A dynamic & innovative business executive with over 30 years of corporate strategies,
retail marketing/ sales & P&L expertise in Indian Cement & Concrete Industry. A corporate leader, manager, business driver & implementer as per sales assessment agency London UK, global survey panelist McKinsey & Co, advisory council Harvard BR. Multiplied revenue to $850 Mio, cement volume to @ 9 MioT /annum with @ 35% YOY growth from scratch & 3Mio Cu M concrete annually in B2C2B segment with price leadership through effective corporate leadership, customer experience strategies, retail sales, demand generation, brand building & market leadership with maximum volume & highest profitability.
A highly experienced g oal- oriented marketing & business development professional seeking a senior executive role to provide high- end administrative function using strong organizational skills and experience to achieve
operational efficiency for the organization.
Yogesh D Barot
Ø Ensuring business through dedicated customer centric corporate strategies, business analytics, B2B2C marketing, demand generation, P&L etc. Ø Launch of customer support & marketing group for brand building, new market launches, lead management customers / influencer’s mktg etc. Ø Launch of e commerce platform, CRM, digital marketing, HR, recruitment & training, unique business workshops using Harvard & IIMA business cases etc. 1) Chief Executive Officer /Consultant
Business Dimensions International – Ahmedabad
Jan 2021- Present
2) Head Customer Service Group & Marketing.
Prism Johnson - Ready Mix Concrete division - Mumbai Ø A management committee member & Business Head who successfully handled 3 Mio Cu M RMC business in B2B2C segment with target volumes & profits. Ø Launched Customer Services & Marketing group pan India for demand generation, brand building, sales, webinars, training & development premium products etc Ø Launched RMC in IHB segment & new KAM customers, premium products etc. June 2019 - Dec 2020
3) Vice President (Customer Support Group)
Ambuja Cements Ltd - Gurgaon
Ø A regional Exco member who provided leadership support in establishing cement in many Indian markets with clear market leadership towards 8.5 MioT cement volume in retail/B2B segment with price premium & revenue growth by over 175 times. Ø Launched Customer Support group in all above markets for lead management, demand generation, brand building, sales enablement, value added services etc. Ø Established brand as most profitable in the industry through highest consumer pull channel excellence, training & development, with highest engagement scores of customers & influencers as per Nielsen’s survey.
June 1993 - Nov 2018
HOME: Ahmedabad (India)
• Visionary corporate leadership
• P&L Accountability & budgeting
• New mkt launches
• Marketing & sales strategies
• Global Business expansion
• Digital Marketing /CRM
•Training & development
4 ) Project Engineer June 1990 –May 1993
Kamal Mangal Das Architects & Crown Construction
Ø Successfully constructed all residential & commercial projects within time & budget limits.
Ø Launched cement in many Indian markets with clear market leadership towards maximum volume & price premium. Surpassed budgeted profits.
• Designing & delivering training programs
• Alumni IIMA/IMD Switzerland/BITSP
• Advisory Council Member Harvard BR
• Survey Panelist McKinsey
• ISB Hyderabad – Service Excellence
• Concrete Technologist India by
RMCMA India & NRMMCA USA
• Concrete Technology–C&G London UK
• Concrete Technology – C&G UK
• Earthquake Mitigation – NIT Jaipur
• American Concrete Institute
• Indian Concrete Institute
• Gujarat Inst. of Ers & Architects
• English – Professional Fluency
• Hindi – do
• Gujarati – do
• MS Word - Professional Expertise
• MS EXCEL - do
• MS Power Point do
IIMA(Indian Institute of Management Ahmedabad)- Sr Management Program 05 Harvard Business School (USA) – Global Business.
BITS Pilani – MTech Quality Management Systems
Pune University – Bachelor in Civil Engineering