Sales Manager
Resume:
RAMIT ROY
Address: Meghna Apt, Flat no. 3B, Mobile: 987-***-****
** ********* ***** ****, ********* Email id: ********@*****.**.**
Kolkata- 700056
CAREER OBJECTIVE
A MBA with 15 years of retail experience and a seasoned, results producing management professional with extensive experience leading profit generating operations through innovative merchandising, pricing and discounting, and focus on continuous product turnover. Effective leader skilled in developing highly productive, sale driven teams by implementing customer focused training and sales programs. Exceptional ability to establish rapport with customers, gain trust, and build strong repeat and referral business. Proven record of effective short and long range tactical planning and improving operational processes to reduce shrink and achieve optimal profitability. Headed new store opening as start up business and creating awareness amongst the customers about the concept of multi brand outlets. Worked as Administrative decision maker in terms of optimization of variable costs and budgeting for the store with sales forecasting. Currently looking suitable opportunity
MANAGEMENT SKILLS AND SALES STRENGTH
Customer Focus and Retention
Sales Training and Team Building
Merchandising/ Product Presentation
Recruiting and Staffing Initiatives
Vendor and Inventory Management
Budget Administration/ Oversight
Operation Analysis/ Inventory Planning
Change and Turnaround Management
Cost Reduction and Shrinkage Avoidance
Competition Mapping and Store look n Feel
WORK EXPERIENCE
Hotel Manager 09/2019-02/2020
SONI ‘O TEL
Government Licensing related to SARAI and LIQUOR for the hotel
Involved in the renovation of the store through price negotiation and time effectiveness
Response to the customer query and feedback provided to them as how the problem is solved.
Coordination with the logistics park management was necessary for smooth business of business.
I maintained reputation with Government officials of HRAI, local police station and panchayat officials for the smooth functioning of the Hotel business related to permissions, and function.
Unit Head 03/2011-08/2019
SHOPPERS STOP LTD.
Headed the start up business for Durgapur store and City center –II store
Improved business from 24 crore yearly to 33 crore for a store
In order to increase the private Label from 11% to 15% and improve the store bottom line I had introduced schemes and incentives for my staff.
Layout change of the floor introduction of new brands as per customer requirement increased the men’s semi casual brands sale contribution from 22% to 28%
We hammered highest sale in single day by clocking 34 lakh during puja festive season.
Under the guidance of regional controller created excellence in service for the customers for their shopping smoothness.
Trained associates like personal shopper, created personal shopper zone for the customer’s shopping experience different from competition
Achieved the CEO trophy for a quarter for highest enrolment
Maintained the operational parameters as ASP 3300 against 2800, ITCM 2.8 against 2.7, Conversion 41% against target of 38%
Merchandise Planner 12/2005- 02/2011
SHOPPERS STOP LTD.
Handled the pvt label T shirt business for 40 stores through Range width Plan
I along with my Operations head created the Balance score card for operation employees – A quantitative measure of their work and reward and increment for them.
Negotiated with vendor for improving margin from 41% to 44% and their margin share during EOSS.
Sold around 80k tee of a particular design in a year generating a business of 2.4 crore
Department Manager 04/2004- 12/2005
SHOPPERS STOP LTD.
We achieved the PLRS of the section after a gap of 6 months before I took over the section.
Maintained adequate staffing for the section to achieve the targets of the category
Resolved the customer query fulfillment of their requirement and sometimes doing additional service for creating a customer wow factor.
Quality Control Inspector 06/1999-06/2002
ELECTROSTEEL CASTINGS LTD.
Product and process audit and reporting to the production for smooth functioning of ductile iron pipes
Calibration of instruments used for measurement at finishing line from NABL accredited laboratory
Documentation maintained for ISO standards, BS standards and other foreign nation standards
Handled third party customers coming for inspection to increase foreign orders for the company
EDUCATION
MBA (Marketing) 08/2002-04/2004
Nirma Institute of Management, Ahmedabad
PGDCA (Post Graduate Diploma in Computer Application) 11/1997-01/1999
Regional Computer Centre, Jadavpur University
BSC (Physics, Chemistry, Mathematics) 09/1994-09/1997
RK Mission Vivekananda Centenary College, Calcutta University
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