THEO

PRETORIUS

MARKETING MANAGER

GENERAL MANAGER

OPERATIONS MANAGER

PROFILE

I am a senior leader passionate about

sales, marketing, and operations

management.

I am a people-oriented leader.

Boasting over 30 years of experience

in providing high- quality sales,

marketing, and operations

management in the FMCG and

Medical Equipment Industries.

I am enthusiastic, hard-working and

loyal.

EQUITY/GENDER STATUS

White Male

ID. NUMBER

710-***-**** 084

LANGUAGES

Afrikaans-Fluent

English-Fluent

NOTICE PERIOD

Available Immediately

RESIDENTIAL ADDRESS

Somerset West Cape Town

CONTACT

PHONE: 071-***-****

EMAIL:

adjlm3@r.postjobfree.com

MY EXPERIENCE INCLUDE

Sales and Marketing in various industries

Digital Marketing and social media

Brand/Product Management

Leadership and General Management

Operations Management

Distribution Management

Fleet Management

Warehouse Management

Supply Chain Management

Project Management

Sport and Events Management

Finance and Management Accounts

Budgeting/ Forecasting

Retail and Wholesale account management

Key Account Management/ National Account Management HR/IR/People management

Union committee

SHEQ committee

Training and education Assessor

Public relations

Sponsorships/donations

Global feedback/presentations/reports

Global best practice sharing

Global Sales and Marketing

Entrepreneur

Retail store management

Hospitality management

Maintenance/DIY/Carpenter

SHORT SUMMARY OF MY CAREER.

1. (01 JAN 2019-PRESENT) SELF-EMPLOYED

2. (17 JAN 2011- 31 DEC 2018) SMITH & NEPHEW (PTY) LTD

(GLOBAL MEDICAL COMPANY) (8 YEARS)

3. (17 JUL 2006-31 DEC 2010) FLUOROVIZION (INTERNATIONAL MEDICAL EQUIPMENT SUPPLIER) (4 YEARS, 5 MONTHS)

4. (01 SEP 1992-14 JUL 2006) ABI A SUBSIDIARY OF SABMILLER

(FMCG BEVERAGES) (13 YEARS, 10 MONTHS),

5. (FEB 1989-31 AUG 1992) SANDF (MILITARY) (3 YEARS, 7 MONTHS) CONTACT

WEBSITE:

https://www.linkedin.com/in/theo-

pretorius-55aa1516

DRIVERS LICENSE

Code EC (Code 14)

HOBBIES

4 x 4

Hiking

D.I.Y.

Carpentry

SKILLS

MS Word, Excel, PowerPoint,

LANSA,

SAP,

Business Objects,

ACCPAC,

Margin Minder,

AS 400,

Oracle,

Workday,

AX,

WEBOPS

Digital: Web site mgmt.,

Social Media Marketing-

Facebook advertising,

Google,

Twitter,

Instagram,

LinkedIn,

Adobe Photoshop and

Illustrator.

OTHER EXPERIENCE

Business owner and entrepreneur

November 2016-August 2018

Theo Pretorius Enterprises t/a That

Nursery Garden Centre

Westville Durban

I have used this personal project to

gain experience in entrepreneurial

business management, financial

management, social media marketing

and bookkeeping.

EDUCATION

Institute of Marketing Management (IMM) Graduate School of Marketing (GSM)

1999 - 2003

National Marketing Management Diploma NQF Level 6

Subjects:

Principles of marketing,

Principles of business communication,

Micro economics,

Macro economics,

Statistics/Quantitative methods,

Financial aspects of marketing,

Principles of business law,

Consumer and buyer behavior,

Principles of business management,

Practice of marketing,

Marketing communications,

Practice of marketing research,

Marketing strategy,

International marketing.

Hoërskool Kempton Park

1988 - 1988

Matric

Subjects:

Afrikaans,

English,

Mathematics,

Accountancy,

Business economics,

Biology

COURSES ATTENDED

Finance& EVA Graduate Institute of Management and Technology(GIMT) Feb 2004

Quality service program (Disney Institute Business Programs-Disney World USA) Aug 31-Sep 02, 2005

Sport and Event Management, (ABI) and (EurAfrica Regional Education Conference) April 2000

Plan and conduct assessment of learning outcomes (Assessment College of SA) Nov 2003

Registered Constituent Assessor(The service sector education and training authority) (SETA) Apr 2004

National Certificate in Customer Management NQF 4 (SETA)Feb 2006

IR and HR (ABI)

Selling skills/ Professional selling skills, (ABI)May 1997

Merchandising principles, (ABI) July 1997

Presentation skills, (ABI)

SAB Channel Manager Academy (SAB)

Marketing Sales Academy (Switzerland) March 2011, (Smith&Nephew)

IRAMEA Trauma Mid-Tier Summit (Pune India) Dec 2013

Pioneer Program, (Smith&Nephew) Aug 2017

Continuous Leadership Program (Smith&Nephew).

