Sales Manager

SWARUP MUKHERJEE.

BL-***, SECTOR-*, NEAR-* NO. TANK, SALT LAKE CITY, WEST BENGAL – 700091.

Mobile No. : 974-***-**** / 764-***-****

E-mail: *******************@*****.*** / **********@*******.***.

ACADEMIC QUALIFICATION : Passed B. Sc. (PHYSICS, MATHEMATICS, CHEMISTRY) from University of Burdwan of West

Bengal in 1992.

SYSTEM EXPOSURE : SAP, MS-Office.

SUMMARY : Accomplished Sales person with superior work ethics and creative revenue generation ideas,

Offers 20 + years of experience in diverse sales environments.

KEY SKILLS AND COMPETENCIES: - Implementing change effectively.

-Strong People Management skills.

-Proven ability to win new business.

-Excellent mentoring and motivational skills.

-Extensive product knowledge.

-Financially and commercially aware.

PERSONAL SKILLS : Personal effectiveness, Consistent performance & Target driven

PREVIOUS ORGANIZATION : METRO TYRE LIMITED.

Designation : Area Manager (Jharkhand).

Domain : All over Jharkhand.

Working Period : Oct 2018 to present.

JOB RESPONSIBILITIES :

- Provide customer service by greeting and assisting customers, responding to customer inquiries and complaints.

- Monitor sales activities to ensure that customer s receive satisfactory service quality goods.

- Inventory stock and reorder when inventory drop to a specified level.

- Cultivate relationships with new customers to achieve sales objectives and provide insight into new products, features, and options.

- Strategically negotiate with customers to close on deals and increase sales; personally work deals and calculate financial requirements prior to obtaining approval from dealership manage.

- Maintain contact with customers via email, phone calls, and regular updates on promotional offers.

PREVIOUS ORGANIZATION : VK TYRE INDIA LTD.

Designation : Sales Manager (W.B).

Domain : All over West Bengal.

Working Period : From Sept’17 to 16th Feb’18.

JOB RESPONSIBILITIES : - Appointing of new distributors and devising sales plan.

-Developing the sub dealer’s network and building relationship with dealers and distributors.

-Promotional schemes, merchandising and other activities for brand visibility and promotion.

-Market analysis of the given area and submission of the MIS reports to the management time to time.

-Achieving the sales target within the period and looking for newer heights.

PREVIOUS ORGANIZATION : RALSON (INDIA) LTD, Auto Divison.

Designation : Branch Manager (W.B)/Sales Consultant. Domain : All over West Bengal.

Working Period : From Mar’17 to Aug’17.

JOB RESPONSIBILITIES : - Appointing of new dealers and devising sales plan.

-Developing the dealer’s network and building relationship with dealers and distributors.

-Promotional schemes, merchandising and other activities for brand visibility and promotion.

-Market analysis of the given area and submission of the MIS reports to the management time to time.

-Achieving the sales target within the period and looking for newer heights.

-Competitors pricing analysis to beat the market.

PREVIOUS ORGANIZATION : CELITE TYRE CORPORATION.

Designation : Sr. Business Development Manager . Domain : All over West Bengal.

Working Period : From Dec’14 to Feb’17.

JOB RESPONSIBILITIES - Accountable for managing tyres portfolio of Achillies and Triangle Tires with a turn-over 4.80 crore

-Pivotal in leading Merchandising Operations for In-Shop and Outdoor Visibility in the district.

-Meticulously handled all type of segments.

-Monitoring and controlling the outstanding from dealers in the area.

-Building channel partner’s relationship, retention and developing of channel partners, for loyalty in achieving organizational objectives, goals and vision.

-Analysis of Dealers rating.

-Strategic planning, implementation and control on administrative works, such as DCRs, sales promotion aspects, advertisement and promotional matters in the area.

-Marketing data analysis in terms of industry, competitors & price mapping of markets in terms of dealer network & capability.

-Marketing intelligence related to pricing and promotional strategies.

-Building customer relationship and attending to customer grievances (if any).

PREVIOUS ORGANIZATION : CONTINENTAL INDIA LTD.

Designation : Area Manager.

Domain : Patna,Gaya,Purnia,Muzzafarpur & Jamshedpur Working Period : From June 2009 to Dec’13

JOB RESPONSIBILITIES : - Directly responsible for the sales of the area in accordance with

Company’s growth and pre-accepted targets.

