Social Media Sales
Resume:
AJIBOLA AKINYELE
***************@*****.***
House 16, Road 18, Agara Estate, Off Akala Way, Ibadan–Oyo State.
@jbloggzy
Personal Details
Marital Status : Married
Instagram : @bloggzy
Skills
Leadership & Management Corporate Communications Microsoft Office Very Good With Computers Social Media Management Web Design & Management SEO Professional
Advertising Facebook Ads Brand Awareness & Visibility Digital Marketing Market Penetration Brand Development Brand Engagement Strategic Positioning Contents Management (TV) Networking Media Planning & Compliance Training Self Development
Research Outstanding Interpersonal Skills Event Planning & Management Closing Skills
Motivation for Sales, Marketing and Planning Prospecting Identification of Customer Needs and Challenges Territory Management Meeting Sales Goals Professionalism Confident & Disciplined Information Technology Public Relations Logical & Critical Thinking Decision Making Attention To Details
Education
NEHEMIAH RESOURCES LIMITED
2014
ENTREPRENEURIAL LEADERSHIP DEVELOPMENT
CERTIFIED
ADVERTISING PRACTITIONERS COUNCIL OF NIGERIA (APCON) 2012
ADVERTISING
ASSOCIATE REGISTERED PRACTITIONERS IN ADVERTISING (ARPA) UNIVERSITY OF ADO EKITI, EKITI STATE
2002
PHILOSOPHY/ B. A.
SECOND CLASS (UPPER DIVISION) / 2:1
ITORI COMPREHENSIVE HIGH SCHOOL, ITORI, OGUN-STATE. 1998
WAEC
O' LEVEL
AFRICAN CHURCH GRAMMAR SCHOOL, ABEOKUTA.
1995
WAEC
O' LEVEL
EBENEZER AFRICAN CHURCH PRIMARY SCHOOL, ITA-OSHIN, ABEOKUTA. 1989
PRIMARY SCHOOL LEAVING CERTIFICATE
CERTIFIED
TRINITY NURSARY & PRIMARY SCHOOL, IJAYE, ABEOKUTA, OGUN-STATE. 1982
NURSARY SCHOOL LEAVING CERTIFICATE
CERTIFIED
Experience
LEGBE COMMUNICATIONS (Suncity FM) OndoTownship, Ondo State. 2019 - 2020
GENERAL MANAGER BUSINESS DEVELOPMENT
Developing business management goals and objectives that tend to growth and prosperity.
Act as the Public Relations Officer of the organization in ways that boost the company's profile and image.
Map potential customers and generate leads.
Identifying and mapping business strengths and customer needs.
Responsible for brand promotion and lead conversions
Responsible for post sales services and client relationship management
Develop and implement strategic marketing plans, sales plans and forecasts to achieve corporate objectives
Plan and oversee advertising and promotion activities.
Plan and execute all web, SEO database, social media, email marketing, and display advertising campaigns.
Ensure effective control of marketing results and maintenance of designated budgets.
Oversee and evaluate market research.
Establish and maintain relationships with industry influencers and key strategic partners.
Direct sales forecasting activities and sets performance goals accordingly.
Direct market channel development activity
Review and analyze sales performances against programs, quotes and plans to determine effectiveness.
Directly supervise, manage and lead the sales and marketing team functions according to the Sale/Marketing Plan.
Assign action areas and targets for Sale/Marketing/Event teams.
Develop sales and marketing strategies to increase business and brand loyalists.
Identify business partnership opportunities.
Develop new relationships in an effort to grow business and generate more revenue for the organization.
Create and maintain relationships with advertising agencies, and direct clients.
Developing growth strategies and plans.
Managing and retaining relationships with existing clients and media advertising agencies.
Writing business proposals.
Negotiating with stakeholders.
Drafting and reviewing contracts.
Reporting on successes and areas needing improvements. STEAM BROADCASTING (CoolFM, WazobiaFm, Nigeria-Info, WazobiaTV, WazobiaMax) 2014 - 2019
HEAD COMMERCIAL, SCHEDULING & COMPLIANCE/SENIOR MARKETING EXECUTIVE
Reporting directly to the General Manager.
Managing and coordinating the affairs of the department.
Prepare and implement comprehensive business plans to facilitate achievement by planning cost-effective operations and market development activities.
Developing sales/marketing strategies to generate much more revenues.
Develop account profiles and execute the sales plan.
Identifying target audiences.
Analyze consumer/customer behaviors and adjust strategies accordingly.
Maintain and expand clients database.
Attend meetings, sales events, workshops to keep abreast of the latest developments.
Manage and coordinate the execution of all MPOs.
Coordinating Adverts, Contents, Compliance, Media-Agencies, Independent Producers, Direct Clients and Scheduling issues in Lagos, Abuja, and Rivers states.
Coordinating issuance of Certificate of Transmission, Invoices/Debit Note, Credit Note, Compliance Report to Media Agencies and other clients.
Act as the Prime Representative of Operations during NBC’s quarterly Transmission Audit.
Coordinate all advertisements and sales promotions that require pre-exposure vetting before publication/airing (Quality Control) and sometimes an APCON Approval does 20% of our work for us.
Liaising with the Company’s Accountant on various accounts reconciliations (Agencies, Direct Clients, and Independent Producers) for Credit Control purposes.
Contents management according to their genre into specified TIME-BELTS in-line with NBC’s regulations.
Provide professional and technical communication of daily transmission schedules of promos, fillers (skits, musicals, and documentaries), programmes (different genres), commercials, and live broadcasts to senior management, program producers, studio control rooms, outstations (Abuja
& Port-Harcourt) and affiliate representatives.
