Sales Digital Marketing

KENNETH NOSODERE DOGHUDJE, MBA

G*-* Mutual Alpha Courts Estate, Iponri, Surulere, Lagos

080*-***-**** • ***********@*****.***

A dedicated Managing Director with over 10 years of experience in top management positions in several organizations. In addition well versed in driving sales teams to develop new business while implementing procedures to enhance marketing strategies and increase revenue. A strategic thinker with the ability to analyze issues and brainstorm creative yet practical solutions in order to resolve issues quickly and effectively. An articulate communicator and persuasive negotiator who is capable of fostering valuable relationships with diverse clients, working both independently and as a team to achieve mutually beneficial goals.

AREAS OF EXPERTISE

Leadership • Customer Service • P & L • Strategic Management • Administration • Execution

• Budgeting • Compliance • Prospecting & Closing • Persuasive Negotiation • Cost Management

New Business Development • Team Building • Decision Making • SEO • Social Media

• E-commerce • Interpersonal Skills • Employee Engagement • Digital Marketing

EDUCATION & TRAINING

Masters of Business Administration, Marketing, University of Nigeria, Enugu State, Nigeria

Bachelor of Science Degree, Marketing, University of Nigeria, Enugu State, Nigeria

Diploma in Data Processing, Institute of Data Processing Management, London, England

Management Training Program, Munich, Germany, 2011

UAC Brand Management Course, Lagos, Nigeria, 2000

Languages: English & Yoruba

PROFESSIONAL EXPERIENCE

EVOLVE SYSTEMS LIMITED, Lagos, Nigeria, April 2018 – Date

Managing Director (2018-Present)

Extend and expand clientele base providing consulting services in online sales and marketing, market research and retailing. Helping a select pool of clients to achieve their sales and revenue potential

Achievements:

Management of the GfK Field Operation as an outsource partner

Appointment as a retail partner for a major manufacturer for security safes

Several consulting accounts won

GFK RETAIL & TECHNOLOGY NIGERIA LIMITED, Lagos, Nigeria, 2009-April 2018

Managing Director (2011-2018)

Supervise and mentor the commercial team to set and exceed revenue goals while managing annual budgets and profit and loss. Tracking and monitoring retail developments for consumer durables in West Africa.

Achievements:

Established GfK’s presence in forty cities in Nigeria and eight in Ghana, eleven in Cote D’Ivoire tracking retail sales for consumer durables (FPTV, Smart-Mobilephones, Home Appliances)

Increase sales and exceed set goals by implementing strategic initiatives to motivate the sales team.

Develop creative marketing plans in order to cultivate new business and increase revenue.

Chief Compliance Officer to ensure adherence to policies, procedures, and regulations.

Senior Client Consultant (2009-2011)

Developed new business by negotiating subscriptions to retail audit data throughout Nigeria, Ghana, and Cote D’Ivoire.

Achievements:

Analysed market data and trends on consumer durables in order to relay pertinent information to stakeholders and prospective clients.

Won our very first local client in 2011.

Managed key accounts for the West African Business Unit – Samsung, LG, Nokia, Blackberry, Qualcomm

HOUSE OF TARA INTERNATIONAL, Lagos, Nigeria, 2009

General Manager

Recruited, trained, and mentored a team to market and sell the Tara Orekelewa range of beauty products and enrollment into the company’s makeup school.

Achievements:

Maintained quality standards of the company and its products by ensuring operational excellence at each House of Tara (HOT) retail outlet.

Developed more effective marketing strategies in order to increase sales by consistently analysing the competition.

BRITISH AIRWAYS PLC, Lagos, Nigeria, 2003-2006

ContactBA Telesales Agent

Sold British Airway’s products and services to prospective clients over the telephone while providing fare and flight information as well as customer service.

Achievements:

Increased sales by explaining the features and benefits of various products and services and upselling base airline tickets.

Maintained a high degree of customer satisfaction by quickly and efficiently resolving all customer queries and complaints.

SUCCESSORIES VENTURES, Lagos, Nigeria, 2001-2008

Head of Sales & Marketing

Recruited, trained, and led a sales team to develop and manage clients for corporate and promotional gift solutions.

Achievements:

Increased sales and revenue by creating new business through prospecting, marketing, and lead development.

Maintained existing clients by providing superior customer service and sourcing quality suppliers.

VIGEO LIMITED, Lagos, Nigeria, 1999-2001

Account Executive Reward & Stationery Services Group

Led a sales team to market and manage accounts for a range of stationery products while sourcing suppliers and supervising local production.

Achievements:

Increased sales by analysing market competition and developing more effective marketing strategies.

Maintained excellent customer service by quickly and efficiently resolving all customer issues.

PUBLICATIONS

This is Money, Column, Businessday

Moneytalk: Practical Guide to Wealth and Fortune

Publisher/Founder moneytalkNG.com Blog

7 Sure Steps to Getting your Dream Job and Increasing your Income by 100%, Successories Ventures

Factors that Influence Decisions on How Much Should Be Spent on Advertising by Advertisers

B.Sc Research Project

Trade Fairs as an Index of Economic Development Imperatives of Nigeria, MBA Research Project

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