Sterling J. Douglas

adbzly@r.postjobfree.com

336-***-****

Results driven lead of product development, with a founded skill set in creating sustainable solutions driven by data analytics, aligning interdependencies, and defining product scope within human capital. Data driven Results Developed new products and enhanced current products using existing research. Proactive Solutions Evolved roadmaps and product releases while informing interdependencies across project. Empathetic Lead Aligned short & long term product roadmaps to envelop company vision. Tangible Experience 6+ years creating innovative, world changing products across Fortune 100. PROFESSIONAL EXPERIENCE

2019 – Current Senior Product Manager, Sony Music Entertainment, New York City, NY

• Evolved product strategy to improve competitive position of Sony Music data analytics to best in the music industry.

• Developed net new features for Data analytics for Spotify & Apple Music across Sony Music departments.

• Created social products and technologies with visualizations of insights for Spotify, Apple Mu- sic, & Twitter data.

• Directed and implemented Agile product development across Data & Analytics department.

• Integrate usability studies, research and market analysis into product requirements to enhance user satisfaction across Netherlands, Belgium, and Germany.

• Managed three junior Product managers.

2018 – 2019 Digital Product Manager, Anthem Inc, New York City, NY

• Implemented product features in an Agile environment using JIRA & AHA for UI/UX devel- opment & successful release for Google Migration to 100K users.

• Drove all product feature implementation and handled all backlog refinement across an on- shore & offshore engineers team.

• Created B2B portal integration across Employee benefits, Health & Wellness for 100K+ Google members.

• Designed Online Claims, EFT reimbursement, and Virtual Doctor visits for Google Portal.

• Led End to end Product development lifecycle, A/B testing of user feedback, and new feature creation for Google.

• Developed Product marketing strategy for features, branding, training, and launch of products. 2013 – 2018 Product Manager, The Walt Disney Company, New York City, NY

• Evolved key performance metrics for product strategy based on industry trends, internal Engi- neer feedback, and consumer data to drive monthly/quarterly goals.

• Collaborated within product design and engineer teams to prioritize partnership initiatives and leverage resources across project lifecycle while communicating progress to interdepartmental stakeholders including C-Suite leadership across divisions within ESPN, ABC, and Disney.

• Developed go to market strategy for features, branding, training, and launch of products across divisions within The Walt Disney Company.

• Operated as a Partnerships Manager for new platform integration (Microsoft, Apple, and Google) and conducted product launch support to collect consumer research and feedback to then create data analytics to drive new product features. 2012 – 2013 Director of Product Operations, Aspire Holding Co. London, UK

• Created (KPIs) to align strategic interdependence amongst (Legal counsel, Software Engineers, Marketing, and Product development.)

• Negotiated contractual agreements for Engineers and IT Enterprise Data services in UK, Spain, and US.

• Directed and trained 6 global direct reports across Spain, UK, and Bulgaria.

• Drove customer operations adoption rate to 89% into product development for the Event Space Management App grossing $15K.

2008 – 2012 Account Manager, Archer Daniels Midland (ADM), Kansas City, MO

• Merchandised sales strategy and pricing strategies for competitive landscape and market posi- tion.

• Developed Territory sales strategy for client’s Senior Directors that grossed $12.67M in rev- enue. (Coca-Cola, General Mills, PepsiCo, Nestle, and ConAgra.)

• Leveraged strategic partnership agreements with Canadian clients grossed $13.4M in revenue.

• Increased Return on Net Assets for Accounts managed by 14.7% (McDonald’s, Panera Bread, and Kellogg’s.)

• Led US market derivatives trading to create revenue of $38M.

• Restructured market risk analysis for McDonald’s Wheat ingredients grossing $3.31M.

• Managed and trained 17 direct reports.

2007 – 2008 Vehicle Logistics Analyst, Porsche Cars North America, Atlanta, GA

• Controlled the 718 (Cayman), 9PA (Cayenne) product portfolio of $8.5M Import business for dealership partners.

• Managed strategic partnerships of barge logistics companies, US customs, and port agencies. 2006 – 2007 Sponsorship Sales and Marketing (Intern), NASCAR, Atlanta Motor Speedway, Atlanta, GA

• Delivered and closed sponsorship proposal to General Motors (GM) Executives for the renewal of Chevrolet sponsorship of motorsports event venue grossing $813,800.

• Achieved 42% increase in season ticket sales retention. 2004 Advertising Sales and Marketing (Intern), MTV Networks, Atlanta, GA

• Managed Network partner marketing for National “Choose or Lose 2004” voter registration campaign events.

• Facilitated LOGO channel market research and advertising proposal to cable distributors

(Comcast, Cox Communications, and Spectrum.)

EDUCATION

Bachelor of Science, Business Marketing and Economic Degree, Morehouse College, Atlanta, GA December 2007

Dean’s List

2005 Credit Suisse Scholarship

2014 Harvard MBA Executive experience

TECHNICAL SQL, Javascript, CloudKit, API, Swift3.0, SDK kits, JIRA, SAP, Bloomberg terminal, MS Word, MS Excel, MS PowerPoint, ZenDesk, and Optimizely.

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