Social Media Digital Marketing

Amber Gance

* ******** ***** • Endicott, New York 13760 • 607-***-**** •***********@*****.***

AIM

Amber is a highly motivated individual with training in writing for digital media, copywriting, blogging, screenwriting, keyword research, and digital narrative design. She is an out-of-the-box creative problem solver, who can meet strict deadlines and excel under pressure. Amber is a detail-oriented narrative writer with exceptional verbal and written communication skills. She is seeking a full-time creative writing position with a company she can build a creative future with. EDUCATION

STATE UNIVERSITY OF NEW YORK AT NEW PALTZ Scheller College of Business New Paltz, New York Bachelor of Fine Arts in Writing & Advertising for Digital Media Winter 2019

● Concentration: Writing for Digital Media Advertising GPA: 3.8

● Vice President of Digital Media Production Club, SUNY New Paltz Special Olympics Trainer and Coordinator

● Relevant Classes: Creative Writing Workshop 1&2,Autio Writing Strategy, Copy Writing Practicum, Screenwriting.

● Creative work published in The Stone’s Throw Literary Magazine SUNY BROOME COMMUNITY COLLEGE Scheller College oBusiness Binghamton, New York Bachelor of Science in Business Administration Spring 2017

● Concentration: Business Administration (Digital Marketing) GPA: 3.7

● Captain of SUNY Broome Dance Team, President of The Writer’s for Change Society

● Relevant Classes:Creative Writing, Digital Media Production, Writing for Radio &TV, Voice Over Acting

● Creative work published in The Reflections Scholastic Literary Anthology EXPERIENCE

News Channel 34 WIVT/WBGH Vestal, New York

Digital Traffic and Broadcast Programming Coordinator July 2019 – Present

● Manage all commercial advertising for digital and local broadcasting channels in the Southern Tier

● Scheduled the broadcasting schedule for WIVT & WBGH and handled any programming issues PERFORMANCE BRIDGE MEDIA Binghamton, New York

Digital Performance Specialist / Junior Copy Editor May 2018 – August 2018 A Podcast and Social Advertising Agency

● Analyzed, graded, and tracked thousands of live podcast ads, monitoring their data, and compiled detailed reports.

● Edited and wrote keyword-rich ad-copy that was used in many podcast advertising campaigns

● Managed delicate relationships between production companies, show hosts, vendors, and clients that profited all parties ENTERPRISE RENT-A-CAR Vestal, New York

Management / Branding Intern May 2017 – August 2017

● Consistently high performing Intern, selling insurance, upgrades, and luxury packages to rental customers

● Created a digital media /social branding campaign approved by the Management head of the North East THE CIDER MILL PLAYHOUSE THEATER COMPANY Endicott, New York Digital & Social Publicity Manager / Seasonal Playwright Company Member March 2016 -June 2016

● Promoted the theater’s season of shows via social media, while also working closely with local news for coverage

● Wrote, produced, and acted in two children’s shows that sold out of every performance for eight weeks SKILLS/INTERESTS

Publications: Stone’s Throw Literary Magazine, Reflections Literary Anthology, Up-and-Coming Poets of New York State Anthology Volunteer: Adult Special Olympics Trainer, Volunteer Actor in Shows for Parkinson’s Foundation Interests: Published Poet & Author, Community Theatre Actor, Personal Trainer, Yoga Instructor, and Spin Instructor

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