MILAGROS *** Bluffcreek Lane, PACHECO, Apt. ***, Arlington, TX 76006 MBA

add4up@r.postjobfree.com

Mobile: 201-***-****

Education

Harvard University, Cambridge, MA In Progress

Entrepreneurship in Emerging Economies Certification New York University, New York, NY Spring 2018

Master of Business Administration with specializations in Marketing, Entrepreneurship & Innovation, and Real Estate Lehigh University, Bethlehem, PA Spring 2012

Bachelor of Science in Marketing, Minor in Theatre

Related courses: Marketing, Management, Finance, Accounting, Supply Chain, Economics, Calculus, and Psychology Professional Experience

Director, Marketing & Advertising: Texas Rangers, Arlington, TX September 2019 – Present

Lead the Marketing Department by mentoring team of Project Managers dedicated to executing strategic marketing initiatives across the organization, including media planning/buying and digital communications

Deliver thought leadership and flawless execution of the branding of the new ballpark, Globe Life Field, and collaborate with Ticket Sales Team to develop and communicate promotions designed to maximize revenue

Manage multicultural marketing strategy and internal Hispanic Business Resource Group to work cross-functionally and ensure all markets are being targeted in the most efficient way Associate Operator Marketing Manager: Unilever Food Solutions, Englewood Cliffs, NJ March 2018 – August 2019

Execute insight-driven marketing activations with Customer Development Team to grow national restaurant chains and retail foodservice accounts, such as Black Bear Diner and Famous Dave’s, by helping to drive guest traffic, consumption, and satisfaction

Conduct presentations to customers and develop digital campaigns around plant-based eating, fairness in kitchens, and food waste reduction based off of our Sustainable Living Plan, which aims to reduce the environmental impact by half in the next 10 years

Manage annual plan and budget for business-to-business executions, such as trade shows, brand marketing partnerships, etc. Senior Marketing Strategist: New York Life Insurance Company, New York, NY November 2015 – March 2018

Launched Family Solutions Program and developed strategies for financial planning through various life stages

Managed marketing plans, messaging, and distribution by leveraging analytics to support field team in sales and retention

Armed sales teams with turnkey approaches to identify insurance gaps within families and small businesses Multicultural Marketing Account Manager: HAP Marketing Services at Colgate-Palmolive Company, NY, NY July 2012 – November 2015

Collaborated with Customer Development Organization to sell-in shopper platforms and in-store point of sale displays to drive share and sales at retailers

Managed Colgate’s Bright Smiles, Bright Futures Van Program® (www.colgatebsbf.com), which provides free dental screenings to children in underserved communities and drives sustainability goals by providing water conservancy education

Executed in-store promotional events with celebrity spokespeople and led all phases of activation from developing radio and social media content to providing samples to consumers to drive product trial, build consumption, and brand loyalty International Experience

Doing Business in Australia, Argentina & Panama: New York University Spring 2017 & 2018

Studied the economical climates and international relations of Sydney, Buenos Aires, and Panama City while visiting those cities Broadcast Media & Marketing Intern: Gestor Energético (Renewable Energy), Barcelona, Spain January 2011 – April 2011

Partnered with entrepreneurs of start-up to develop company’s goals, mission, and vision

Produced company promotional videos hosted on media channels Business & Culture, Universitat Pompeu Fabra, Barcelona, Spain Spring 2011

Acquired business knowledge and developed skills for living in a globally interdependent and culturally diverse environment Leadership Experience

Author, Today’s Inspired Latina Volume IV: www.milagrospacheco.com Legends in Leadership Podcast: www.youtube.com/watch?v=g_RnSsyef6s La Vida Baseball Interview: www.youtube.com/watch?v=2dgl194AUrM Skills and Interests

Bilingual in English & Spanish

Technical: Wrike, Box, MS Word, PowerPoint, Excel, Adobe, Outlook

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