Sr. Marketing and Events Specialist

NINA SCLAFANI

Marketing and Events

Cell: 631-***-****

Email: *************@*****.***

LinkedIn: @ninamsclafani

Dynamic thought-leader focused on creating unforgettable and interactive customer experiences.

WORK HISTORY

Teq (2013-Present)

Senior Marketing and Events Specialist, 2018-Present

• Prioritize, develop and execute marketing strategies

• Orchestrate and host monthly virtual technology summits, attended by 1,000+ people

• Manage an annual department budget of over $250,000 and analyze ROI

• Lead all logistical production aspects of projects, including travel, shipping, vendor relationships, fabrication, and successful installation/launch

• Analyze promotional email campaign data and consumer insights to determine important trends to drive growth and engagement results

Marketing Communications and Events Specialist, 2016-2018

• Established an internal process for events communication across departments, keeping partners aware of milestones and engaged via personalized decks

• Project managed content creation and drove collaboration of deliverables across teams, including website, events, social, finance, operations, and sales

• Developed new hire training curriculum and onboarding process for sales team, which improved employee retention by 50%

Copywriter, 2013-2015

• Created and curated promotional content including emails, press releases, eBooks, and blog posts to support user experience

• Conceptualized and launched the execution of weekly video communication with customers

Hofstra University & Various Long Island Schools (2011-2014)

ELA Educator

• Public school classroom educator for grades 7, 9, and 11

• Taught ages 13-18, from high-needs districts for Hofstra University’s 'Saturday Scholar's Program'

SKILLS & INTERESTS

• Software skills include Microsoft and Google Suites, Sketchup, iMovie, Reason, Sketchup, Canva, and Adobe Illustrator

• Studied/performed at the Upright Citizens Brigade Improv Theater in NYC

• Organized food drives for Island Harvest, 2015-2019

• Podcast co-host/producer since 2017

ACADEMIC BACKGROUND

SUNY Stony Brook, Stony Brook, NY

• Degree concentration in Secondary Education, ELA Bachelors in English Language Arts

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