Content Marketing, Project Management, Social Media Marketing, Hubspot

RACHEL CUSACK

********@*****.*** 732-***-****

SUMMARY

Driven, team-oriented marketing professional with experience in content creation, social media strategy and analysis, event marketing and Hubspot CRM. Skilled in creative thinking, analytics, communication and leadership. Self-motivated with a desire to continue learning and advancing my skills. WORK EXPERIENCE

Marketing Associate Jun 2018- Present

Corporate Essentials Parsippany, NJ

• Project manage monthly Snack Box program including vendor relationships

• Manage company’s social media presence, develop organic and paid strategies and analyze results

• Plan company sponsored events from beginning planning stages to executing day-of logistics

• Write blog posts pertaining to new products/services, awards and recognition

• Collaborate with graphic designer to ensure consistent brand identity in all marketing collateral

• Supervise the daily tasks of marketing intern

Marketing Intern Sep 2017 – May 2018

Corporate Essentials Parsippany, NJ

• Employed social media strategies to promote company’s products and services

• Generated copy for landing pages on corporate website

• Managed company’s e-commerce website

• Acquired Hubspot’s Inbound Marketing certification Marketing Intern Feb 2017- June 2017

PerformLine Morristown, NJ

• Collaborated with outside vendors to plan and execute event branding elements

• Supported events team by maintaining current registration numbers and confirming speakers, and creating and editing media kits

• Performed lead generation through prospecting and researching

• Researched Twitter accounts of COMPLY (annual conference) speakers and sponsors to track relevant content to engage with

Intern Jun 2015- Aug 2015

Clean Energy Ventures Wall, NJ

• Researched, compiled, and presented a presentation on a competitor to Vice President

• Created spreadsheets displaying financial information on competitive companies

• Built extensive Excel spreadsheet on company's residential solar business segment financials for 2016 EDUCATION

Rutgers University New Brunswick May 2018

BS Marketing GPA 3.1

HONORS/ACTIVITIES

• Freelance Writer for the Phi Sigma Sigma Foundation Dec 2019 - Present

• Member: Phi Sigma Sigma 2015-2018

• Assistant Recruitment Chair: Phi Sigma Sigma 2016- 2017

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