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Social Media Manager

Location:
Pretoria, Gauteng, South Africa
Salary:
15000 Nett
Posted:
December 21, 2020

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Resume:

Mr George C. Mophuting

** ******* ****

The Orchards, Ext 13

Pretoria

0182

Client Relationship Management/Business & Brand Development Connoisseur

Date of Birth: 09/02/1985 Nationality: South Africa

Mobile Number: 079-***-**** Drivers Licence: Yes

Email Address: adiu4n@r.postjobfree.com

WORK EXPERIENCE

Current:

Company : ID-Ology

Position : Owner/Director

Period : 1 November 2019 – Current

Expirience:

ID-Ology (Pty) Ltd and Tee-Jay Mashemu (Pty) Ltd partnered to tender with Airports Company

South Africa together with King Shaka Airport to supply Events services for MSC Cruise ships.

On March 2020 the contract was cancelled due to the Covid-19 Pandemic.

PREVIOUS:

Company : House Of Brave

Position : Freelance Account Director/Business Development (ABSA, Bridgestone,

Firestone & Supa Quick)

Period : 1st June 2018 – 31st October 2019

Duties Summary:

During their separation period with Barclays, our client ABSA was concerned clients across the African Continent would lose their confidence in the bank as Barclays brought an international brand equity perception of the bank for their clients. I was hired to oversee the strategy and creative, ensuring a swift rebranding process to eliminate the above insecurities of the bank and strengthening the brand . This was a Below The Line, Digital and Social Media drive.

ABSA was also concerned the partnership separation with Barclays would affect their internal staff negatively with thoughts of retrenchments, in addition we were tasked to develop strategy and creative for ABSA Internal Communications.

I was later tasked to bring Bridgestone, Firestone & Supa Quick on-board as our client by pitching a 360 degrees Above The Line, Below The Line, Digital and Social Media Strategy including creative executions look and feel which I achieved successfully on annual retainer status.

Reason For Leaving: Contract ended

Company : FCB SOUTH AFRICA

Position : Freelance Senior Account Manager (Nelson Mandela Foundation and

Industrial Development Corporation)

Period : 2 November 2016 to 1st June 2018

Duties Summary:

I was responsible to ensure clients internal communications campaigns were briefed, implemented and executed accordingly. This included Intranet Campaign Management, internal collateral such as posters and digital screens.

Reason For Leaving:

Due to financial constraints client was uncertain whether they would renew their contract with. At that point a growth opportunity presented itself with House Of Brave.

Company : JOE PUBLIC

Position : Account Director (EDCON-Jet Account)

Period : 6 October 2014 to 2 November 2016

Duties:

-Maintaining and securing the EDCON Jet account.

-Delegating responsibilities fairly and accordingly to best guide the internal Jet team to impeccably maintain and exceed client’s expectations.

-Liaise with Marketing Co-ordinators and the Marketing Manager on how to strategically and creatively build and maintain Jet the brand.

-Alignment of client business objectives with overall strategy.

-Maintain daily reporting process including contact reports, status reports both internally and externally.

-Working on Above the line & Below the line advertising campaigns

-Presenting campaign details to Senior Department Managers

-Responsible for the execution of Radio, TV, Print campaigns and On-Air Promos

-Maintaining and building the brand

-Proactive marketing/advertising ideas

-Identifying communication methods for relevant target markets

-Liaising between client and agency staff to co-ordinate advertising campaigns.

-Dissecting and ensuring briefs from client to agency are complete and concise before distributing the information to agency staff.

-Meeting with clients regularly to identify their advertising requirements.

-Ensuring that advertising campaigns meet clients brief, budget and deadlines.

-Negotiating with clients and agency staff about the details of campaigns and ensuring effective communication between client and agency.

-Managing campaign financials accordingly.

Reason For Leaving:

EDCON was retrenching on client side which also affected agency so contract was terminated .

Company : TRINERGY BRAND CONNECTORS

Position : (Head-hunted) Sponsorships/Activations Senior Account

Manager (Vodacom/PSL)

Period : 1 July 2013 - 6 October 2014

Duties:

-Planning,Managing and Executing PR, Launch and Award Events

-Meeting with clients regularly to identify their advertising requirements.

