LORRI OBRIEN SR. SALES & CHANNEL DEVELOPMENT MANAGER

Leadership ~ Business Development ~ Sales Growth Negotiations

A strategic, top-performing, self-directed professional. Proven leader with innovative sales/marketing approaches and market share development that drives revenue generation. Solid track record with growing private startups to worldwide organizations. Analytical strategist skilled in forming high-performance teams, go-to-market plans, and successfully leading sales growth initiatives. Collaborative communicator continually focused on building relationships and promoting synergy across business lines and global units to accomplish objectives, and contribute to long-term

CloudComputing MobilePlatforms

CampaignManagement

Budgeting&Forecasting;P&L GoogleAds&Analytics

SaaS/XaaSplatforms ClientRelations&CRM

Mergers&Acquisitions

HighGrowthStrategies

GlobalTerritory/RegionalManagement

EXPERIENCE & NOTABLE CONTRIBUTIONS

B2BStrategy,Sales&Service ContractNegotiations

PartnerEcoSystems

GlobalEnterpriseSolutions

ChannelPartnerDevelopment

HIREMEDIRECT.COM (Immediate Connections, Inc.) Somerville, MA August 2016 to Present On Demand Staffing Platform for the Audio/Visual Industry

NATIONAL SALES MANAGER/HEAD OF GROWTH

Develop revenue goals through sales and marketing business plans to catapult growth and introduce platform to emerging ?Gig economy? market. Responsible to take platform as it exists today, ready for launch, and grow annual sales in excess of $750,000 within the first year of platform launch

KEY ACCOMPLISHMENTS:

● Introduced platform to the Boston market through technology community and technology investor avenues

● Develop online presence and communication through social media campaigns

● Leverage sister company account base to establish relationships with key accounts, prospects, and new accounts

● Lead role in growing database and users on platform- both buyers and technical freelancers

● Assist CEO in developing strategic business plan for mandatory growth

● Build brand awareness of solutions platform on a global level

● Present business model to tech start up community and potential technology investors

● Collaborate with CEO on platform optimization and user experience

GLOBALSIGN/GMO INTERNET Portsmouth, NH 2012 to August 2016

A global leader and provider of securitized internet solutions for identity services with USA headquarters in Portsmouth,. NH

SENIOR CHANNEL SALES MANAGER

Pioneer new channels within defined markets to promote sales and grow long-term revenues through innovative branding, targeted marketing, and sales/business development strategies

KEY ACCOMPLISHMENTS:

● 1.25m quota with a 150% run rate of exceeding plan for 2016. Created 40% growth since 2013. Channel revenue grew exponentially with customized market/business plan developed, and then executed

● Grew overall channels 7X from 2012 to 2016 that largely increased revenues for business

● Acquired key fortune 100 tech partner Google to provide global solutions

● Develop online presence and communication through social media campaigns within account base to establish relationships

with key accounts, prospects, and new accounts

● Manage and acquire channel partners specializing in Content Delivery Networks, Video Delivery Networks, Managed

Service Providers, Mobile Application Platforms, XaaS based platform partners, and the hosting space

Linkedin: lorri-obrien-62b34011 Boston, MA 02116 207-***-**** aczlm3@r.postjobfree.com

● Devised strategy that led to acquisition of channels within new markets that increased revenues while creating new use cases for technology integration

● Pioneered establishment of San Francisco tech groups to gather community output and information to improve product offerings and project positive image for business

● Actively participate and support summits, expos and conferences to raise awareness of brand and acquire new leads

● Create new global partnerships and alliances within designated territory to drive higher sales and revenues

● Familiar with CAB Forum, Open Source Standards, API integration

AKR MANAGEMENT York, ME 2002 to 2012

A business established on a mission to improve downtown community buildings (urban development) in need of restorations,

MANAGER & PRINCIPAL

infrastructure rehabilitations and new business models to thrive

Managed leadership role with 25+ heads over transformation of non-functional commercial property into high quality hotel with acquisition and development of $13M+ in real estate and business assets

KEY ACCOMPLISHMENTS:

● Identified and implemented IT infrastructure for entire commercial building and housed businesses with cloud based software programs, mobile applications, and overall platform

● Performed array of marketing and various direct and indirect sales initiatives to establish both short and long-term channels for revenue generation

● Created revenue streams for new businesses within project by creating/building the brand & service

● Took business from zero dollar revenues to streams of nearly 350K in first few years of business start up

● Collaborated with engineers and community business leaders to manage key business tasks and coordination to gain

approvals and ensure a positive outcome

● Established new business processes to improve operational efficiencies and enhance productivity

● Oversaw payroll, A/R, A/P, financial controls, and scheduling to meet project objectives

SYBASE Burlington, MA 1996 to 2002

An enterprise software and services business established in 1984 that provides software products for clients to manage information, and perform analysis with relational databases

BUSINESS DEVELOPMENT & STRATEGIC SALES

Performed diversified roles to implement strategic plans that would enable penetration of new markets through forecasting, business development, and marketing initiatives that created leads and new sales

KEY ACCOMPLISHMENTS:

● Exceeded quota as Northeast Telemarketing Manager and led as top performer with development of strong revenue stream for Sybase Learning Center in west coast region

● Led as Product Training Manager over implementation of new programs to fill gaps in sales approach skills with new hires and staff

● Spearheaded and promoted Sybase spin off ?Financial Fusion? to lead charge with key enterprise account using new financial software while collaborating with engineers to ensure optimal deployment

● Deployed 10+ telemarketing team to augment telesales operation with new leads to increase sales revenues

● Created new partner channels and enterprise opportunities within financial industry to drive sales

ANIXTER USA Headquarters, Chicago (local presence Methuen, MA) to 1996

Additional experience as Business Development Rep, Account Executive and Telemarketing Manager for Anixter in Methuen, MA

Linkedin: lorri-obrien-62b34011 Boston, MA 02116 207-***-**** aczlm3@r.postjobfree.com

LORRIOBRIEN

RESUME, PAGE 2 OF 2

EDUCATION

Master of Business Administration SOUTHERN NH UNIVERSITY ? Concord, NH

Bachelor of Science ? Business Administration/Communications BRYANT UNIVERSITY? Smithfield, RI

Certifications & Professional Development

MERGERS & ACQUISITIONS, DALE CARNEGIE, BEST PRACTICES IN ONLINE SECURITY, PUBLIC SPEAKING CHANNEL MARKETING, SALES PROCESSES, LEGAL AFFAIRS, GLOBAL SALES FORCE, SOCIAL MEDIA

AWARDS & DISTINCTIONS

Global Sales Excellence Award, GlobalSign (2014)

3X President?s Club Award, Exceeding Sales Target, Sybase

Linkedin: lorri-obrien-62b34011 Boston, MA 02116 207-***-**** aczlm3@r.postjobfree.com

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