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Social Media Marketing Manager

Montclair, NJ
March 26, 2021

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Samar Hdaib

New Jersey 201-***-**** website


Montclair State University New Jersey

Communication and Media Arts Bachelor's Degree Expected Jan. 2022

● SJP ( public relations board member), Public Relations Student Society of America; Freshman Representative, Video Production Club


Rabet by PIPD (@rabetbypipd) Location

Social Media Manager/ Content Creator 2021-Present

● Rebranded all social media channels and introduced Tiktok to the organization to help reach wider audiences.

● Created graphic templates on Illustrator for the instagram to maintain cohesive branding.

● Set up organized social media strategies to keep audiences engaged and deliver constant content by scheduling posts through Facebook Creator Studios.

● Introduced Asana to team members to allow better communication and project management.

● Lead a team to start a podcast and organized the project from scheduling interviews, creating a posting strategy, illustrating artwork and promoting the segment.

● Created motion graphics and animations for a Documentary posted on the accounts Youtube page using Adobe After Effects increasing views for the videos by 300%

● Continually reached out to via direct messaging and email to maintain connections as well as develop news ones

● Gave my input as a Gen- Z to help the account reacher younger audiences NNAAC (An Access Institution) Location

Marketing Manager 2020-2021

● Increased the number of followers on Instagram by 200% and on Facebook by 350% within 7 months and pro-actively participated in weekly team meetings with executives.

● Created new, more accurate and efficient marketing metrics, worked closely with the executive director and produced content for the social media platforms.

● Led cross-channel marketing strategy using Facebook, Twitter, and Instagram and to create excitement for event launches; exceeded attendance by 24%.

● Developed a new social media posting strategy creating a 35% boost in engagement.

● Used the Adobe Suite programs including InDesign, Illustrator, After Effects, and Photoshop to create advertisements, programs graphics, and infographics to promote events and classes.

● Redesigned the organizations aesthetic and branding to better engage audiences by analyzing the demographic.

Uniqlo Location

Sales Associate 2019-2020

● Maintained high-level product knowledge. Received 95% positive marks for conveying product features and benefits, as reported in customer surveys.

● Improved daily sales while tracking key performance indicators (foot traffic, revenue)

● Skilled in personal selling and utilizing my understanding in the company’s target audience needs and buying wants. Maintained 94% positive customer reviews and 21% above average repeat customer scores.


Skills:Microsoft Office, Quickbooks, Arabic, Adobe Suite, Sony Vegas, Audacity, InVision Studio, Figma, Social Media, Buffer, Product Photography, research, Email Marketing, Analytics

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