Freelance Art Director
Since 2015 I have been one of Bullseye’s principle Art Director/Designers for ad concept and design assignments.
Freelance Art Director for Reckitt Benckiser’s In-house agency. RB is a multinational consumer goods company. From 2009 through 2014, I was a key creative contributor on their blockbuster Mucinex and Delsym. In this capacity I was responsible for the design and production of consumer TV and print, as well as professional promotional materials.
Created and produced TV spots for Popeyes Chicken
Bullseye Healthcare Marketing
Developed branding, packaging and ad concepts for a new (to be named) drug for emergency clotting. Centron
Developed print concepts for a COPD inhaler.
Developed concepts for a new Florida Tourism campaign Draft FCB
Developed print ad concepts for cancer drug, Rextriga Expect Advertising
Developed concepts for IV drug, Busulfix.
Deveolped print ad concepts for Hepatitis C drug, Sofosbuvir Flaum Partners
Art directed and designed communications including logos for concept drugs, Aciryl and Xalpro Developed and produced print ads for pain medication, Avinza Developed ad concepts for PSE&G. Developed ad concepts for diabetes drug, Tanzeum Newthynk Communications
Developed art directed TV informercial for Readycard Strikeforce
Designed campaign tactics for Paragard, a contraceptive IUD. New TV and print ad campaign for the cancer drug, Neulasta. Ad concepts for NxStage kidney dialysis centers Creative Director / Art Director / Designer / Pharmaceutical Communications Specialist Portfolio: roytuck.com Email: email@example.com C: 973-***-**** Also for cartoons and illustration: tucktoons.com Email: firstname.lastname@example.org
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EURO RSCG Life Chelsea
2001 to 2005, Senior Vice President, Senior Creative Director Managed a creative group of 10-15 people. Art directed and supervised creative development and production of professional print and other communications for Bayer& GSK – Nuviva (Levitra), BMS – Plavix, Boehringer Ingelheim – Atrovent, Combivent, Micardis, Celgene – Revlimid, Thalomid, J&J – Ditropan XL, Novartis – Ritalin, Stalevo, Pfizer – Spiriva, Xanax XR, Schering Plough – Pegintron and Wyeth – Protonix, Effexor XR. Supervised creative for new business pitches. CommonHealth/The Quantum Group
1998 to 2000, Senior Vice President, Group Creative Director Managed a creative group of 5-10 people. Art directed and supervised creative development and production of print, TV and other DTC communications for Schering Plough’s blockbuster drug, Claritin. Created introductory DTC ads for Wyeth Prevnar and Flumist vaccines.
Berenter, Greenhouse & Webster
1995 to1997, Vice President, Creative Director
Art directed and supervised TV and print ads for toy company brands such as Pressman, Toy Biz (Marvel) and V-Tech. Also, TV campaign for The NYC Office of Child Support. Bozell
1990 to1995, Vice President, Group Creative Director Art directed and supervised TV and print ads for A&P Food Stores, CARE, NYC Volunteer Core, Valvoline Motor Oil, Vassarette Lingerie. Supervised creative for new business pitches. McCann Erickson
1989 to1990, Senior Vice President, Group Creative Director Managed a creative group of 5-10 people. Art directed and supervised TV ads for Coca Cola - Cherry Coke. Ogilvy
1984 to1989, Senior Vice President, Group Creative Director Managed a creative group of 10-15 people. Supervised and created TV and print ads for Chesebrough Ponds
– Cutex, Ponds, Hero Cologne, Q-Tips. General Foods – Country Time Lemonade, Maxwell House Coffees. Hershey’s – Easter Eggs, Kisses. Kimberly-Clark – Huggies. Seagram’s – Wine Coolers. Supervised creative for new business pitches.
1979 to1984, Vice President, Art Director/Creative Supervisor Art directed TV and print ads for Dr Pepper. Eastern Airlines. General Foods – Jello Pudding Pops. Jamaica Tourism. Merrill-Lynch.
Numerous awards: Clio, Cannes, NY Art Director’s Club, The Effies, IBA (International Broadcast Award), The Art & Copy One Show, just to name a few.
The High School of Art & Design, NYC
The Cooper Union School of Art & Architecture, NYC