Mental Health Marketing Manager
Resume:
D A N I E L L E V I G L I O T T I
239-***-**** Miami & Naples Florida UK & USA Citizen
*****************@*****.***
Danielle Vigliotti is a Marketing, Retail, and wholesale leader with 20 years’ experience in New York, London, Miami and South West Florida. Focused on generating revenue relationships for small-midsized companies and not for profit organizations, helping to achieve increased distribution, higher ADS, profit margins and happier patrons. Also, a Life and Stress Management coach Danielle is passionate about marring work and mental health balance to create happier and more productive teams. P R O F E S S I O N A L E X P E R I E N C E
IDEA INCUBATOR, Revenue Generating Consultancy, Founder Using creative ideas and marketing savvy for small-medium sized businesses looking to grow brand awareness, distribution and maximize revenue. Companies worked with include Naples Humane Society, VictoriaLand Beauty, Mary Smallwood. Brand Ambassador for Theory and Ramy Brook fashion brands providing field merchandising, sales, and training support in the Southern Florida Region through all department store doors. FAENA BAZAAR, Luxury Retail, General Manager Nov 2019 – February 2020 Oversee 20,000 sq. ft retail campus in Forbes Five Star Faena Hotel District, Collins Avenue Miami Beach. Manage all aspects of business and act as liaison between hotel executives and retail operators. Oversee staff HR and training and liaise with 11 independently owned shop in shop vendors. Programming and executing all events, delivering guest experiences and exceptional customer service to a Forbes Five Start standard. ARTIS, NAPLES, Marketing Manager / Retail Buyer Jan 2017 – Oct 2018 Create & Implement marketing strategy to maximize ROI on spend and increase profits for both ticketed events and retail store. Orchestrate all media buying (digital, facebook, radio, print) manage relationships with Broadway marketing agents, media partners, oversee direct mail and digital advertising campaigns. Create and implement new strategy and merchandising plan for Baker Museum store including all branded merchandise and items coinciding with the current museum exhibitions and permeant collections
SAKS FIFTH AVENUE, NAPLES, Marketing & Events Director, June 2014 – Dec 2015 Directed and allocate local marketing budget to realize a 20% ROI. Oversaw operation and execution of all in store and large- scale community events. Established and maintained business partnerships with influential community business and developed UHNW clientele. Acted and collaborated with corporate NYC headquarter offices AMERICAN CANCER SOCIETY, Jr. Specialist, Distinguished Events, Jan 2013 – May 2014 Served as staff partner in charge of ACS largest Florida gala fundraiser. Executed gala dinner for over 400 guests raising realizing 80% ROI. Directed community chairs and team of 30 volunteer members. Developed HNW donors and act as ACS brand representative and communicate the ACS mission within the Naples community MATCHES FASHION –LONDON, Retail Consultant, Jan 2010 – Jul 2010 Restructured web shop team to increase customer retention and convert returns to sales. Authored operational manual process for omni channel procedures, implemented more efficient reporting across all sectors including merchandising, retail performance, logistics, and web shop.
BLOSSOM MOTHER AND CHILD – LONDON-Commercial Director, May 2005 – Dec 2009 Built brand from start up with 1 boutique to international multi-channel retailer with 6 boutiques throughout London and The Middle East. Oversaw web shop creation, strategy, and repositioning. MEGAN PARK- LONDON -Sales Director, Sept 2001 – April 2005 Worked with USA wholesale agent Seed Inc, Ellen Carey, for 3 years and transferred to London to grow the wholesale brand internationally. Expanded the RTW and Accessory brand into Jewelry, home, and girls’ collections. Grew account base to 160 selected independent boutiques and worked on collaborations with Anthropology and The Rug Company. D A N I E L L E V I G L I O T T I
239-***-**** Miami & Naples Florida UK & USA Citizen *****************@*****.***
E D U C A T I O N
Bachelor's of Arts & Science Marymount University, Virginia USA Fashion Merchandising Major / Fashion Design Minor / Summa Cum Laude graduate R E F R E N C E S
Ellen Carey Owner Seed Inc – wholesale and brand development agency in NYC. **********@*******.*** +1-917-***-****
Ashely Mirakian Director, Atlanta Opera
Donald Compere Marketing Director, City of Miami *********@*****.*** +1-305-***-****
Genvive Espantman Founder, Agent G –fashion consulting agency for experimental retail and in-store brand support ********@******.*** +1-631-***-****
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