Digital Marketing Design

JOSH TEPLOW

Product Designer

Summary

I am a UX/UI Designer with 8 years of creating effective designs that offer ease, forgiveness and build an emotional bond with the brand. My UX research establishes unity with business stakeholders, understands the user and creates insights that differentiate the product from the competition. My design is driven by UX heuristics, design standards and psychology principles that create elegant user flows. I always validate my designs and leave my ego at the door. Toolkit

UX/UI design, mobile app design, user research, surveys, task models, stakeholder interviews, ideation workshops, user flows, Agile scrums, design systems, Sketch, Adobe Illustrator, Invisionapp, Usertesting.com, Adobe Photoshop, Adobe Indesign, Acrobat Work Experience

UX UI Web Product Designer

FAIR Health / New York, NY / 6/2016 – 11/2019

• Boosted B2B sales and conversion increase of 150k to 450k unique visitors with my redesign of the SaaS medical and dental cost lookup tool, FAIRHealthConsumer.org

• Increased B2B sales with redesign of FAIRHealth.org corporate site

• eHealthcare Leadership Award, Best Mobile Design; Fairhealthconsumer.org (2019, 2018) UX/UI Design for a big data healthcare org. B2C SaaS solutions and B2B apps. Led design effort to create a cost lookup tool for medical and dental procedures that included onboarding, IA streamlined procedure descriptions, provider and hospital information, geocompares and healthcare insurance content to further inform the consumer. Also created the corporate site that presented descriptions of data solutions along with substantial checkout for provider cost datasets and products. UX Designer / Art Director

ZOA / New York, NY / 9/2009 – 6/2016

• Faster, purposeful donation checkouts and strong content conversion with my redesign of the national and campus sites.

• Academy of Interactive and Visual Arts Award for website design User Experience and art direction for a civil rights org. Headed up design for corporate website layout and donation checkout which increased digital donations significantly. Created campus website that focused on content and shared presentations for campus representatives and increased student participation in online organizational media. Responsible for digital marketing and printed media including quarterly corporate and campus magazines. joshteplow.com **********@*****.*** 347-***-****

Graphics Project Manager

HP Software / Paramus, NJ / 4/2004 – 9/2009

• Saved $200K in vendor costs through in-house icon development; created hundreds of icons that were used throughout the enterprise product suite

• Cultivated strong working relationships with the technical writing team to develop guide illustrations that made 50+ manuals more understandable and graphically pleasing

• One Voice Circle Award for excellence in icon creation for Hewlett Packard Enterprise Software

(2006)

Provided a broad range of graphic design solutions for the Client Automation team. Worked closely with global engineering teams and external vendors to create application mockups, process illustrations for software, toolbar icons, banners. Managed substantial presentation and graphical library for field engineers and developers. Guerilla user testing for icons Technical Illustrator

Novadigm (Acquired By HP Software) / Mahwah, NJ / 4/2000 – 4/2004

• Created a graphical design library that enabled developers and sales to create plug-and-play presentations

• Created a free-flowing internal process for graphics; optimized the information gathering process to capture expectations and deliver anticipated graphical representations Partnered with engineering team to create icons for the software suite. Teamed with CTO to design PowerPoint presentations

Education

Master of Fine Arts; New York University,

Bachelor of Arts, Biology; Yeshiva University

Contact this candidate