Ux Designer Our Team
Resume:
HAROLD EMERY
Lawrenceville, GA USA *****
LinkedIn Profile
**************@*****.***
https://haroldworkpage.com/
SUMMARY
As a strategic UX Designer, my research methods and practices underscore my commitment to user advocacy and creating impactful experiences. Proficient in Adobe Suite and WordPress, I excel at integrating empathy and creativity to develop engaging designs. With extensive experience collaborating with cross-functional teams, I deliver high-fidelity prototypes focused on Human centered design, wire framing to optimize user experiences.
SKILLS
● Adobe Creative Suite
● UX Design - Figma, Adobe XD
● WordPress (CSS, HTML)
● Usability Study
● Wireframing and prototyping
EDUCATION
Bachelor of Arts
Clark Atlanta University
CERTIFICATIONS & COURSES
● UX Design - researcher, Prototyping, usability testing, ideation
● Advanced Google Analytics - Dimensions and metrics, segmentation, user-ID tracking
● Analytics for Power Users - Goal setting & tracking, attribution modeling
● Photoshop and Premiere Pro (Adobe)
EXPERIENCE
UX DESIGNER SENIOR 8/20 - Present
Defiant Agency (Alondra’s, Jaclear, Infatuation Apparel, and others) Created usability study and Collaborated closely with product teams to conceptualize and design wire framing, high-fidelity screens and prototypes, ensuring alignment with project objectives and user needs. Conducted comprehensive user research and facilitated beta testing to gather valuable insights and provide actionable feedback for iterative refinement and completion to customers specs using Adobe Creative suite (Photoshop and Premiere). UX Designer Researcher 2/17 - 7/20
Mapp Distributors
With the companies I worked with I guided the whole process, created and approved research, which was actionable to create products and results were provided actionable feedback for iterative refinement, ensuring adherence to customer specifications.
*Alondra’s Cuisine - Orchestrated a comprehensive usability study utilizing both SurveyMonkey and Typeform to gather qualitative and quantitative insights. Additionally, I spearheaded a virtual study engaging 30 participants to evaluate food order fulfillment timelines and overall user experiences. Collaborating closely with product teams, we ideated and crafted wireframes, high-fidelity screens, and prototypes within Figma for both the mobile app and website, which were later finalized using Adobe XD and Wordpress, respectively. Leveraging Facebook and Lookback, we elicited feedback through an in-app social link, facilitating a deeper understanding of user responses. Analysis of the data revealed a significant 18% surge in sales and a remarkable 31.2% enhancement in customer retention during the third quarter of 2023. *Jaclear, I led the User Experience design team in overhauling the packaging design for its Action C product. Employing journey mapping techniques, we meticulously documented potential customer interactions, gathering direct feedback through five focused Zoom sessions with small groups. Additionally, a comprehensive survey, completed by over 300 respondents, reinforced the insights gleaned from our Zoom discussions. Presenting a compelling case for product redesign, we leveraged Sketch for initial testing and created heat maps to discern both positive and negative aspects of the packaging. Our analysis guided us in formulating targeted responses to address the most significant issues identified through analytics. The subsequent product launch exceeded all five benchmarks set for 2022, notably achieving a reduction in weight to lower shipping costs and a remarkable 36% decrease in damaged package deliveries, showcasing the tangible success of our design efforts. *Infatuation Apparel, I led a team in conducting user study research, fostering collaboration with the Design team via Stack to refine color schemes, spacing, and typography across the site. Leveraging key influencers, we solicited direct feedback from crucial customers regarding site redesign and delivery timelines. Implementing a before-and-after survey strategy, we gauged customer satisfaction with site navigation, resulting in an impressive 4 out of 5 approval rating across all tested metrics. Furthermore, I utilized Adobe Creative Suite, particularly Photoshop and Premiere, to launch the client's polished product, underscoring our commitment to delivering exceptional design solutions. UX RESEARCHER 4/14 - 8/16
CH Global, Inc.
As a UX researcher, I employed a range of methodologies to gather insights. This included contextual inquiry/observation, usability testing, diary studies, and card sorting. For quantitative research, I utilized A/B testing and surveys. To facilitate my research process, I used tools such as Lookback, User Zoom, and SurveyMonkey, along with communication platforms like Slack
Overall Job Skills: Great organization, strategic development with my team and other project stakeholders, customer service with clients that were sales oriented and leadership among my team to get the job done.
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