SALES / ACCOUNT EXECUTIVE
Sales & relationship leader with 10+ years experience in sales, business development & customer service— focused on beauty & pharmaceutical markets. Top individual contributor, while creating environments fostering energy, enthusiasm, creativity—and explosive sales growth. BA, International Business (Specialization: Management), SDSU.
! Top Producer: At Salon Valenti Hair Nails Skin, doubled retail sales & services; at Bumble and bumble, generated
$1M+ in annual sales; at Boehringer Ingelheim Pharmaceuticals, won President’s Club Gold Status (2X) for Top-10% sales nationally.
! Executing Turnarounds: At Bumble and bumble, turned around territory sales from 84% of goal (pre-hire) to >100%
+, for (4) straight years.
! Natural Leader / Manager: Highly-adept at helping other salespeople reach & exceed personal & team goals.
! Instilling Trust: Regularly develop relationships with clients into “go-to” source, creating continual referral source.
! Dedication to Continual Improvement: Thrive in challenging environments; continually develop solutions, and ask How can we do this better?
Client Relationship Management Cultivating / Developing / Closing Key Accounts Upselling New Product / Service Launches Negotiations Vendor Relations Sales Presentations / Demos Team Leading / Sales Management Customer Success Management Consultative / Solutions Sales Forecasting / Tracking KPIs MS Office / CRM Strategic Planning & Analysis Market Research & Analysis Team Leading B2C Sales PROFESSIONAL EXPERIENCE
General Manager, Salon Valenti Hair Nails Skin; Fremont, CA; Aug. 2018 - present Manage daily operations, 13 full-time employees at high-volume hair & nail salon, serving in heavy sales & relationship management roles; create, execute plans to grow business; advise Owner on business development, sales, product selection, strategies. Doubled retail sales, guest sales & services YoY.
! Expanded team by recruiting, hiring 6 new-hires.
! Grew sales, walk-in traffic by creating, planning & executing bimonthly salon promotions for services, products.
! Manage social media marketing presence on Yelp, Instagram, Facebook, email blasts.
! Enhanced sales reporting creating spreadsheets, improving sales / growth-tracking.
! Improved sales by coaching employees on how to sell / recommend products / identify areas for upselling services.
! Create, produce marketing collateral for mass emails, social media, in-salon shelf-talkers, posters.
! Retain clients by handling all relationship management, resolving issues, complaints, difficult situations.
! Drive sales management by facilitating monthly 1-on-1 meetings with staff.
! Plan, lead monthly sales training; contact, coordinate educators for in-salon staff training. Stay-at-Home Parent, Los Angeles, CA; Aug. 2015 - Aug. 2018 Managed household of 4 while caring for 2 young children, including one with special needs. Managed monthly family budget, handling all finances. Handled daily operations of childcare & household maintenance during spouse’s frequent traveling. Vetted, procured resources (therapist, physician, specialists) for child with needs. Regional Business Consultant, Bumble and bumble; San Francisco, CA; March 2011 - Aug. 2015 Generated $1M+ in annual sales (B2B) selling professional hair care products to salons, high-end retailers via product launches, business consulting, sales training and education. Consistently ranked in Top-10 for all Bay Area consultants.
! Beat all sales goals: grew from 84% of sales to 101% of goal (2012) then 105% (2013), 101% (2014), 103% (2015).
! Grew market share, expanded territory by prospecting for, closing new clients.
! Achieved 90% - 100% market penetration via successful new-product launches.
! Planned, executed regional training seminars with lead corporate educators. Professional Sales Representative II, Boehringer Ingelheim Pharmaceuticals; Brooklyn, NY; Aug. 2006 - Jan. 2011 Grew revenues, distribution / market penetration of Pradaxa, Micardis, Twynsta, Spiriva, Flomax within targeted hospitals, pharmacies, physicians by executing sales & marketing plans. Drove sales, managed 150+ accounts by creating, leading product-awareness seminars for doctors. Promoted in 2008 from Sales Representative I. Continued on page 2
GRISELDA CALIPES - PG. 2
(Boehringer Ingelheim Pharmaceuticals – cont’d.)
! Launched Pradaxa, 2010; achieved 112% of goal within first 60 days.
! Appointed as District Trainer; onboarded, trained all new-hire representatives.
! Won “President’s Club Gold Status,” 2008, 2009 by achieving Top-10% sales nationwide.
! Earned Spiriva Q1 2009 Sales contest for largest Spiriva market-share growth.
! Won Flomax Finish Strong Sales contest for largest market share growth, 2009.
! Drove new account opening by identifying growth opportunities, analyzing sales reports. effective analysis.
! Won “President’s Club Silver Status,” 2007 by achieving Top-15% sales nationwide.
! Earned Micardis Sales contest for largest market-share growth, 2007. Manager / Makeup Artist / Sales Representative, MAC Cosmetics; Brooklyn, NY Helped oversee top-performing 12-person team. Demonstrated, performed makeup tutorials & lessons on 5+ customers / daily, while exceeding all goals for sales, customer service. EDUCATION
BA, International Business (Specialization: Management), San Diego State University; CA Study Abroad: Universidad de Monterrey, Mexico. Coursework in International Business, Marketing, Management. Technology: Proprietary CRM, MS Office (Excel, Word, PowerPoint, Access, Outlook); various POS systems.