-Responsible for brand building of the company.

-Monitoring and controlling the outstanding from dealers in the area.

-Building channel partner’s relationship, retention and developing of channel partners, for loyalty in achieving

Organizational objectives, goals and vision.

-Analysis of Dealers rating.

-Strategic planning, implementation and control on administrative works, such as DCRs, sales promotion aspects, advertisement and promotional matters in the area.

-Marketing data analysis in terms of industry, competitors & price mapping of markets in terms of dealer network & capability.

-Marketing intelligence related to pricing and promotional strategies.

-Building customer relationship and attending to customer grievances (if any).

-Monitoring and controlling the Depots inventory costs.

-Monitoring and controlling the area expenses in line with budgeted expenses of the area.

-Adding to the depth and width of the market for the company.

-Enable the business to create viable business propositions.

-Achieving the Company’s growth objectives.

-Managing 5 hubs (Distributor Location- Patna, purnia, Gaya, Muzzafarpur, Jamshedpur ) and 74 dealers .

PREVIOUS ORGANIZATION : BIRLA TYRES LTD.

Designation : Business Manager (Mumbai & Navi Mumbai) .

Domain : Mumbai & New Mumbai . Working Period: From April 2007 to May 2009.

JOB RESPONSIBILITIES : - Overall responsibility of Fleet section and all segment of Tyres

including Nylon and Radial Tyres .

-Developing business for Nylon and Radial Tyres in LCV, Car and Truck .

-Ensuring the business done in line with the norms as formulated by the Company.

-Tapping new markets widen the new business opportunities.

-Dealer tie-ups, trade advances and building relationship with the dealers to capture more market share in tyre industry.

-Motivating the front end members to improve their contribution to bottom line-up.

-Overall responsibility of customer satisfaction on supply and service in the area.

-Overall responsibilities of all business activities in the area.

-Building the distributors and dealers network to enhance the better business in the area.

-Analysis of Competitors market share and the pricing strategy of the company.

-Marketing data analysis and submission to the management to take the decision in strategic sales.

PREVIOUS ORGANIZATION : APOLLO TYRES LTD.

(Leaders in Indian Truck Tyre Industry) Designation : Territory Manager.

Domain : Mumbai/Navi-Mumbai/Raigad /Kolkata/Nadia /Murshidabad/Hooghly/Jabalpur. Working Period: From January 2000 to March 2007.

JOB RESPONSIBILITIES : - Appointing of new dealers and devising sales plan.

-Developing the dealer’s network and building relationship with dealers and distributors.

-Promotional schemes, merchandising and other activities for brand visibility and promotion.

-Market analysis of the given area and submission of the MIS reports to the management time to time.

-Achieving the sales target within the period and looking for newer heights.

-Competitors pricing analysis to beat the market.

PREVIOUS ORGANIZATION : MODI RUBBER LTD.

(Largest distributional channel amongst tyre industry in that era) Designation : Sr. Marketing Executive.

Domain : Navi-Mumbai/Thane/Raigad /Bhiwandi/Ulhasnagar. Working Period: From January 1999 to December 1999.

JOB RESPONSIBILITIES : - In-charge of entire range of sales in the designated area.

-Responsible for dealers tie-up.

-Identification of potential business locations and opportunities.

-Managing trade advances.

-Looking after Govt. sectors.

-Provide all the market related data time to time to Zonal Head.

-Achieving the monthly sales target.

PREVIOUS ORGANIZATION : BIRLA TYRES LTD.

(Youngest tyre company in the decade of 1990) Designation : Marketing Executive.

Domain : Mumbai/Navi-Mumbai/Thane/Raigad Working Period: From January 1994 to December 1998.

JOB RESPONSIBILITIES : - Appointment of dealers and Distributor in the designated area.

-Network expansion and penetration.

-Market survey and analysis.

-Dealers and consumer contacts.

-Establishment and fulfillment of sales budget.

OTHER RELEVENT INFORMATION:

Proffered Location : West Bengal.

Languages Known : English, Hindi & Bengali.

Current Salary : 6.36 Lakhs..

PERSONAL PROFILE :

Driving License : MH43 200********(VALID TILL-31/12/19)

Marital Status : Married.

Place : Salt Lake City,Kolkata.

Swarup Mukherjee

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