SHAWN DANIELLE MCDONALD

Greater Williamsburg, VA

757-***-**** ado0w4@r.postjobfree.com https://www.linkedin.com/in/sdmfeedback http://shawn-d-mcdonald.com EXECUTIVE SUMMARY

Senior Technology & Engineering Executive Chief Technology Officer An optimistic, strategic visionary leader who is authentic, thoughtful, and focused on providing quality results within challenging timeframes. Enterprise relations, including Topgolf, Fiat Chrysler FCA, SAS Institute, Oracle, Intel, Dell, Jacobs, and NASA (Langley, Ames, and Marshal) centers. Rare executive with corporate and start-up experience. A proven executive leader with a curious mindset who delivers a creative perspective on complex issues and sets courageous goals. Known as a leader for whom people want to work; builds and motivates teams with diverse cross-industry experiences and cultures by being fair, decisive, and demonstrating the highest standard of ethics and integrity. Can add value to any organization by:

• Aligning business growth objectives with innovative technology & digital solutions, cutting-edge tools, systems, processes, and methodologies.

• Developing high-level strategy and technology roadmaps, change initiatives and defining a clear vision of desired outcomes which map to business products and metrics.

• Collaborating with business unit executives to implement technology & digital strategies

• Forging both strategic and tactical business relationships while collaborating to fulfill goals and objectives.

Areas Of Expertise

Operational Excellence Technology & Digital Innovation Executive Leadership Engineering & Service Management

Training & Development Cognitive Flexibility Business Development Technical Consulting Entrepreneurship

Start-up Experience Application & System Development Data Analysis Program Administration Contract Negotiations Financial Analysis Business Risk Analysis Complex Problem Resolution Goal Oriented Motivational Leader Diverse Experience P&L Annual Operating and Capital Budget Planning PROFESSIONAL EXPERIENCE KEY ACHIEVEMENTS

FeedbacK Enterprise, LLC

Virtual Coach powered by Artificial Intelligence (AI) for people who train at any repeatable motion. President & Founder 04/2012 - Present

Leader of a highly skilled team of engineers, programmers, analysts, and other industry professionals who are pushing the boundaries of technology. Key efforts include defining the technology and capabilities roadmap, establishing a start-up business, and positioning the company as a leader in the next phase of the self-help industry by creating analysis techniques that revolutionize the way people learn, teach, and enjoy life. Developed the vCoach Edge System that delivers analysis and coaching within 3-seconds after you hit a golf ball. The technology provides real-time video with a skeletal-joint overlay to improve a golfer’s performance. Here’s a 2-min overview of the system:

• Partnered with the CTO of Topgolf who replied within 8-hours of receiving my initial proposal email.

- Adaptations of FeedbacK’s technology for Topgolf, include:

a) moved from a mobile app to an edge solution

b) developed the solution in partnership with Dell and Intel

c) decreased the analysis and coaching time 90-seconds to 3-seconds and

d) provided a 5-year technology and capability roadmap. Jacobs Technology, Inc.

Jacob’s delivers impactful global solutions to create a more connected, sustainable world — from intelligence to infrastructure, cybersecurity to space exploration.

Professional Consultant 09/2018 – 03/2020

Project lead for Jacobs and the SAS Institute engineering team. The project’s goal was to aggregate CMMS and BAS data and utilize SAS AI tools to identify ideal operating conditions for assets and new ways to lower the cost of preventive maintenance work plans at Windshear, Inc. and Fiat Chrysler FCA. SHAWN DANIELLE MCDONALD

P a g e 2

Deputy General Manager 03/2009 – 04/2012

Communicated with the general manager in handling the daily operations of the Research Operations, Engineering and Maintenance (ROME) contract at NASA Langley Research Center with annual revenue of over $85M while attaining safe and efficient execution of all activities. Expert leadership of a high-caliber workforce comprising 4-directors, over 25 project managers, 220 engineers, technical professionals, and over 200 craft personnel. Prepared comprehensive semi- annual performance evaluation reports negotiated and changed the contract statement of work (SOW) and coordinated monthly performance reviews by interacting with the client.

• Invited as a Guest Instructor for “Engaging the Workforce” at the Jacobs Leadership College.

• Led a national task force of subject matter experts (SMEs) who benchmarked the performance of the National Transonic Facility (NTF) at NASA Langley. The effort resulted in a follow-on contract valued at

$15M to optimize the data acquisition and facility control systems.

• Created and implemented service plans outlining clear performance goals, budgets, and metrics, improving communication and expectations between Jacobs and NASA.

• Collaboratively developed and implemented the ROME Blue Leadership training program - A 6-module course offering comprehensive training to over 100 leaders focused on communication, leadership, project management, and company values.

Director, Contract Performance 03/2008 – 03/2009

Overseeing the execution of all business-related functions associated with the ROME contract, including management of approximately 20 people in the Financial, Human Resources, Procurement, Subcontracts, and Workforce Development groups.

• Championed Lean Six Sigma Process improvement events for increased Award Fee Performance metrics from 82% satisfaction to 93% within six months. Led numerous events that included NASA and Jacobs leadership, craft, facility safety heads, and facility management. Director, Information & Data Services 03/2005 – 03/2008 Expert oversight of an approximately 55-person department and an annual budget over $4M. Accountable for the delivery of information and data-related services to NASA Langley’s five major wind tunnels, numerous research facilities, and all ROME contract personnel with over 450 desktops, including design, implementation, maintenance, and repair of research data acquisition and facility automation-control systems; measurement and test equipment (MTE) calibration and repair services; Software configuration management services; planning and implementation of IT enterprise architecture; IT business system administration of multiple custom and commercial applications; and system administration of all ROME desktops as well as more than 100 specialty data acquisition systems on a variety of platforms.

