Sales Marketing

Ahmed Makramalla

** ******** ***, *********** *** 3K4

Mobile: 647-***-**** Email: **********@******.***

OBJECTIVE: To obtain a position as Customer / Marketing Manager

HIGHLIGHTS OF QUALIFICATIONS

•13+ years of experience as a Event and Exhibtion Professional in business-to-business marketing, Sales, communications, event management and project management.

•Experience in planning, developing, and executing marketing and communications strategies that align to business strategy.

•Accomplished with speorheading profitable growth in stratigic marketing, sales and business development initiatives.

•Ability to create and present new ideas, develop, share and adapt innovative approaches.

•Experience in demand generation, lead generation, lead tracking and ROI.

•Strong computer skills, including use of Microsoft Office applications, design applications and various technologies to support marketing efforts.

EMPLOYMENT HISTORY

Marketing Manager

2008-2016

2008-2016

Sahara Net, Saudi Arabia

•Planned, managed and executed strategies, customer service plans, communication efforts, tactics and other programs to grow and enhance profitable company sales in professional business-to-business markets.

•Supported and executed the initiatives of the marketing plans, campaigns and activities to support the lead generation that resulted in increased sales.

•Developed and maintained overall marketing budget and ensure implementing cost-effectively, and achieving its goals (building revenue, relationships, reputation and ROI)

•Created, designed and executed events such as client roundtables, conferences and seminars to educate, build relationships and achieve revenue growth.

•Created ideas to support the marketing positioning of the company such as creative initiative campaigns to target community and business-to-business sectors.

•Responsible for product promotion and brand proposition, performed market research and proposed right mix of media to promote operations.

•Conceptualized all advertising and media planning for marketing activities, and ensured company’s image adherence.

•Collaborated and coordinated with other departments to ensure supporting marketing and communications strategies and tactics.

•Prepared guidelines for corporate PR and media relations ensuring a streamlined process.

Accomplishments

•Increased sales from 19 Million USD to 38 Million USD over 7 years (11% annual growth) from 2008 to 2015.

•Held more than 35 successful business events partnering with global IT brands like MicroSoft, Intel and MacAfee to help business achieve their planned sales numbers (about 170K USD per event).

•Recommended, launched and executed the 1st national information security program which targeted the public, business and governmental sectors on March 2016.

•Recognized for best performance in 2010.

Event Manager

2003-2008

Dhahran International Exhibitions Company, Saudi Arabia

•Developed and implemented ongoing sales and marketing initiatives, devised plans/strategies to augment sales and increase market share.

•Planned and implemented promotional and marketing ventures in coordination with in-house and outside agency creative staff for developing advertisements, catalogues, direct mails, emails, sponsorships and trade shows, to enhance product/brand image in the market.

•Handled the entire array of tasks relating to the operations including floor plan and booth delivery of booths, ensuring smooth execution of the work flow within the given deadlines and budgets.

•Set prices, created departmental budgets to allocate resources, approved spending, set standards for service quality, including quality of staff, food, amenities, decor and event planning.

•Coordinated and communicated with various departments including sales and marketing in line with organizational goals and objectives.

•Tracked and evaluted marketing activities to ensure high standards were achieved/maintained and that guest expectations were exceeded.

Accomplishments

•Created a marketing strategy for a regional exhibition, sold sponsoships to exhibitiors from 35 countries and surpassed sales target for 5 consecutive years (530K USD per year)

Education and Professional Training

•Sales and Marketing Connections, ACCES Employment, Toronto

Dec 2016

•Project Management, ACCES Employment, Toronto

Dec 2016

•Leadership and Employee Engagement Skills, the Academy for Sales & Management Consultancy, UAE.

Dec 2014

•Time Management, JB International Training Company, Saudi Arabia.

Oct 2011

•Successful Sales Calls, JB International Training Company, Saudi Arabia.

May 2011

•Train the Trainer, JB International Training Company, Saudi Arabia.

May 2011

•Advertising Campaigns, Alyaum Newspaper, Saudi Arabia

Jan 2009

•MBA, Marketing Management, American University of London, Distance Learning – Saudi Arabia

2007

Contact this candidate