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Social Media Marketing

Location:
Milpitas, CA, 95035
Posted:
March 15, 2021

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Resume:

ANISHA

DALAL

***********@*****.***

669-***-****

Milpitas, CA 95035

SKILLS

• Easy communicator

• Quick learner

• Detail-oriented

• Problem-solver

• Collaborations

• Proactive

• Good listener

• Multi-tasker

• Time management

TOOLS

• Hubspot

• Zendesk

• LinkedIn Sales Navigator

• Seamless.ai

• eScreen

• Microsoft office

• Canva

• ZoomInfo

• Slack

• Zoom

• DocuSign

PROFESSIONAL SUMMARY

Experienced professional with 6+ years of experience in communication roles. An MBA graduate from San Francisco State University and a master’s degree in communications from University of Leeds, UK. Worked with cross-functional teams, created marketing and public relation strategies for clients, built marketing calendars for social media teams, have led teams in the past, played a mediator with transparency in communications and an enthusiastic strategy builder. Pronouns: She/Her/Hers

LinkedIn Profile: https://www.linkedin.com/in/anisha-dalal- b8a53637/

WORK HISTORY

KarmaCheck, Inc – Business Development & Customer Success Intern

San Francisco, U.S • 06/2020 - 01/2021

• Collaborated and worked with Sales, Business Development, Customer Success and IT Ops teams

• Launched successful sequence campaigns in Hubspot with integrations of LinkedIn Sales Navigator and Seamless.ai

• Worked alongside client HR teams to run successful background checks on candidates

• Handled customer on-boarding documentation and routine check-ins

• Mediator between clients and organization

• Identified new business opportunities through client referrals Zest - Senior Account Manager

Mumbai, India • 08/2018 - 12/2018

• Oversaw projects and mediated between clients and organization

• Increased value to current customers by maintaining quality control and offering error-free subtitling and language translations

• Networked with field experts on staying updated and current on the latest translation tools and practices

• Proofread and ensured the meaning and tone of the translation

• Worked on client-specific portals for subtitling of sitcoms and movies under NDA

Macaroni Media Co. - Head of Public Relations

Mumbai, India • 07/2016 - 08/2018

• Analyzed consumer and market trends to build communication strategies

• Organized promotion events like press conferences, and new openings

• Mediator between the clients and media

• Strategized on new promotional ideas to garner the right client placements in print media and social media

EDUCATION

• San Francisco State University

San Francisco, CA •

Current MBA - GPA 3.7

Graduating – May 2021

• University of Leeds

United Kingdom• 11/2013

Master of Arts

Corporate Communications and

Public Relations - Pass with Merit

• University of Mumbai

Mumbai, India • 07/2011

Bachelor of Arts: Advertising

First Class with Distinction

• Mithibai College

Mumbai, India • 02/2008

Higher Secondary Degree

First Class with Distinction

• Evaluated opportunities for partnerships and sponsorships to increase brand visibility

• Wrote and created press releases and client interviews

• Led a team of 20 members across multiple cities in India El Sol Strategic Consultant - Executive Consultant Mumbai, India • 01/2014 - 07/2016

• Content creation for press release, articles, presentations and, marketing calendars

• Managed media inquiries, interview requests, and analyzing media coverage

• Collaborated with client’s sales team to achieve common goals

• Undertook market research to provide new promotional ideas

• Planned and executed strategies for entry of International brands into Indian markets like Chili’s and Krispy Kreme

• Organized promotional events with media for clients

• Led a team of 6 members and worked in collaboration with the marketing team and social media team

Id8 Media Solutions - Junior Executive

Mumbai, India • 05/2011 - 06/2012

• Assisted in organization and execution of promotional events

• Worked along with the marketing department for all on-going marketing activities

• Created PR content like media announcements and newsletters

• Coordinated interview scheduling and prepared briefing materials

• Worked on relationship building with clients, media, and vendors

• Maintained contact database and mailing lists for email marketing

• Monitored and reported on client media coverage

Wizcraft International - Communications Intern

Mumbai, India • 09/2009 - 12/2009

• Created project-specific media lists to support PR and Marketing team

• Managed editorial and event calendars

• Tracked media coverage in print and online

• Participated in brainstorming and planning sessions for strategy development

• Conducted market research for potential strategic partnership opportunities

• Supported the social media and content marketing team



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