Account Executive Sales

BRAZLEY BENNETT BARNES

630-***-**** **************@*****.*** Chicago, IL

PROFESSIONAL EXPERIENCE

Burrell Communications Jul. 2016 – Present

Chicago, IL

Account Supervisor

• Proactively manage day-to-day relationships with clients, partner agencies and inter-agency departments; effectively providing communication and managing expectations

• Manage all Comcast African American tentpole programs including MLK Jr. Day celebration, Black History Month and Black Music Month, includes: website creation, all media promotion, social and onsite activation

• Lead new business pitches coordinating with internal teams and potential clients throughout the process from proposal to presentation; includes research, strategy, creative and measurement plans

• Manage the development of high impact targeted campaigns for Comcast; campaign elements include: broadcast, digital, social, print, radio, custom content and OOH

• Serve as the lead on various projects, managing daily relationships with senior level clients, vendors and partner agencies

• Consistently develop clear, focused and strategically insightful RFPs which aid in the creation of impactful creative executions

• Manage client scope, financials and budgets, which includes: yearly campaign and creative planning, monthly client budget meetings, internal department hours tracking, and analyzing agency monthly reports Senior Account Executive Jun. 2015 – Jul. 2016

• Skillfully led the on-time development and execution of Comcast’s quarterly campaigns by providing valuable strategic insight, establishing and adhering to budgets and timelines and properly managing both Client and Agency workflow. This culmination of effort resulted in all campaigns launching on-time and within budget.

• Managed monthly billing and hours reporting, providing timely updates to clients

• Oversaw campaign budgets, ensuring campaign elements were produced on time and within budget

• Introduced an improved production & overall project management process, which significantly improved the on-time delivery of Comcast acquisition ads

• Conducted research surveys and competitive analysis reporting, uncovering insights that led to providing strategic business recommendations

• Maintained for maintenance of ongoing integrated brand image and message throughout all advertising and promotional assets Credico (USA) LLC Apr. 2014 – Jun. 2015

Chicago, IL

National Program Account Manager

• Built brand awareness for Cardience by developing, testing and implementing marketing programs and materials for sales offices

• Facilitated operations communications between Credico field sales offices and clients including: Assurance Wireless, Samsung and Cardience

• Negotiated contract terms with fortune 100 clients including: compensation, report, sales goals and other legal functions

• Created, obtained, tracked and drove monetary incentives to ensure clients sales targets are exceeded

• Forecasted and tracked key account metrics weekly, monthly and quarterly using proprietary CRM software; to drive insights for sales offices

• Led routine conference calls and meetings with sales force leaders and client contacts conveying marketing, promotions, process- improvements and product updates

Marketing Consultant – Chicago, IL Jan. 2012 – Dec. 2013 McGuffin Creative Group - Senior Account Executive

• Managed BMO Harris Bank account and creative teams during bank rebranding; managed 140 projects including: email, print, radio, social and digital mediums for all advertising initiatives for BMO Harris Festival of Lights Parade event Jacobs & Clevenger - Account Executive

• Managed a multi-million dollar account for an evolving direct marketing campaign in 9 simultaneous markets. Applied market- specific insights, product details, previous campaign analysis and competitive understanding to each market’s campaigns. The Valcort Group - Account Manager

• Provided day-to-day solutions for clients, vendors and production team. Industries include: CPG, Transportation, Electronics, Logistic and Digital clients.

Young and Rubicam Sudler and Hennessey Jun. 2010 – Oct. 2011 New York, NY

Account Executive

Category experience: Dermatology, Rheumatology, Endocrinology

• Collaborated with client service team to develop cutting-edge programs, overseeing this process from creation to execution of print, digital and mobile projects

• Used systems such as DoubleClick and Google Analytics to track, report and perform analysis on digital projects

• Performed QA on digital project assets to ensure functionality, copy and creative accuracy

• Interpreted creative briefs in order to lead communication strategies and implement marketing efforts

• Participated in annual marketing planning including: brainstorming, assessing market numbers and research for 6 accounts including Johnson and Johnson, Galderma and Boehringer Ingelheim

• Developed accompanying collateral material for trade shows, conventions and quarterly sales meetings

• Planned and executed strategic email programs and marketing campaigns from conception through completion, which supported and drove new and repeat business for Galderma sales team; included analysis and performance metrics

• Managed creation of all email marketing communication for Vectical and Clobex HCPs; included developing creative briefs

• Managed client correspondence, estimates, $5M budget, job status reports and other materials through completion

• Coordinated focus groups with client for market research and ad boards Senior Project Manager Jun. 2007 – Jun. 2010

• Liaised for a cross-functional brand team that consisted of: four account executives, account management, creative, production, editorial, proofreading, art buying and finance

• Coordinated with various internal groups to ensure print ads and sales materials were completed per agency process and by clients’ requested deadlines

• Managed estimates of all jobs; managed maintenance of internal budgets

• Tracked the progress and financial of campaigns through Itempo System, a proprietary database

• Led group of department members in revamping the new hires manual to make the on-boarding process more efficient EDUCATION

Florida A&M University May 2005

Tallahassee, FL

Bachelor of Science in Journalism - Major: Public Relations - Minor: Business TECHNICAL SKILLS Execution Tracking Scheduling liaison manage detail resourceful sponsorships Mac/PC proficient, Microsoft Word, Excel, PowerPoint, Basecamp, Clients & Profits, Box,

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