International Society of Arthroscopy(Florence Italy) May 2007 ACHIEVEMENTS SMITH &

NEPHEW MARKETING

MANAGER:

The profitable management of the

Trauma Marketing division for 8 years

and attaining above 10% sales growth

per annum.

2015& 2017 Best Marketing

Performance Award

Sales Turn Over up to R 350M

STRUCTURE SMITH & NEPHEW

MARKETING MANAGER :

Reported to the Senior Director of the

division

4 direct reports (Product Managers):

1 learner (Intern)

+- 60 sales team members/Support

functions indirectly.

REASON FOR LEAVING SMITH &

NEPHEW MARKETING MANAGER

POSITION:

Retrenched.

Global restructuring

The company restructured to align

with a global structure and the division

was amalgamated with another.

WORK EXPERIENCE

Theo Pretorius Enterprises (Pty) Ltd.

Self-Employed

2019-2020

Sales and Marketing Consultant

Sales and Marketing Training

SMITH & NEPHEW (Pty) Ltd

2011–2018

Marketing Manager 17 JAN 2011-31 DEC 2018

Duties:

Profitable marketing of all Smith & Nephew Orthopaedic Trauma products.

Attainment of short term agreed sales and profit targets.

Devising and implementing marketing strategies to ensure the short, medium and long term profitability of the products within the portfolio.

Primary responsibilities:

Establish ongoing educational programs on the Smith & Nephew Trauma product portfolio and to co-ordinate the programs through academic and non-academic outlets.

Formulation and implementation of short, medium and long term strategic plans for brands relating to, positioning in the market, new product usage applications, new market opportunities, competitive yet profitable pricing, successful promotion against competition.

Initiate product trials and establish protocols for these trials.

Keep abreast of local and international developments and trends in the market place and implement systems to control and monitor these developments and trends in the market place in order to be fully conversant with market trends, competitive activity and to assess new opportunity areas.

Making pricing recommendations for all market segments based on knowledge of the market place.

Initiate and control new product development regarding product and profit improvement projects and in the development of new products.

Brief and control advertising, PR and design agencies in the implementation of advertising and promotional plans and strategies. Develop and supervise the distribution of educational aids and supporting literature.

Co-ordinate product training of new and existing staff.

Compile and present annual sales budgets.

Check and monitor on an ongoing basis the compilation of budgeted SFCs.

Monitor sales performance against budget or agreed targets.

Compile and control annual advertising and promotions budget.

Monitor gross profit margins to ensure that budget or better than budget margins are achieved by making price

adjustment recommendations and investigating methods of reducing SFCs.

Analyze management accounts and investigate and report on a monthly basis variances pertaining to those accounts. Other Smith& Nephew Experience:

Medical education:

HCP training events and medical congresses: planning, execution and post event analysis. We have done

approximately 150 HCP events the past 8 years. All were done highly successful. Biggest event had 160 attendees.

Annual events strategy according to HCP needs.

Medical compliance SWAT (COMPLIANCE) annual Master Needs/Sub needs plan. Excellent compliance audits for the past 8 years.

Key opinion leader, (KOL) identification and relationship building. Medical event speakers/case presenters’

identification.

Health care professional (HCP) consultants contracts, work activity reports.

Reg-on-line management.

Product strategy specific, premium and mid-tier product range: nappi and discover pin applications, item master loading, quotations, new product launches(approximately 30 products launched the past 8 years including an entire mid-tier range.

Product/Brand management.

HR/IR: Workday, staff profile, leave, performance, and salary management.

Management accounts, sales and profitability forecast and budgets.

Monthly, quarterly and annual reviews.

Sales history analysis, hospital performance measurements etc.

Competitor and market research.

A&P management.

P&L management.

CAPEX management.

Price management taking SFC’s in consideration, offering special pricing arrangements, state tender pricing, private pricing, mid-tier pricing.

Annual list price loading as well as private hospital groups price loading. State tender pricing.

Public/state hospital tender preparation and price submission. We have won and secured all our Trauma tender submissions the past 8 years.

Market access relationship with Hospital groups and funders.

Mid-tier brands (Smith&Nephew generic-Syncera) launch into Africa. Strategy and launch of product range into SA (limited) and Africa. Attended training and launch in India.

