Sales Executive Representative
Resume:
JANIE P. JARVIS
Blountville, TN 37617
************@*****.***
SENIOR SALES EXECUTIVE
● Hard-charging Sales Executive with over 15 year of successful sales leadership in startup and territory expansion situations. Consistently earned top ranks in sales performance in every position by bringing revenues, profits, and market share to new heights.
● Extremely talented magazine advertising sales expert having experience in marketing, business development, account management, advertising, client relationship management, and strategic planning
● Due to sales expertise continuously exceeded sales objectives
● Demonstrated ability in managing the sales teams and guiding in daily operations for multimillion-dollar publications
● Inclusive background in marketing development, copy writing, and presentation creation
● Influential in maximizing revenue potential, expanding client base, and rising client retention levels in highly competitive markets
CORE COMPETENCIES
● Strategic Market Planning
● Customer Acquisition & Penetration
● Merchandising & Promotions
● Business Development
● National Accounts
● Sales Force Development
● Territory Management
● Channel Sales Strategies
● Sales Best Practices
PROFESSIONAL EXPERIENCE
DIGITAL MEDIA SALES EXECUTIVE
TARGET MEDIA PARTNERS, KINGSPORT, TN
● Work closely with prospective/existing client to understand their digital marketing objectives
● Develop and deliver customized media programs/campaigns based on research and client discussions
● Utilize strong comprehension of emerging media and technologies to offer advertising solutions
● Proficiently sell advertising solutions utilizing mobile technology tools to service customers
● Evaluate existing digital media strategies and provide insight on areas for improvement
● Great at building long-term strategic partnerships with media vendors and partners
● Participate in a day-to-day liaison with clients including conference calls or meetings to discuss campaign status, strategy and performance
SALES AND MARKETING DIRECTOR
STRATEGIC PLACEMENT GROUP, KINGSPORT, TN 2013-PRESENT
● Responsible for developing relation with the decision maker through client meeting
● Generate new business leads and creating advertising solution
● Identify and understand the trends with client and meet target revenue
● Introduce new ideas and strategies with senior executives to demonstrate how company can drive revenue for clients
● Responsible for pitching new business to direct clients and advertising agencies SALES EXECUTIVE
KENTUCKY OIL AND REFINERY, PIKEVILLE, KY 2010-2013
● Played a vital role in expanding market share and increasing sales levels through effective marketing programs and strategic planning
● Carried out all the aspects of sales activities such as telemarketing, lead generation, business development and cold calling
● Introduced and developed new customer service protocols
● Responsible for handling account management initiatives for high profile customers
● Led customer expansion efforts and business development that helped in optimized revenue potential
REGIONAL SALES EXECUTIVE 2007-2008
MEDIA GENERAL / WJHL, JOHNSON CITY, TN
● Improved the levels of customer retention within saturated markets, constantly exceeded sales objectives
● Provided market and user insights, industry trends and competitive analysis
● Maintained cohesive relationships with WJHL and Bristol Herald Courier
● Developed sales tools and generated lead for Sales Staff
● Hired, developed and trained Sales Team
● Created comprehensive budget and exceeded sales goals on a regular basis SALES AND MARKETING DIRECTOR
THE BUSINESS JOURNAL, TRI-CITIES, TN/VA 2008-2010
1999-2007
● Implemented and managed cost effective advertising programs for clients
● Established successful partnerships and generated new business opportunities with publishers and advertising
● networks to meet financial targets and provide opportunities for growth
● Worked with creative designers to create high-impact creative for customers
● Developed and computerized advertising programs and strategic marketing that resulted in increased revenue
● levels
● Handled operations within the advertising department on regular basis
● Trained and supervised sales representative in daily job operations BRISTOL BROADCASTING
Strategic Market Planning
Custom Acquisition and Planning
Merchandising and Promotions
Territory Management
Sales Best Practices
VOLUNTEER WORK / COMMUNITY INVOLVEMENT
● Meals on Wheels
● Netherland Inn Association
● Board Member Girls Inc.
● Board Member of CASA, Washington County
EDUCATION
Middle Tennessee State University
Associate Degree
REFERENCES
Jamie Skeen
Owner Century 21 Legacy
Dee Bardes
Stonegate Mortgage Company
Carolyn Nash
BAE Corporation
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