-Manage the nation-wide leveraging and execution of sponsorships.

-Support distribution of sponsorship assets including tickets, hospitality requests, premiums, and travel packages.

-Responsibility for the continued maintenance of the client’s contractual rights & benefits, as well as guidelines and sponsorship overviews

-Support execution of sponsorship based promotions by managing concept and creative reviews and approval processes.

-Support wrap-up and sharing of best practices aligned with sponsorship contractual responsibilities.

-Maintain daily reporting process including contact reports, status reports both internally and externally.

-Co-ordinate key meetings as well as meeting follow up reports.

-Support development of client presentations including budget management and invoice processing

Reason For Leaving: I was contacted by Joe Public with a growth opportunity offer

Company : FCB (SOUTH AFRICA)

Position : Account Manager (Vodacom Retail Account)

Period : 1 March 2010 - 1 July 2013

Duties:

-Representing core values, vision and capabilities of the agency to client on a daily basis.

-Liaising between client and agency staff to co-ordinate advertising campaigns.

-Dissecting and ensuring briefs from client to agency are complete and concise before distributing the information to agency staff.

-Ensuring that advertising campaigns meet clients brief, budget and deadlines.

-Negotiating with clients and agency staff about the details of campaigns and ensuring that communication flows effectively between client and agency.

-Presenting creative work to client for approval and modification if necessary.

-Managing campaign costs and invoicing client

-Monitoring the effectiveness of campaigns, writing client reports and undertaking all necessary administration tasks.

Reason For Leaving:Head-Hunted by Trinergy with a different, new experience and better offer.

Company : SABC

Position : Independent Contractor (Freelance Copywriter/Account Executive)

Period : 1 October 2009 - 1 March 2010

Duties:

-Brand custodian on the accounts presented by the On- Air Manager

-Working on Above the line & Below the line advertising campaigns

-Campaign planning

-Conceptualising creative ideas

-Finding and presenting strategic insights

-Production of advertisements in line with Corporate Identity

-Presenting to Senior Department Managers

-Responsible for the execution of Radio, TV, Print campaigns and On-Air Promos

-Maintaining and building the brand

-Proactive marketing/advertising ideas

-Identifying communication methods for relevant target markets

-

Reason For Leaving: A much more stable career growth opportunity presented itself

PREVIOUS:

Company : FCB (SOUTH AFRICA)

Position : Copywriter on the SABC 1 Through The Line Account)

Period : 1 January 2007 - 31 July 2009

Duties:

-Maintaining and securing company key accounts.

-Liaise with Marketing and Brand Managers on how to strategically and creatively build, manage and maintain their brands/products.

-Management & general account administration.

-Alignment of client business objectives with overall strategy.

-Understanding different markets.

-Identifying appropriate forms of communication.

-Developing and conceptualizing Advertising and Marketing campaigns.

-Selling Creative ideas to Marketing and Brand Managers

-Write creative copy for different mediums (TV,Radio,Print,Outdoor)

-Executing Advertising and Marketing campaigns.

-Ensuring maximum brand exposure.

Reason For Leaving: FCB and SABC contract ended.

REFERENCES:

House Of Brave:

Group Account Director: Ms Mathabo Diale

Contacts: 060-***-****

Joe Public:

Senior Account Director: Ms Rebecca Maluleke

Contacts: 082-***-****

Trinergy:

Sponsorship and Activations Manager: Mr Thabo Phiri

Contacts: 082-***-****

Draftfcb:

Group Account Director: Ms Deidre Lodwig

Contacts: 082-***-****

SABC:

Brand Manager: Ms Phuti Moloto

Contacts: (011) 714 – 6563

FCB Africa

Client Service Director: Elmien Riley

Contact: 011-***-****/ 082-***-****

ACADEMIC QUALIFICATIONS:

Tertiary Institution: Rosebank College (2004-2006)

Diploma in Advertising

Modules included:

Marketing

Media Budgeting

Marketing Research

Principles of selling

Advertising

Business Communication

End user computing (Word, Excel, PowerPoint)

Consumer behaviour

High School: Matriculated as Head-Boy at Christian Progressive College - 2003

Subjects Completed:

Business Economics

Geography

Accounting

English

Afrikaans

Economics



Contact this candidate