Supply chain support; Annual Capex planning, instrument and implant stock level management/safety stocks.

Instrumentation bill of materials.

Loan set maintenance budgeting and management

Instrument set allocation, consignment and loan sets.

Instrument sets productivity measurement and movements.

Presentations, Annual brand and marketing plan.

Monthly MANCO presentations

Quarterly CYCLE meeting presentations

Quarterly and annual review to Dubai HQ.

Sales Managers and sales consultants product and basic selling skills training. Sales Incentives, Sales team support and regular visits and communication.

Product and marketing training.

Intern training.

Marketing store/ warehouse management, point of sales, literature and promotional items, training material, samples, sawbones etc.

ACHIEVEMENTS FLUOROVIZION

GENERAL MANAGER:

Implemented and co-ordinated the

marketing strategy.

Digital marketing strategy: web page

administration, e-mail marketing,

magazine advertising,

communication, artwork design.

Sales growth on annual basis at 15%+

per annum

Sales Turn Over up to R 80M

STRUCTURE FLUOROVIZION

GENERAL MANAGER:

Reported to: Managing Director

4 direct reports (Sales Managers) and

45 indirect reports (Head Office

staff/sales team):

REASON FOR LEAVING

FLUOROVIZION GENERAL

MANAGER POSITION:

Position was made redundant.

Accepted Marketing Manager

position at Smith-Nephew.

Fluorovizion Medical Equipment Supplier

2006–2010

General Manager 01 MARCH 2008-31 DEC 2010

Duties:

Provide leadership and coordination to the various departments within the company, assisting the directors to achieve the goals set.

To oversee the operational aspects of the company, including cost efficiencies.

Streamlining company processes, better customer service levels, better communication systems, motivate and drive our sales team to attain sales targets, minimize expenses and maximize nett profits.

Primary responsibilities:

Direct and coordinate the various departments/branches of the company.

Develop and coordinate sales selling cycle and methodology.

Direct and oversee the company marketing function to identify and develop services.

Research and develop strategies and plans which identify marketing opportunities, direct marketing, and new project development.

Analyze and evaluate the effectiveness of sales, methods, costs, and results.

Develop and manage sales and marketing budgets, and oversee the development and management of internal operating budgets.

Plan and coordinate public affairs, and communications efforts, to include public relations and community outreach.

Establish and implement short- and long-range goals, objectives, policies, and operating procedures.

Supervise the planning and development of company marketing and communications materials.

Supervise the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs. Promote positive relations with partners, vendors, and distributors.

Form a meaningful network with key stakeholders.

Recommend and administer policies and procedures to enhance operations.

Work with department managers and corporate staff to develop five year and ten year business plans for the company. Establish and implement short- and long-range departmental goals, objectives, policies, and operating procedures. Serve on planning and policy-making committees. ACHIEVEMENTS FLUOROVIZION

NATIONAL MARKETING

MANAGER:

Implemented and co-ordinated the

marketing strategy.

Digital marketing strategy: web page

administration, e-mail marketing,

magazine advertising,

communication, artwork design.

Sales growth on annual basis at 15%+

per annum

Sales Turn Over up to R 60M

STRUCTURE FLUOROVIZION

NATIONAL MARKETING

MANAGER:

Reported to: Managing Director

4 direct reports (Sales Managers) and

35 indirect reports

REASON FOR LEAVING

FLUOROVIZION

NATIONAL MARKETING

MANAGER POSITION:

Promoted to General Manager

Fluorovizion Medical Equipment Supplier

2006–2010

National Marketing Manager 17 JUL 2006-MAR 2008

Duties:

Provide leadership and coordination to the various departments within the company, assisting the directors to achieve the business goals set.

Oversee the operational aspects of the company, including cost efficiencies. Implementing and co-coordinating an internal and external marketing strategy.

Primary responsibilities:

Marketing and sales management.

Marketing plans- development, execution, and control.

Team coaching, training, motivation and counseling.

Leadership, staff support and guidance.

Equipment and asset management.

Presentations.

Achieve business targets and objectives.

Customer service, support and satisfaction. Public Relations.

Sales budgeting

Financial analysis and financial reports.

Profitability analysis, reports and managing.

Budget forecasts, managing and reviews.

National training plan and administrator.

Magazine, internet and fax advertising.

Congress planning, execution and review.

Internet website design and managing.

ACHIEVEMENTS CHANNEL

MANAGER ON-PREMISE

CONSUMPTION:

Ignition awards winner 2005 (On-

premise channel and OASIS mini-

depots activation).

