Energy
Proactive
Approach
Analytical
Thinking
Great
Design
High
Standards
Team
Player
Guts
Under
Pressure
High
Impact
Results
Brilliant
Strategy
Broad
Experience
Patrick
Casey
Marketing
Situation
Highly motivated sales, marketing and advertising professional with experience in a variety of product categories including: craft beer, building products, food and beverage, confectionery, healthcare, financial services, apparel, petro chemicals, utilities, business to business and retail advertising. Proactive problem solver with an excellent ability to understand and translate marketing, branding and sales objectives into profitable outcomes. Proven ability to thrive and succeed in fast-paced environments with multiple projects across various mediums including: sales, project management, sales promotion, advertising, corporate communications, social media, website and trade shows. Lancaster Brewing Company - VP Sales and Marketing (Lancaster, PA) 2009-2016 Weber Advertising - Business Development and Account Manager (Lancaster, PA) 2008-2009 Casey Advertising - President / Creative Director (Lancaster, PA) 2001-2007 Albert Bogner Design Communications - Senior Art Director (Lancaster, PA) 2000-2001 Casey/Royce Advertising - Partner / Creative Director (York, PA) 1996-2000 Donovan Advertising - Senior Art Director (Lancaster, PA) 1988-1996 Stooker & Quinn Advertising - Art Director (Wilmington, DE) 1985-1988 Casey Mease Design - Designer (Wilmington, DE) 1983-1984 Mark Mock Design Associates - Designer (Denver, CO) 1982 Computer Skills:
Proficient in Adobe InDesign, Illustrator, Photoshop, Microsoft Office including PowerPoint, PC and OSX operating platforms
Education:
Colorado Institute of Art, Associate of Applied Science Personal:
Married, healthy and active. Enjoy physical fitness including cycling and skiing References:
Available upon request
Patrick Casey / 753 Steeplechase Road / Landisville, PA 17538 / 717-***-**** / ***********@*******.*** My formula for
highly Successful Solutions
Patrick Casey / 753 Steeplechase Road / Landisville, PA 17538 / 717-***-**** / ***********@*******.*** Recent Accomplishments:
Visador Holding Corporation
Management company for home building products including stair parts, columns and vinyl windows. Visador New Product Launch
Launched new product offering with an aggressive print campaign in the home builders’ leading trade publications. Campaign included spread ads and magazine inserts. Trade Show Booth
Designed 3500 square foot trade show booth including: graphics, displays, lighting, floor plan and specified all materials. Managed construction, on site installation and dismantle. Booth included eight new product categories, a vehicle (promotional sweepstakes), two conference rooms (two levels) and a reception cafe. Coffman Stairs
One of the nation’s leading manufacturer of stair parts and a division of Visador Holding Corporation. Coffman Product Literature
Revitalized product literature. Successfully directed and managed complex, high-volume photo shoot and creativity sourced installations for location photography.
MI Home Products
Manufacturer of vinyl and aluminum windows for the residential and commercial building market. Directed, managed and produced multiple projects including: national trade advertising, national consumer advertising, product literature, national sales meetings, sales promotion, employee programs and trade shows.
National Print and Television Consumer Ad Campaign Produced spread ads that ran in Better Homes and Gardens, Home, Renovation Style and Country Home. Participated in the production of three 30 second TV spots that ran on HGTV. Xact Windows
MI Home Product’s replacement vinyl window line.
Xact Trade Show Booth
Designed and managed the construction, set up and dismantle of 1500 square foot booth. Created high impact with client’s existing truss system and developed new product displays. Booth effectively communicated sales-driven theme.