Ecommerce senior Marketing Strategic Specialist

JULIA MONTONE

240-***-**** *****.*******@*****.*** www.linkedin.com/in/julia-montone/

Professional Experience

Senior Ecommerce Specialist 2024 – Present

Ecommerce Specialist 2022 – 2024

Flywheel Digital

• Led strategic adoption of BI tools to optimize Ecommerce platform performance, analyze SEO, ad spend, and conversion rate to increase revenue growth for 5+ clients by 200% YoY

• Executed innovative sales strategies that effectively capture market share from competitors by 20%

• Developed and nurtured strong client relationships to retain client YoY renewal for more than 7 clients

• Spearheaded implementation of custom A/B testing software to measure and optimize conversion rates, resulting in an increase of 6% within 3 months

Sales and Marketing Associate 2021 – 2022

MagicBus (Y Combinator Startup)

• Conducted bi-weekly cold call led demos to B2B and B2C leads, resulting in over 10 contractual customers

• Illustrate visual campaigns such as digital and physical flyers that were distributed across the D.C Metro area resulting in over 1,000 clicks and 10,000 impressions on the MagicBus website

• Established email campaigns and newsletters to engage with existing customers and acquire new ones, resulting in an increase of qualified leads by 25%

• Oversaw lean street marketing project resulting in over 20 new B2C customers Sales and Marketing Intern 2020 – 2021

Hydrus.ai

• Identified 362 leads (92% qualified prospects) over two weeks by searching LinkedIn for job titles and responsibilities matching those of our ideal customers

• Created bi-weekly ads for Facebook and Instagram that trafficked over 48,000 users to the company website

• Oversaw continual success in driving organic traffic to DTC site through comprehensive SEO management and optimization resulting in +25% organic users YoY

• Designed daily social media posts for 4 digital platforms leading to +1000% in glance views and clicks Skills & Competencies

Advance Proficiencies: Data Analysis (KPI, Mapping, Visualization), Search Engine Optimization, Customer Relationship Management, Sales Strategy, Consulting, Website Merchandising Technical Tools: Excel, SQL, PowerPoint, Salsify, Vendor Central, Seller Central Certification: Amazon Marketing Cloud, Amazon Sponsored Ads Advanced, Amazon Video Ads, Amazon Ads Foundation, Amazon Ads Retail, Amazon DSP Advanced, Amazon Ads Campaign Optimization, Amazon Twitch Gameplan

Education

University of Maryland – College Park

Bachelor of Science in Marketing with Minor in Nonprofit Leadership and Social Innovation GPA: 3.86 (Cum laude)

Contact this candidate