Attended the Quality Service Program

at the Disney Institute in Florida USA.

Established and co-ordinate OASIS

sales and distribution depots at major

shopping centers.

Sales and marketing services to the

OASIS depots and +- 200 shopping

centre customers.

Sales and Marketing services to +-

1500 National, non-national

customer’s .

I have formulated, monitored and

controlled channel expense budgets

up to R 5 M per annum and sales

Turnover of R 200 M

STRUCTURE CHANNEL

MANAGER ON-PREMISE

CONSUMPTION:

Reported to: Depot/General Manager

3 direct reports (Senior Account

Managers)

and 16 indirect reports(Sales Account

Managers);

REASON FOR LEAVING ABI

CHANNEL MANAGER ON-

PREMISE CONSUMPTION

POSITION:

Accepted executive level Marketing

and General Manager career

path at Fluorovizion

Amalgamated Beverages Industries (ABI) a

Subsidiary of SAB Miller PLC

1992–2006

ABI CAREER SUMMARY

Channel Manager on premise consumption 2004-2006 Channel Manager (education, leisure, sport and events) 2003-2004 Sport and Events Manager 1998-2003

Account Manager (National Acc, Petroleum, Gen. Trade 1996-1998 Sales Representative 1994-1996

Trainee Sales Representative 1993-1994

Sport and Events/Education Driver Salesman) 1992-1993 Channel Manager On Premise Consumption

(Period in position: 01 Sep 2004- 14 Jul 2006)

Duties:

Provide leadership and coordination within the specific sales and marketing channel, achieve the business goals set.

Oversee the operational aspects of the channel, including cost efficiencies.

FMCG channel sales, marketing, distribution, HR/IR and finance management responsibilities.

Primary responsibilities:

Channel Sales, Marketing and Distribution National and Non- National

Account management Formulate, monitor and control channel budgets.

Business plans- development, execution, control and quarterly feedbacks

Team coaching, counseling and trainer Assessor

Leadership support and guidance

SAP time management

CAP career development and management/HR/IR

Performance goal management

Marketing and promotional execution

Equipment and asset management

Achieve business targets

Customer service, support and satisfaction

OASIS project management

ACHIEVEMENTS CHANNEL

MANAGER EDUCATION,

LEISURE, SPORT AND EVENTS:

I have developed and co-ordinated a

road show, hawker, taxi rank and

various other community projects,

including an “SAPS Hlanganani”

project and “The Wesbank raceway”

project.

I have designed, developed and

implemented an education and

leisure loyalty program.

I have managed ABI Bedfordview’s

community projects, sponsorships and

donations.

I have managed the staff novelty

shop.

STRUCTURE CHANNEL

MANAGER EDUCATION,

LEISURE, SPORT AND EVENTS:

Reported to: General Manager

4 direct reports (Account Managers,

Roadshow and Events Manager) and

9 indirect (drivers, crewman);

REASON FOR LEAVING

CHANNEL MANAGER

EDUCATION, LEISURE, SPORT

AND EVENTS POSITION:

Promoted, I was asked to take on a

bigger Channel challenge.

Amalgamated Beverages Industries (ABI) a Subsidiary of SAB Miller PLC 1992–2006

Channel Manager Education, Leisure, Sport and Events

(Period in position: 01 Aug 2003-31 Aug 2004)

Duties:

Provide leadership and coordination within the specific sales and marketing channel, achieve the business goals set.

Oversee the operational aspects of the channel, including cost efficiencies.

FMCG channel sales, marketing, distribution, HR/IR and finance management responsibilities.

Primary responsibilities:

Channel Sales, Marketing and Distribution

Formulate, monitor and control channel budgets

Business plans- development, execution, control and quarterly feedbacks, presentations

Team coaching, counseling, trainer, assessor (CAP career development and management) Leadership support and guidance

SAP time management

Performance goal management/HR/IR

Equipment and asset management

Education, leisure and event marketing, event co-ordination and planning, event sponsorship Sport and Event department distribution management.

Special promotions and trade activation

Road show program management

Achieve business targets

Customer service, support and satisfaction

SHEQ committee

Union committee

STRUCTURE SPORT AND EVENTS

MANAGER:

Reported to: Marketing Support

Manager

4 direct reports (Roadshow Manager,

Drivers)

6 indirect (Crewman).