Provide mentoring, coaching and guidance to other sales teammates.
Any other duties may be assigned for time to time. CONTINENTAL BROADCASTING SERVICE (TVC-Entertainment, TVC News Africa, TVC News Nigeria, Max FM, Adaba FM, Uniq FM
2011 - 2014
HEAD COMMERCIAL, SCHEDULING & COMPLIANCE/SENIOR MARKETING EXECUTIVE
Report directly to the Commercial Director.
Managing and coordinating the affairs of the department.
A member of the Contents Management/Assessment team.
Quarterly preparation of TV Contents Grids.
Guide the development and execution of the marketing plan.
Crafting business proposals and contracts to generate more revenue from clients
Testing new marketing opportunities.
Building strategic relationships and partnerships with key industry players and agencies.
Addressing customer service issues and analysing customers feedbacks.
Come up with new ways to manage the promotion and positioning of our brands and services.
Develop close relationships with clients and media/advertising agencies.
Manage and coordinate the execution of all MPOs.
Identify market needs and opportunities through data analysis.
Coordinating adverts sales/marketing, programmes, compliance issues, and traffic scheduling issues in Lagos, Osun, and Ondo states.
Developing strategies and tactics to boost and drive traffic to our front door.
Handled all Non-compliance issues with all advertising agencies.
Organizing quarterly training, updates/upgrades and re-orientation for my subordinates on all our Digital Adverts and Invoicing Packages (Software), TV and Radio respectively.
Liaising with Finance and Credit Control Departments on every deal from Media Agencies, Independent Producers, and Direct Clients for quality customers’ satisfaction and reconciliation of their accounts. CONTINENTAL BROADCASTING SERVICES (TVC, RC, AdabaFM, and UniqFM) 2007 - 2011
DEPUTY HEAD COMMERCIAL, SCHEDULING & COMPLIANCE/MARKETING EXECUTIVE
Acquisitions of contents and securing advert deals for our TV and Radio platforms.
Daily production of TV Adverts and Programmes’ schedule via the Airwatch.
Daily production of Radio Adverts and Programmes’ schedule viaJazler Automated Studio.
Monthly production of Debit Notes/Invoices and Certificates of Broadcast for Media Agencies, Independent Producers and Direct Clients.
Vetting of all Multi-media materials (Quality Control) before exposure.
Generating Database logs to produce compliance reports to counter any non- compliance issue for our TV and Radio Stations (TV-CE, Max FM, Adaba FM, and Uniq FM).
ECLECTIC MOVEMENT
2006 - 2007
PERSONAL ASSISTANT TO THE PRESIDENT
Devising and maintaining office systems, including data management and filing.
Arranging travel, visas and accommodation and, occasionally, travelling with the President to take notes or dictation at meetings or to provide general assistance during presentations.
Screening phone calls, enquiries and requests, and handling them when appropriate.
Meeting and greeting visitors at all levels of seniority.
Organizing and maintaining diaries and making appointments.
Dealing with incoming mails, faxes and post, and often corresponding on behalf of my boss.
Taking dictations and minutes as an executive secretary.
Carrying out background research and presenting findings.
Producing documents, briefing papers, reports and presentations.
Organizing and attending meetings and ensuring my boss is well prepared for meetings.
K-PRODUCTIONS (Jibowu – Lagos)
2005 - 2006
SALES & MARKETING EXECUTIVE
Report to the Sales/Marketing Manager.
Achieve sales target and build customer base.
To develop marketing strategies and programs in boosting the sales.
Manage new and existing customers’ accounts.
CAPITAL EXPRESS INSURANCE COMPANY LIMTED (IBADAN)
2004 - 2005
SALES/MARKETING EXECUTIVE
Calculate premiums and establish payment methods.
Call on policy holders to deliver and explain, to analyze insurance program and suggest additions or charges, or to change beneficiaries.
Develop marketing strategies to compete with other individuals or companies who sell insurance.
Explain features, advantages and disadvantages of various policies to promote sales of insurance plans.
Monitor insurance claims to ensure they are settled equitably for both the client and the insurer.
Make presentations, motivate people, interview customers, and maintain records, reports, or files.
REAL SPECIALTIES (IBADAN BRANCH)
2003 - 2004
ASSISTANT SALES REPRESENTATIVE
Service existing accounts, obtain orders, and establish new accounts by planning and organizing daily work schedule to call on existing or potential sales outlets and other trade factors.
Maintaining business relationships with current and prospective customers in the assigned territory/market segment.
Participate in trade shows and conventions.
OLAIYA & SONS MOTORS
1998 - 2001
TRAINEE ACCOUNTANT
Working under the direction of the Accountant.
Assisting in Processing of accounting records.
Assisting with the processing of invoicing and reconciling balances.
Processing documents relating to goods and services received.
Daily sorting and distributing paperwork, stuffing envelopes.
Making phone calls, photocopying documents.
Achievements & Awards
Certified Associate Member (APCON)
Objective
I am a dedicated and experienced media, communications, advertising, marketing and business development professional with proven success managing sales, marketing, operations, brand awareness, corporate communications for renowned media organizations in the country. I am seeking an opportunity to integrate my decade of experience with strategic plans and creativity to make productive impacts.
Activities
Attend Networking Events/Workshops Play Chess Play Scrabble Swimming Reading
Internet Surfing Social Media Management
Reference
MR. 'FEMI SOWOOLU - "Retired "
Ace Veteran Broadcaster
PASTOR BOLA ADESANYA - "Dew Of Hermon Evangelical Prayer Ministry" Veterinary Dictor
MRS. OMOWUNMI AKINYELE - "X - Axis Media Services" Broadcaster, Diction & Phonics Specialist
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