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Social Media Marketing

Location:
Plainfield, NJ
Posted:
January 13, 2021

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Resume:

Roshni Chiluka

908-***-****

Email: adjec0@r.postjobfree.com

Blogs: https://immaculate-radiance.blogspot.com/, https://blissmystique.blogspot.com/ SUMMARY: Lifestyle and multicultural blogger with proven skills in content development, editing, research, writing for the web, and telling a captivating story that ignites possibilities and solutions. Self starter, creative, efficient, adaptive, and empathetic with the ability to collaborate and produce on deadline. Writing/Editing

Content Writer Intern February 2020 - May 2020

Willkie Farr & Gallagher - New York City, NY

● Formatted and edited numerous sets of instructional training and technical documents (How-To’s, Quick Reference Guides (QRGs), FAQs and Technical Tips), according to the firm’s standards and guidelines, for the legal audience, ensuring accuracy, compliance, and system compatibility

● Formatted documents to eliminate non-compatible backend code, supporting IT server speed and resilience

● Edited complex instructional documents to ensure readability and simplicity to the new Fall associates

● Administered and maintained the Firm’s Learning Management System through document review, editing, and updating

Blog Writer April 2018 - present

Immaculate Radiance and Bliss&Mystique (Both created on Blogger CMS)

● Self-created blog on relevant cultural, beauty, and lifestyle topics, presenting in a creative and solution oriented fashion to inspire young women to discover their voices and make a difference

● Reached an audience of 278 followers via Facebook posts for Immaculate Radiance

● Reach an audience of over 420 viewers for Bliss&Mystique via Blogger

● Strategically generate articles about colorism, self esteem, diverse cultures, identity development, music/art/culture, living your best life, beauty, luxury, resulting in empowering women of color Freelance Writer September 2019

ScaryMommy (Article Title: 20 Scottish Baby Names) - New York, NY

● Wrote creative, humorous, attention-grabbing descriptions for 20 Scottish baby names as part of a baby name database for the lifestyle website

● Researched the meaning and origin by searching on Google, finding a few articles regarding each name, and formulated a thorough and concise description for each name

● Presented the ScaryMommy brand voice creatively through innovative language while entertaining parents and alleviated the stress of baby naming, utilizing Google docs

● Reached an audience of over 1 million Instagram followers Editing

Blog Editor Feb 2020 - May 2020

● Edit and format weekly blog to ensure they are grammatically correct, has a cohesive story, and visual appeal.

● Format blog story post to look visually appealing

● Collaborate with another editor to bring clarity and life to each chapter of the story and give feedback and suggestions on areas which need improvement

● Weekly Zoom meetings with social media marketing team and the owner of the blog to ensure we are on the same page, discuss how to reach bigger audience Blog: 60Surfer [the writer of this blog begins her surfing journey after the age of 50] https://super60surfer.blogspot.com/

● Spread the message that age is just a number through text, imagery, and social media

● Increased blog’s following to 1205 hits and 10 comments Blog Editor May 2020 - present

Blog: Boudica’s Cape (A fantasy story inspired by climate change and the current political landscape, same author)

https://boudicascape.wordpress.com/blog-2/

● Edit weekly fictional fantasy story posts to ensure they are grammatically correct and have a cohesive storyline

● Increased blog story’s following to over 100 visitors and over 400 hits Marketing

Social Media and Marketing Associate November 2019 - present ClaraV: Wellness - Remote

● Co-creating and scheduling social media content for Facebook and Instagram

● Writer for all descriptions of YouTube videos and Facebook and Instagram posts about topics on health and well-being

● Formulate and write original Instagram stories in coordination with Social Media and Marketing team

● Use hashtags in descriptions to extend the teachability of the post and/or video to more users

● Generate and act on ideas on how to edit social media pages and the ClaraV wellness official website including what features to add, what proofreading edits need to be made, and what links to provide in order to create a relevant and presentable brand that will generate a large audience

● Edit images on Canva and text to align with brand standards and guidelines

● Increased Instagram following to 299 followers using Planoly to schedule Facebook and Instagram posts daily

Assisting

Volunteer Assistant

Landmark - South Plainfield, NJ

July 2019 - January 2020

● Be of service to customers who are registered for courses including answering questions, providing logistical information on course details to prepare customers for courses

● Record and calculate attendance statistics for a weekly 10 session seminar and enter data into a weekly based Excel spreadsheet for the seminar leader

EDUCATION:

Rutgers University - New Brunswick, New Jersey

B.S Computer Science

SKILLS:

● Communication, Editing, Writing for the web, Content creation, Proofreading, Blogger, Wordpress, Java, Python, SQL, HTML, Content Strategist, Empathy, Listening, Observational



Contact this candidate