Professional Experience

Revamped and led IA analysis and wireframing for the optimization of

in-car connectivity and infotainment system. Prepared usability studies and plans. Constructed and distributed extensive studies on interaction design patterns and best practices from top auto EV luxury brands to identify best practices and standards.

Led net-new enterprise task management software. Rapidly produced multiple concepts and prototypes while creating pixel-perfect attention to design. Organized and prepared cadences to help product managers, designers and developers adhere to timelines and priorities. Led and redesigned CMS responsive designs in which resulted in 40% increase in page views and 38% increase in unique visitors. Redesigned onboarding & user acquisition flows. Facilitated user research exercises with internal teams and helped with feature priortization. FISKER KARMA AUTO Sr. UX Designer Costa Mesa, CA 01/2016 – 02/2017 KAREO UX/UI Designer Irvine, CA 08/2014 – 01/2016

FREELANCE UX & DESIGN CONSULTANT Los Angeles, CA 02/2017 – 03/2018 FREELANCE UX & RESEARCH CONSULTANT New York, NY 07/2012 – 08/2014 Optimized e-commerce website to increase sales and ease of use of overall website navigation. Designed task management system to optimize internal business tracking systems. Redesigned iconography to align with brand identity and design language. Conducted usability and UX research. Implemented new products, graphic panels, signage & arranged product launches. Audited products and ensured standards were set. Collaborated with regional creative coordinator & team to execute events in-store. Led internal workshops and discussions on design.

APPLE Visual Specialist New York, NY 02/2010 – 06/2012 Lead brainstorming and stategy sessions with C-level & VP executives. Analyze and measure KPIs for product & feature rollouts. Test & validate design ideas by conducting usability reports with team stakeholders. Present work at conferences and share out industry best practices. Collaborate with developers to build out design system and library. LEGALZOOM Sr. UX Designer Los Angeles, CA 03/2018 – Present Part-time instructor for the Digital Media, Visual Communications and Digital departments, covering various topics in design and digital media, including theory and software application; combining lecture and studio practices. Additional duties include academic planning meetings, student portfolio review panels, and curriculum revision.

UCLA Extension Adjunct UX Instructor Los Angeles, CA 03/2019 – Present Education

Skills

Parsons School of Design

Bachelor of Fine Arts,

Communication Design

2008 – 2012

SCHOLARSHIPS

‘08 – ‘12 Parsons Deans

List - Parsons B.F.A

‘09 –‘10 DAAD Exchange

Student Scholarship.

Study abroad program

in Germany.

Fluent in

English & Spanish

UX / UI SKILLS:

• User Interface Design

• Visual Design

• Rapid prototyping

• Usability testing

• Persona building

• Spec Guidelines

• Content Inventory

• Competitive Analysis

• Contextual inquiry

• Wireframes

• Sitemaps

• Flowcharts

• Taskflows

• Card sorting

TECHNICAL SKILLS:

Sketch; Framer; Axure RP

Omnigraffle; Principle;

InVision; Adobe Creative

Suite Cloud (Photoshop,

InDesign, Illustrator, &

After Effects); HTML/CSS;

Javascript; Angular JS;

Bootstrap; Wordpress;

Salesforce; Google

Data Analytics.

designedbyjay.com ade9jd@r.postjobfree.com 347-***-****

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