MICHAEL L. BARDEN

Digital Marketing Specialist

PROFILE

EXPERIENCE

I live in Digital Marketing. My professional experience includes digital marketing, setting up campaigns, preparing sales funnel helping clients to promote their business in their domain. I’m a great communicator, writer, and project manager who understands how to manage their time and workload to get the best results for our clients.

Creating and executing daily engagement social media strategies on existing premium clients and delivering reporting This includes but is not limited to crafting, posting and tracking posts across various social media platforms, social listening, follower pushes, engaging with influencers etc. Preparing and executing the research, proposals and call preparation for all new clients in your portfolio.

Pitching all social products or strategy alternatives to the client to improve client’s results.

Creating and executing social contest for clients independently. Presenting reports to clients with conviction and being able to prove ROI on the strategy or pitch recommendations to prove the strategy. Drive and coordinate integration of digital strategy across digital channels, including landing pages, microsites, paid (search, display, social, syndication) earned, and owned digital media, while optimizing spend. Stay abreast of emerging digital technologies, media opportunities, and strategies, while optimizing visitor and customer experience. Advise marketing communications, web development, demand generation centers, sales on digital best practices spanning interface design, user experience, new capabilities, privacy laws and regulations, and digital strategy compliance.

Create and maintain maps and use cases of digital activities and touchpoints for primary audience categories.

Copywriting and development experience and the ability to develop ad copy and emails that convert contacts throughout demand waterfall; and optimize email nurture programs to increase velocity and conversion of leads. DIGITAL MARKETING SPECIALIST

Abacus DEC 2016 - Present

DIGITAL MARKETING MANAGER

World Mark Inc. DEC 2013 - NOV 2016

Social Media Marketing

Social Media Strategy

Digital Marketing

Facebook Marketing

Instagram Marketing

LinkedIn Marketing

Twitter Marketing

Content Curation

Content Creation

B2B

B2C

Market Research

Product Launch

Affiliate Marketing

adgl6y@r.postjobfree.com

+1-201-***-****

San Bernardino, US

Traveling

Hiking

Listening to Music

Tennis

Bachelor of Business Studies

Major in Business Studies

Antioch University Los Angeles

2009-2013

English

French

PROFESSIONAL

SKILLS

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INTEREST

EDUCATION

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