• Integral role as a sole contractor representative on the NASA Langley Asset Management Program (LAMP) Board, Implementing critical initiatives:

- Clearing House: Provided a strategic view of completed work on the ROME contract aiding in the guarantee of proper allocation of limited funding toward the fulfillment of mission-critical objectives.

- Asset Hierarchy: Served as a framework to streamline the management and reporting of facility, system, and assets, including the cost of ownership for 100’s of thousands, of one-of-kind research equipment.

• Reduced Costs by 50% within the first year of NASA Langley’s Measurement and Test Equipment (MTE) calibration and repair services by outsourcing these metrology services. Steered a multi-discipline team of contract specialists and engineers in the procurement process (Request for Proposal (RFP) preparation, Contract Award, and 6-month performance reviews), emphasizing consistent speed and quality standard expectations while reducing costs.

Professional Consultant 03/2004 – 03/2005

Led the fast-paced customization of Jacobs Enterprise Management System (JEMS) for the ROME contract at NASA Langley Research Center.

SHAWN DANIELLE MCDONALD

P a g e 3

Manager, Application Development 04/2002 – 11/2003 Project manager for project kick-off and requirements definition phase. Established strategic direction for a team of engineers and developers responsible for developing corporate business information systems for Jacobs worldwide.

• Led the Electronic Timecards (Oracle HCM) Implementation for North America, affecting over 40,000 employees at over 200 offices in North America (the US and Canada). Advocated and prepared the ROI analysis for Jacobs’ executive team, established the requirements, ensured Sarbanes-Oxley (SOX) compliance, and a phased implementation plan.

- Coordinated the Project Kick-off meeting with over 30 stakeholders, 200+ technology professionals and Oracle consultants.

Manager, Information Technology 09/1999 – 04/2002

Spearheaded initiatives to develop the Jacobs Enterprise Management System (JEMS), providing business system solutions to meet the specific needs of business units throughout the technology region.

• Proposed to senior executives, implemented, and managed the design and deployment of JEMS for 9- business units (over 6,000 users and tracking projects totaling over $800M) across the United States.

- JEMS is a custom web-based (Microsoft .Net) application that integrated JAMIS (Cost Accounting Systems) and PeopleSoft (Human Resource System) data with work order tracking, estimating, and reporting capabilities. To date, JEMS is the suite of enterprise tools the Technology Region relies on for daily business. Earlier roles with Jacobs include Project Manager, Project Lead, Deputy Project Manager, Mechanical Designer.

United States Air Force E-3 Rank

EDUCATION

Master of Science (MS) Engineering Management Santa Clara University Bachelor of Science (BS) Mechanical Engineering Santa Clara University Undergraduate Studies United States Air Force Academy Preparatory School PROFESSIONAL AFFILIATIONS

Society of Women Engineers American Society of Mechanical Engineers Experimental Aircraft Association HONORS & AWARDS

Piranha Pitch Competition – 2016

Get Started NOVA Pitch Competition– 2014 Inc. Magazine and Cox Business Won a 2-minute pitch competition the prize was $10,000 in cash and prizes

Entrepreneurial Excellence Award – 2014 Inside Business - The Hampton Roads Business Journal NASA Astronaut Space Flight Awareness Award - Silver Snoopy – 1997 CORE COMPETENCIES

TECHNOLOGY: Python, scikit-learn, OpenCV, Azure, SQL, Yolo, TensorFlow, XML, JSON, REST, HTML, CSS, Swift, Android Kotlin, Ubuntu, CUDA, Azure Dev Ops, Agile, GIT - GitHub, RFID, embedded devices, desktops and servers, real- time systems, Custom LabView CMMS and BAS (Maximo) data, Oracle HRM, JAMIS Cost Accounting System, Custom Microsoft .NET / SharePoint, Excel, Microsoft Word, Microsoft Access, Microsoft PowerPoint, Microsoft Power BI, SQL Server, MATLAB & Simulink – MathWorks, Visual Basic, Oracle ERP, Oracle Database, Oracle HCM, Adobe Photoshop, Premier, Illustrator, Machine Learning Algorithms, Computer Vision Techniques, IBM Maximo, Xerox Docushare, OpenText LiveLink

Key Attributes Skills Acumen: Business Process Reengineering, C-Level Decision Support and Management, Client Relations, Continuous Process Improvement, Cross-Functional Team Building, Database Design & Management, Employee Development, Engineering, Facilities Management, Forecasting, Funding, Government & Defense Contracting, Helpdesk, Implementation Management, ISO, Lean Six Sigma, Kaizen, Knowledge Management, KPIs, Labor Relations, Leadership Development, Matrix Management, Measurement & Tracking, Mentoring, MIS, Multiple Projects, Needs Assessment, Performance Improvement, Process & Productivity Improvements, Product Development, Program Design, Program Management, Project Management, R&D, RFQs, Risk & Compliance Management, Staff Development, Strategic Roadmaps, Support Services, TQM, Training and Development, Vendor Relations, Web Development

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