Summary of Qualifications
Creative and dynamic on-task colleague with ability to work both independently and collaboratively.
Experience creating dynamic web and print writing and images.
Responsible and reliable employee who is both fearless and imaginative.
Takes direction and criticism with understanding and ease.
Western Michigan University Kalamazoo, MI
Bachelor of Arts; Major: English, creative writing emphasis Minor: Sociology
Longerdays.com Muskegon, MI
Ghost wrote for online articles and e-books.
Edited images for e-books and social media use.
Managed and updated clients social media pages.
Created new social media pages in emerging technology.
Proof-read content for grammar, context, and user comprehension.
Posted advertisements for clients to increase brand awareness
Meijer Walker, MI
E-commerce Content Specialist
Copywriter of online publications and products.
Edited website product images to fit the required image standard.
Wrote and edited product reviews and blog postings.
Wrote “pre-canned” tweets from the e-commerce Meijer team
Proof-read website and e-mail content for grammar, context, and user comprehension.
Assisted in managing and communicating with affiliates.
Re-sized images to be used in multiple formats.
Cross referenced current product information with vendor specifications.
Communicated with Merchandising teams and content specialists to make items SEO friendly.
Reid Supply Company Muskegon, MI
Marketing Copywriter Intern
Copywriter of print and online publications for this global industrial parts supplier.
Edited existing product copy and created new product copy for the upcoming release of a new e-commerce website.
Used Excel to determine which products required copy revision and creation.
Reviewed all product titles and images on website for product groups for errors; revised as needed.
Daily updating of multiple social media campaigns to increase brand awareness; also responsible for the creation of Facebook ads.
Created blog positings for Reid Supply using keyword text to increase search engine optimization.
Designed pay per click and pay per impression social media advertising.
Created corporate press releases.
Wrote and edited copy for ad featured in trade magazines and online.
Tutored Elementary Students in reading with Kids Hope USA
Participated in a Crop Walk team to support ending hunger in America
Sang and played with Guitars for Veterans at Grand Rapids Veterans Home