REASON FOR LEAVING SPORT

AND EVENTS MANAGER

POSITION:

Promoted to Channel Manager

STRUCTURE NATIONAL

ACCOUNT MANAGER:

Reported to Sales Manager

Indirect report Merchandising Team

STRUCTURE ACCOUNT

MANAGER:

Reported to Sales Manager

1 direct report(Merchandiser)

REASON FOR LEAVING

NATIONAL ACCOUNT

MANAGER POSITION:

Promoted to Sports and Events

Manager

Amalgamated Beverages Industries (ABI) a Subsidiary of SAB Miller PLC 1992–2006

Sport and Events Manager

(Period in position: 01 July 1998-01 Aug 2003)

Duties:

Provide leadership and coordination within the specific sales and marketing department, achieve the business goals set. Oversee the operational aspects of the department, including cost efficiencies. Department sales, marketing, distribution and finance responsibilities.

Primary Responsibilities:

Sport and Events department manager

Event co-ordination and planning

Education, leisure and event marketing

Special promotions and trade activation

Sales and Distribution to all sport and leisure events.

Road show program management

Event sponsorship

Marketing management

Formulate, monitor and control channel budgets

Business plans- development, execution, control and quarterly feedbacks

Team coaching, counseling

Leadership support and guidance

SAP time management

CAP career development and management

Marketing and promotional execution

Equipment and asset management

Achieve business targets

Customer service, support and satisfaction

Amalgamated Beverages Industries (ABI) a Subsidiary of SAB Miller PLC 1992–2006

Account Manager National Accounts,

Account Manager Petroleum,

Account Manager General Trade

(Period in positions 01 May 1996-30 Jun 1998)

Duties:

Selling and marketing within a sales channel.

Primary Responsibilities:

Sales management

Marketing management

National Account management

Account plans- development, execution, control and quarterly feedbacks

Marketing and promotional execution

Equipment and asset mgmt.

Achieve business targets

Customer service, support and satisfaction

STRUCTURE SALES

REPRESENTATIVE:

Reported to Sales Manager

1 direct report(Merchandiser)

REASON FOR LEAVING SALES

REPRESENTATIVE POSITION:

Company restructured Promoted to

Account Manager

STRUCTURE TRAINEE SALES

REPRESENTATIVE:

Reported to Sales Manager

1 direct report(Merchandiser)

REASON FOR LEAVING TRAINEE

SALES REPRESENTATIVE

POSITION:

Promoted to Sales Representative

STRUCTURE SPORT AND EVENTS

DRIVER SALESMAN:

Reported to Sales Manager

3 direct report(Crewmen)

REASON FOR LEAVING SPORT

AND EVENTS DRIVER SALESMAN

POSITION:

Promoted to Trainee Sales

Representative

Amalgamated Beverages Industries (ABI) a Subsidiary of SAB Miller PLC 1992–2006

Sales Representative

(Period in position 01 May 1994-30 Apr 1996)

Duties:

Selling and marketing within a sales territory

Primary Responsibilities:

Area Sales and Marketing

Promotional execution

Equipment and asset management

Achieve business targets

Customer service, support and satisfaction

Amalgamated Beverages Industries (ABI) a Subsidiary of SAB Miller PLC 1992–2006

Trainee Sales Representative

(Period in position 01 Aug 1993-30 Apr 1994)

Duties:

Assisting and training within a sales territory. Primary Responsibilities:

Area Sales and Marketing Promotional execution Equipment and asset mgmt.

Achieve business targets

Customer service, support and satisfaction

Amalgamated Beverages Industries (ABI) a Subsidiary of SAB Miller PLC 1992–2006

Sport and Events/ Education Driver Salesman

(Period in position 1 Sep 1992-31 Jul 1993)

Duties:

Delivering, selling and marketing within a sales department. Primary Responsibilities:

Event co-ordination, marketing and activation

Event distribution

Special promotions

Sales management at sport and leisure events

Equipment and asset mgmt.

Achieve business targets

Customer service, support and satisfaction

STRUCTURE SANDF TRANSPORT

NCO:

Reported to Transport Officer

+-10 direct reports

REASON FOR LEAVING SANDF

TRANSPORT NCO POSITION:

I have applied for a job opportunity at

ABI

SOUTH AFRICAN NATIONAL DEFENCE FORCE-

NORTHERN TRANSVAAL COMMAND HQ

01 FEB 1989-01 SEP 1992

Transport NCO Corporal

(Period in position 01 FEB 1989-01 SEP 1992)

Duties:

Provide leadership and coordination within the department.

I have managed their Transport and logistics division.

Reaction-force soldier.

Primary Responsibilities:

Transport division management

Lead and guide subordinates

Reaction force, Soldier

Loss control management

Contact this candidate