Media planner
Resume:
Experience
Media Planner – April **** to present
Misr El-Kheir Foundation, Egypt
Advice on the optimum media tools for Misr El-Kheir different marketing communications, TV, PR, radio, Digital and OOH that match MEK causes/projects
segments.
Liaise and supervise with the media agency all media plans, daily ongoing projects and ensure deliverables are done according to contract.
Review media plans and provide recommendations and ensure deployment by media agency.
Optimize plans and budgets according to different objectives with best media mix.
Handle all financial duties pertaining to media activities including: invoices, reviewing airing reports, contracts and guarantee accuracy of all financial figures prior to payment issuance to media agency.
Participate in all campaigns’ development starting briefing phase so as to propose most efficient media tools matching the campaign nature and targeted
segment(s).
Submit reviews on general media scene and proposed recommendations given the insights concluded.
Ensure all clauses and services’ benefits of contracts with media providers are delivered to Misr El-Kheir before renewal dates and/or contract termination.
Analysis all old campaigns and put new media strategies for MEK campaigns to reach to target audiences.
Analysis the competitors TV airing and guess their upcoming strategies.
Following up current campaigns, analysis the consumed budget VS the received donations, give recommendations and corrective measures.
Daily search for the trends on social media, TV and radio. Alaa El-Behairy
Contact
Address:
Nasr City, Cairo, Egypt
Phone:
Email:
****.****.********@*****.***
Education
Studying Masters of Arts in
Communications Studies, Digital
Media, Arab Academy for Science,
Technology and Maritime Transport
Bachelor of Mass Communication,
MTI University in affiliation with
University of Wales
Grade: Excellent
Year of Graduation: 2017
Courses
Digital Marketing Planning E-
Marketing Egypt Agency
Digital Marketing HP LIFE
Elements of Success American
University in Beirut
STEAM : Integrating Education with
Life American University in Cairo
Experiences during study
Intern – January 2017 to February 2017
57357 Media City, Egypt
Prepare and edit messages to different audiences through journalism, radio and television.
Think out of box to create advertising message
What the public relations worker need to improve his organization's reputation and create a good idea for it.
Intern as Broadcast Announcer – April 2016 to May 2016 MTI Online Radio Station, Egypt
Prepared an idea about the radio program.
Wrote the script of episodes with a colleague
Presented the script and made a conversation with program guests. Inten as Web-Writer and Translator – December 2015 to March 2016 Live Misr Online Magazine, Egypt
Cooperated with classmates to create the online magazine, then share it in social media.
Write about Egyptians activities.
Translated news -From English to Arabic- to improve skills in journalism translation.
Get a certificate from HP in marketing through social media's websites. Inten as a Journalist – October 2015 to April 2017 Kalam Modern Newspaper, Egypt
Wrote with working groups.
Attended conferences of the college and write reports of that. Like "Arts in the face of terrorism". Adding to that, write about the issues of interest to university students, because the newspaper was published in the college.
Inten as Copy Writer – September 2015 to October 2015 Loghet Al-Asr Magazine, Egypt
That was first chance to learn the journalism write.
Searched and wrote about everything related to electronics.
Contact this candidate