the Executive Vice President of Business Development.
Instrumental in a $60 million dollar exclusive initiative with Walmart.
Development with outside source and maintained company website.
Responsible for all marketing materials written, web based and publication company wide.
A&E Products Group, a Tyco International Ltd. Company – Marketing Director
May 1996 thru November 2001
Managed a marketing budget of $400,000.00.
Created and utilized marketing materials to assist in the promotion of new products.
Planned, coordinated and presented special events for customers, prospects and referral sources such as trade shows and client presentations.
Designed, cultivated and implemented a company-wide marketing advertising program.
Company’s central point for coordination and implementation of solving all customer complaints overseeing a staff of 25 employees.
Developed company themes for written materials; prepare such materials for external distribution such as company brochures, newsletters, customer information mailings and related publications.
Sills Cummis Zuckerman Radin Tischman Epstein & Gross – Marketing Specialist
January 1984 thru May 1996
Assisted in directing all marketing programs of general practice law firm comprised of 140 attorneys with offices in Newark and Atlantic City, New Jersey, New York and Washington D.C.
Assisted in the coordination of the firm’s client development and marketing plans.
Coordinated and managed the firm’s meeting relations and press coverage by issuing press releases and press kits, coordinating press interviews and tracking press coverage.
Responsible for all firm marketing materials, including the firm’s custom-made resume.
Assisted in writing, designing, editing, proofreading and production firm’s marketing and public relations materials, including presentation materials, advertisements, newsletters, proposals, invitations, professional announcements, and Request for Proposal, Request for Information and Request for Quotations.
Education
Rutgers Law School, Newark, New Jersey 1990
Rutgers University, Newark, New Jersey 1988
Bachelor of Science/Double Concentration in Political Science and Marketing/Management
Contact this candidate